Real-time
Two-way sync
Changes in Microsoft Dynamics GP or Rollworks instantly reflect in both systems. No stale data, no manual imports.
ERP ⇄ Marketing
Microsoft Dynamics GP to Rollworks integration — real-time, two-way sync
Keep Microsoft Dynamics GP and Rollworks in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
- SOC 2 and 6 other compliance frameworks
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Adopted by fast-scaling companies moving mission-critical data in real time
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Why teams connect Microsoft Dynamics GP and Rollworks
Feed the real customer, order, and revenue records from Microsoft Dynamics GP into Rollworks so campaigns run on who actually bought what, and let contact and consent changes flow back in real time.
Marketing runs on lists of people, but the list rarely knows which of those people are paying customers, what they ordered, or what they are worth. Microsoft Dynamics GP holds exactly that: Customers, Vendors, Sales Documents (SOP), Purchase Orders (POP) that record who the customer is, what they bought, and what they owe. When the two are joined only by a periodic export, campaigns go out against stale audiences, existing customers get prospecting emails, high-value accounts look the same as cold leads, and a canceled order still counts toward a segment.
Stacksync syncs Customers, Vendors, Sales Documents (SOP), Purchase Orders (POP) in Microsoft Dynamics GP with Account Tiers, Accounts (TAL Items), Audience Segments, Campaigns in Rollworks in real time, and where both sides accept writes, in both directions. Customer, order, and invoice data maps field by field onto the contacts, audiences, or accounts Rollworks works with, so segmentation and personalization run on current purchase history instead of a month-old snapshot. Contact details and consent changes that originate in Rollworks flow back onto the record in Microsoft Dynamics GP.
The strongest bridge between the two is identity and purchase history, who the customer is and what they have bought, so that is where most of the value sits. Because the sync is field-level, each system keeps the attributes the other has no use for; only the shared records are held in agreement.
Common use cases
- 01 Run continuous sync between GP and a replacement cloud ERP during migration.
- 02 Replicate GP company databases into a warehouse for financial and operational reporting.
- 03 Create and edit Prospecting v2 Campaigns and Ad Groups programmatically so budgets and targeting stay in step with an internal planning system.
- 04 Consolidate account-level ad engagement by domain into a reporting database to join RollWorks spend against CRM Opportunities.
Common sync patterns
Where Rollworks captures new people: signups become customer records
Registrations, form fills, or new subscribers in Rollworks create or update the corresponding record in Microsoft Dynamics GP, so the back office sees them without anyone re-keying.
Consent and contact changes travel
Email, address, or subscription-status changes stay aligned across both systems, so a customer who updates their details or opts out is respected everywhere.
Purchase history drives segmentation
Orders, invoices, and revenue totals from Microsoft Dynamics GP land on the matching contact or account in Rollworks, so audiences are built from what customers actually bought and spent rather than from guesses.
What you can sync between Microsoft Dynamics GP and Rollworks
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Microsoft Dynamics GP objects | Rollworks objects | How this pairing syncs | |
|---|---|---|---|
| GL Accounts & Journal Entries Financial ledger data replicated to warehouses for consolidated reporting. | Campaigns Prospecting v2 campaigns running on Web and LinkedIn with budget, KPI, and flight settings; created and edited via API and read back for status and pacing. | GL Accounts & Journal Entries is specific to Microsoft Dynamics GP and Campaigns to Rollworks — each maps to any object or custom field on the other side. | |
| Receivables & Payables Transactions Open and historical AR/AP transactions read for cash and aging reporting. | Ad Groups and Ads Campaign subdivisions carrying attribute, contextual, geo, and device targeting plus creative; read and written to keep targeting aligned with an internal planning system. | Receivables & Payables Transactions is specific to Microsoft Dynamics GP and Ad Groups and Ads to Rollworks — each maps to any object or custom field on the other side. | |
| Company Databases Per-company SQL databases that define the scope of any sync. | Reporting and Attribution Delivery and attribution metrics (impressions, clicks, cost, conversions, view-throughs) from the GraphQL Reporting API; read-only, aggregated by campaign, ad, and account domain. | Company Databases is specific to Microsoft Dynamics GP and Reporting and Attribution to Rollworks — each maps to any object or custom field on the other side. | |
| Customers Receivables master records (RM tables) synced with CRMs and billing tools. | Target Account Lists Named lists of B2B accounts for ABM; managed through /audience/v1/target_accounts so a CRM or warehouse can push and reconcile the accounts RollWorks advertises against. | Customers is specific to Microsoft Dynamics GP and Target Account Lists to Rollworks — each maps to any object or custom field on the other side. | |
| Vendors Payables master records aligned with procurement and AP automation. | Account Tiers Groups within a Target Account List; an account belongs to only one tier per list, so tier assignments are written from source-of-truth data to drive tiered targeting. | Vendors is specific to Microsoft Dynamics GP and Account Tiers to Rollworks — each maps to any object or custom field on the other side. | |
| Sales Documents (SOP) Quotes, orders, and invoices created via eConnect from web or CRM orders. | Accounts (TAL Items) Individual accounts identified by domain; added or removed via the tier items endpoint (POST/DELETE) so an operational database can control which domains are targeted. | Sales Documents (SOP) is specific to Microsoft Dynamics GP and Accounts (TAL Items) to Rollworks — each maps to any object or custom field on the other side. |
How changes propagate between Microsoft Dynamics GP and Rollworks
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Microsoft Dynamics GP Rollworks Sub-second propagation
DetectionChanges in Microsoft Dynamics GP are captured at the source via change data capture — no polling loop against its API. SQL Server change tracking or log-based CDC on the company database, or polling on row timestamps.
