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Connect Rollworks to any app with two-way sync.

Two-way sync Rollworks across all your CRMs, databases, data warehouses, EDI systems, and AI tools, with custom workflows tailored to your data.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Object catalog

What Stacksync syncs in Rollworks.

These objects sync between Rollworks and any connected system, with field-level mapping and conflict resolution. Custom fields are picked up from the live schema where Rollworks exposes them.

Target Account Lists
Named lists of B2B accounts for ABM; managed through /audience/v1/target_accounts so a CRM or warehouse can push and reconcile the accounts RollWorks advertises against.
Account Tiers
Groups within a Target Account List; an account belongs to only one tier per list, so tier assignments are written from source-of-truth data to drive tiered targeting.
Accounts (TAL Items)
Individual accounts identified by domain; added or removed via the tier items endpoint (POST/DELETE) so an operational database can control which domains are targeted.
Audience Segments
CRM (email), custom (cookie or ID), and lookalike segments created via /audience/v1/segments; membership is written from a warehouse with a duration of 1 to 540 days.
Campaigns
Prospecting v2 campaigns running on Web and LinkedIn with budget, KPI, and flight settings; created and edited via API and read back for status and pacing.
Ad Groups and Ads
Campaign subdivisions carrying attribute, contextual, geo, and device targeting plus creative; read and written to keep targeting aligned with an internal planning system.
Reporting and Attribution
Delivery and attribution metrics (impressions, clicks, cost, conversions, view-throughs) from the GraphQL Reporting API; read-only, aggregated by campaign, ad, and account domain.
API surface

How Stacksync connects to Rollworks.

The connector runs on Rollworks's native API. Stacksync manages authentication, rate limits, retries, and schema changes so your team does not maintain integration code.

Connection
REST APIs (Audience, Prospecting v2) plus a GraphQL Reporting API
Authentication
OAuth 2.0 via NextRoll (Authorization Code grant, Bearer tokens per RFC 6749/6750); Personal Access Tokens supported for server-side scripts
Change detection
Polling — reporting is pulled via GraphQL queries and account/audience membership is reconciled on a schedule; no change webhooks or CDC feed is published
Rate limits
NextRoll does not publish explicit rate limits; access tokens expire 24 hours after issue and refresh tokens rotate on use, so long-running syncs must keep refreshing credentials.

Sync directions

  • Read Supported
  • Write Supported
  • Change data capture Not available
  • Webhooks Not available
What ships with Rollworks

Connect Rollworks for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every connection.

Real-time

Two-way sync

Changes in Rollworks instantly reflect across connected systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Rollworks data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Rollworks record.

Observability

Monitoring

Track your Rollworks sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions.

Use cases

What teams run on the Rollworks connector.

RollWorks (now AdRoll ABM, part of NextRoll) is an account-based marketing platform run by ABM and demand-gen teams at mid-market B2B companies. Target Account Lists and CRM audiences drive its display and LinkedIn advertising, while campaign spend and attribution flow back out for reporting. The account lists usually originate in a CRM or warehouse and the results feed pipeline analysis, so teams need those lists kept current inside RollWorks and the delivery data pulled back without manual CSV uploads.

  • ABM managers
  • Demand generation
  • RevOps
  • Marketing operations

  1. Push a Target Account List from a CRM or warehouse into RollWorks, keeping Accounts (domains) and their Account Tiers aligned as the source data changes.

  2. Sync CRM Audience Segments from a database of emails through the Audience API so lists are populated for advertising without manual CSV uploads.

  3. Read campaign delivery and attribution metrics from the GraphQL Reporting API into Postgres or a warehouse for pipeline and spend reporting.

  4. Activate high-intent accounts by writing them into a Target Account List tier when a product or intent signal fires in an operational database.

  5. Create and edit Prospecting v2 Campaigns and Ad Groups programmatically so budgets and targeting stay in step with an internal planning system.

  6. Consolidate account-level ad engagement by domain into a reporting database to join RollWorks spend against CRM Opportunities.

All Rollworks integrations

Pick the system you need to keep in sync with Rollworks. Each page covers the sync setup, field mapping, and common workflows for that pair.

CRM · 31

ERP · 24

Database · 12

Data warehouse · 8

Accounting and finance · 13

How it works

Set up Rollworks in minutes, without APIs.

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Rollworks with its native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Rollworks connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Rollworks objects to sync — Stacksync auto-detects the schema, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Rollworks
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Rollworks database
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Rollworks connector FAQ

What can I sync with the Rollworks connector?

Rollworks's core objects — Target Account Lists, Account Tiers, Accounts (TAL Items), Audience Segments and custom fields — can sync with any of 302 other systems. Every integration is real-time and bidirectional, with field-level mapping and conflict resolution.

How does Stacksync connect to Rollworks?

Via REST APIs (Audience, Prospecting v2) plus a GraphQL Reporting API, authenticated with OAuth 2.0 via NextRoll (Authorization Code grant, Bearer tokens per RFC 6749/6750); Personal Access Tokens supported for server-side scripts. Changes are detected as follows — polling — reporting is pulled via GraphQL queries and account/audience membership is reconciled on a schedule; no change webhooks or CDC feed is published. Stacksync manages rate limits, retries, and schema changes automatically.

Is the Rollworks connector two-way?

Yes. Changes made in Rollworks propagate to the connected system and vice versa, in milliseconds. One-way flows are also supported when a direction should stay read-only.

How long does a Rollworks integration take to set up?

Most Rollworks integrations go live in minutes: authenticate Rollworks and the other system, pick objects and fields, and enable the sync. No code and no infrastructure to manage.

Is Rollworks data secure in transit?

Stacksync is SOC 2 Type II, ISO 27001, GDPR and HIPAA compliant. Rollworks data is encrypted in transit, and a zero-persistent-storage architecture means records are not retained after a sync operation.

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more
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