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Database ⇄ Marketing

Neo4j to Rollworks integration — real-time, two-way sync

Keep Neo4j and Rollworks in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Neo4j and Rollworks

Give your team Rollworks's contacts, campaigns, and engagement in Neo4j: query them with SQL, push audiences built from your own data back to Rollworks, and skip the marketing API.

Rollworks holds the people, audiences, and campaign activity that marketing runs on, but that data sits behind interfaces built for marketers, not for your internal systems. Engineers and analysts who need contacts, list membership, or engagement, for reporting, attribution, or product logic, end up writing integration code against a rate-limited API and maintaining it forever. Meanwhile the customer and usage data marketers want for targeting already lives in Neo4j, hard to get into campaigns without manual exports.

Stacksync mirrors Ad Groups and Ads, Reporting and Attribution, Target Account Lists, Account Tiers from Rollworks into Users & Roles, Nodes, Relationships, Properties in Neo4j field by field, in real time, and in both directions. Marketing records become rows your code can query and join with product and customer data; audiences and attributes computed in Neo4j, from usage, orders, or account status, sync back into Rollworks to drive campaigns and ads, with Rollworks kept authoritative for engagement. You decide which side owns which fields, and Stacksync resolves conflicts by rules you set.

Common use cases

  • 01 Sync product catalog and order history into Neo4j to power recommendation queries.
  • 02 Feed identity and access data into a graph for entitlement and blast-radius analysis.
  • 03 Create and edit Prospecting v2 Campaigns and Ad Groups programmatically so budgets and targeting stay in step with an internal planning system.
  • 04 Consolidate account-level ad engagement by domain into a reporting database to join RollWorks spend against CRM Opportunities.

Common sync patterns

Engagement and results next to the customer

Opens, clicks, sends, RSVPs, or ad activity from Rollworks land in Neo4j beside the matching customer record, ready for reporting and revenue attribution.

React to marketing changes as row changes

A new lead, form fill, or list change in Rollworks arrives as a row change in Neo4j, so scoring, jobs, and notifications run in the tooling your team already uses.

Keep contact attributes consistent

Lifecycle stage, subscription status, or plan maintained on either side stays current on the other, ending exports and dual data entry.

What you can sync between Neo4j and Rollworks

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Neo4j objects Rollworks objects How this pairing syncs
Labels Node type markers used to map source tables or objects onto the graph. Ad Groups and Ads Campaign subdivisions carrying attribute, contextual, geo, and device targeting plus creative; read and written to keep targeting aligned with an internal planning system. Labels is specific to Neo4j and Ad Groups and Ads to Rollworks — each maps to any object or custom field on the other side.
Indexes & Constraints Uniqueness constraints and indexes that make MERGE-based upserts reliable and fast. Reporting and Attribution Delivery and attribution metrics (impressions, clicks, cost, conversions, view-throughs) from the GraphQL Reporting API; read-only, aggregated by campaign, ad, and account domain. Indexes & Constraints is specific to Neo4j and Reporting and Attribution to Rollworks — each maps to any object or custom field on the other side.
Databases Named databases in a single instance that scope multi-tenant or multi-domain syncs. Target Account Lists Named lists of B2B accounts for ABM; managed through /audience/v1/target_accounts so a CRM or warehouse can push and reconcile the accounts RollWorks advertises against. Databases is specific to Neo4j and Target Account Lists to Rollworks — each maps to any object or custom field on the other side.
Users & Roles Security principals controlling what an integration credential can query or modify. Account Tiers Groups within a Target Account List; an account belongs to only one tier per list, so tier assignments are written from source-of-truth data to drive tiered targeting. Users & Roles is specific to Neo4j and Account Tiers to Rollworks — each maps to any object or custom field on the other side.
Nodes Entity records (customers, products, accounts) written from source systems as labeled nodes. Accounts (TAL Items) Individual accounts identified by domain; added or removed via the tier items endpoint (POST/DELETE) so an operational database can control which domains are targeted. Nodes is specific to Neo4j and Accounts (TAL Items) to Rollworks — each maps to any object or custom field on the other side.
Relationships Typed, directed edges that carry the connections syncs exist to model. Audience Segments CRM (email), custom (cookie or ID), and lookalike segments created via /audience/v1/segments; membership is written from a warehouse with a duration of 1 to 540 days. Relationships is specific to Neo4j and Audience Segments to Rollworks — each maps to any object or custom field on the other side.

How changes propagate between Neo4j and Rollworks

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Neo4j Rollworks Sub-second propagation

DetectionChanges in Neo4j are captured at the source via change data capture — no polling loop against its API. Neo4j Change Data Capture on Enterprise and Aura streams graph changes.

DeliveryEach detected change is written to Rollworks through its API, with automatic retries and rate-limit backoff.

Rollworks Neo4j Interval-based propagation

DetectionStacksync polls Rollworks for changes on an incremental schedule, reading only records changed since the previous pass. Polling — reporting is pulled via GraphQL queries and account/audience membership is reconciled on a schedule.

DeliveryEach detected change is written to Neo4j through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Rollworks: NextRoll does not publish explicit rate limits; access tokens expire 24 hours after issue and refresh tokens rotate on use, so long-running syncs must keep refreshing credentials.
What ships with Neo4j ⇄ Rollworks

Connect Neo4j and Rollworks for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Neo4j–Rollworks connection.

Real-time

Two-way sync

Changes in Neo4j or Rollworks instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Neo4j or Rollworks data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Neo4j or Rollworks record.

Observability

Monitoring

Track your Neo4j ⇄ Rollworks sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Neo4j and Rollworks.

How the Neo4j and Rollworks connectors work

Neo4j

Integration surface
Bolt binary protocol with Cypher via official drivers, plus an HTTP query API
Authentication
Username/password (basic auth); enterprise deployments add SSO options
Change detection
Neo4j Change Data Capture on Enterprise and Aura streams graph changes; otherwise Cypher polling on timestamp properties
Capabilities
read · write · CDC

Rollworks

Integration surface
REST APIs (Audience, Prospecting v2) plus a GraphQL Reporting API
Authentication
OAuth 2.0 via NextRoll (Authorization Code grant, Bearer tokens per RFC 6749/6750); Personal Access Tokens supported for server-side scripts
Change detection
Polling — reporting is pulled via GraphQL queries and account/audience membership is reconciled on a schedule; no change webhooks or CDC feed is published
Capabilities
read · write
Rate limits
NextRoll does not publish explicit rate limits; access tokens expire 24 hours after issue and refresh tokens rotate on use, so long-running syncs must keep refreshing credentials.
How it works

How to connect Neo4j to Rollworks — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Neo4j and Rollworks with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Neo4j connected
    Rollworks connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Neo4j and Rollworks objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Neo4j ⇄ Rollworks
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Neo4j Rollworks
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Neo4j and Rollworks integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 381 integrations available for Neo4j and Rollworks.

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