DeliveryEach detected change is written to Rollworks through its API, with automatic retries and rate-limit backoff.
Rollworks Microsoft Dynamics GP Interval-based propagation
DetectionStacksync polls Rollworks for changes on an incremental schedule, reading only records changed since the previous pass. Polling — reporting is pulled via GraphQL queries and account/audience membership is reconciled on a schedule.
DeliveryEach detected change is applied to Microsoft Dynamics GP as a row-level write, with types converted between the two schemas.
Rate-limit considerations
- Rollworks: NextRoll does not publish explicit rate limits; access tokens expire 24 hours after issue and refresh tokens rotate on use, so long-running syncs must keep refreshing credentials.
What ships with Microsoft Dynamics GP ⇄ Rollworks
Connect Microsoft Dynamics GP and Rollworks for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Microsoft Dynamics GP–Rollworks connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Microsoft Dynamics GP or Rollworks data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Microsoft Dynamics GP or Rollworks record.
Observability
Monitoring
Track your Microsoft Dynamics GP ⇄ Rollworks sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Microsoft Dynamics GP and Rollworks.
How the Microsoft Dynamics GP and Rollworks connectors work
Microsoft Dynamics GP
- Integration surface
- SQL Server database access plus the eConnect stored-procedure API; Web Services for GP on some deployments
- Authentication
- SQL Server credentials or Windows authentication
- Change detection
- SQL Server change tracking or log-based CDC on the company database, or polling on row timestamps
- Capabilities
- read · write · CDC
Rollworks
- Integration surface
- REST APIs (Audience, Prospecting v2) plus a GraphQL Reporting API
- Authentication
- OAuth 2.0 via NextRoll (Authorization Code grant, Bearer tokens per RFC 6749/6750); Personal Access Tokens supported for server-side scripts
- Change detection
- Polling — reporting is pulled via GraphQL queries and account/audience membership is reconciled on a schedule; no change webhooks or CDC feed is published
- Capabilities
- read · write
- Rate limits
- NextRoll does not publish explicit rate limits; access tokens expire 24 hours after issue and refresh tokens rotate on use, so long-running syncs must keep refreshing credentials.
How it works
How to connect Microsoft Dynamics GP to Rollworks — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Microsoft Dynamics GP and Rollworks with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Microsoft Dynamics GP
connected
Rollworks
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Microsoft Dynamics GP and Rollworks objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Microsoft Dynamics GP ⇄ RollworksCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Microsoft Dynamics GP RollworksCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Microsoft Dynamics GP and Rollworks integration FAQ
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Yes. Stacksync provides a managed, real-time two-way integration between Microsoft Dynamics GP and Rollworks: authenticate both systems, choose the objects to sync (such as Microsoft Dynamics GP's GL Accounts & Journal Entries and Receivables & Payables Transactions), map fields visually, and changes propagate both ways in milliseconds — no code required.
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Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
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Common patterns for Microsoft Dynamics GP and Rollworks: Where Rollworks captures new people: signups become customer records; Consent and contact changes travel; Purchase history drives segmentation. Registrations, form fills, or new subscribers in Rollworks create or update the corresponding record in Microsoft Dynamics GP, so the back office sees them without anyone re-keying.
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Microsoft Dynamics GP: SQL Server database access plus the eConnect stored-procedure API; Web Services for GP on some deployments. Authentication: SQL Server credentials or Windows authentication. Rollworks: REST APIs (Audience, Prospecting v2) plus a GraphQL Reporting API. Authentication: OAuth 2.0 via NextRoll (Authorization Code grant, Bearer tokens per RFC 6749/6750); Personal Access Tokens supported for server-side scripts. Stacksync manages authentication, retries, and rate limits on both sides.
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Microsoft Dynamics GP: Microsoft has announced the end of the Dynamics GP product lifecycle, which makes sync-out and migration integrations a common requirement. Rollworks: Target-account membership is keyed on domain, and each account can sit in only one Account Tier per Target Account List. Stacksync's field mapping accounts for these differences between Microsoft Dynamics GP and Rollworks without custom code.
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Stacksync is SOC 2 Type II and ISO 27001 certified with HIPAA BAA support. Data is encrypted in transit, and a zero-persistent-storage architecture means Microsoft Dynamics GP and Rollworks records are not retained after a sync operation.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
Every pair below is a real-time, two-way sync. Search all 369 integrations available for Microsoft Dynamics GP and Rollworks.
Popular · 6 of 369
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Microsoft Dynamics GP ⇄ Marketo -
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Rollworks ⇄ Infor LN - Rollworks ⇄ Infor M3
No integrations match .
