Two-way sync
Changes in Brightpearl or Marketo instantly reflect in both systems. No stale data, no manual imports.
Keep Brightpearl and Marketo in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
Marketing runs on lists of people, but the list rarely knows which of those people are paying customers, what they ordered, or what they are worth. Brightpearl holds exactly that: Sales orders, Purchase orders, Contacts, Inventory and warehouses that record who the customer is, what they bought, and what they owe. When the two are joined only by a periodic export, campaigns go out against stale audiences, existing customers get prospecting emails, high-value accounts look the same as cold leads, and a canceled order still counts toward a segment.
Stacksync syncs Sales orders, Purchase orders, Contacts, Inventory and warehouses in Brightpearl with Smart Campaigns, Leads, Companies, Opportunities and Opportunity Roles in Marketo in real time, and where both sides accept writes, in both directions. Customer, order, and invoice data maps field by field onto the contacts, audiences, or accounts Marketo works with, so segmentation and personalization run on current purchase history instead of a month-old snapshot. Contact details and consent changes that originate in Marketo flow back onto the record in Brightpearl.
The strongest bridge between the two is identity and purchase history, who the customer is and what they have bought, so that is where most of the value sits. Because the sync is field-level, each system keeps the attributes the other has no use for; only the shared records are held in agreement.
Because Brightpearl knows who is already a paying customer, Marketo can exclude them from acquisition campaigns or single them out for renewal and cross-sell.
A person or company's contact details corrected in either system update the other, so marketing and the back office stop maintaining separate versions of the same record.
A first order, a renewal, or a lapsed account recorded in Brightpearl appears in Marketo within seconds, ready to start or stop a lifecycle campaign.
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Brightpearl objects | Marketo objects | How this pairing syncs | |
|---|---|---|---|
| Goods-out notes Fulfillment documents that carry picking and shipping status back to order sources. | Opportunities and Opportunity Roles Revenue objects synced via /rest/v1/opportunities.json and /rest/v1/opportunities/roles.json; roles associate an opportunity with a Lead, so pipeline data can drive nurture and scoring. | Goods-out notes is specific to Brightpearl and Opportunities and Opportunity Roles to Marketo — each maps to any object or custom field on the other side. | |
| Invoices and payments Financial documents synced to accounting platforms for reconciliation. | Custom Objects Auxiliary data tables described via /rest/v1/customobjects.json and read/written via /rest/v1/customobjects/{apiName}.json, linked to Leads by a dedupe/link field so campaigns branch on records like purchases or subscriptions. | Invoices and payments is specific to Brightpearl and Custom Objects to Marketo — each maps to any object or custom field on the other side. | |
| Custom fields Per-object custom attributes included in field mappings. | Activities and Lead Changes Engagement feed (opens, clicks, form fills, Data Value Changes) read via GET /rest/v1/activities.json using a paging token from /rest/v1/activities/pagingtoken.json (sinceDatetime), plus Get Lead Changes and Get Deleted Leads; read-only, also available via async Bulk Activity Extract. | Custom fields is specific to Brightpearl and Activities and Lead Changes to Marketo — each maps to any object or custom field on the other side. | |
| Products SKU records with variants and price lists, synced with e-commerce and ERP catalogs. | Static Lists Named static lists; read via /rest/v1/lists.json, with Leads added or removed via POST and DELETE on /rest/v1/lists/{listId}/leads.json to control campaign membership from lifecycle logic computed downstream. | Products is specific to Brightpearl and Static Lists to Marketo — each maps to any object or custom field on the other side. | |
| Sales orders Orders from all channels; the central object for fulfillment and revenue syncs. | Programs and Program Members Marketing programs read via /rest/v1/programs.json; program membership and member status managed via /rest/v1/leads/programs/{programId}.json and the program status endpoint for acquisition and attribution reporting. | Sales orders is specific to Brightpearl and Programs and Program Members to Marketo — each maps to any object or custom field on the other side. | |
| Purchase orders Supplier orders synced with procurement or accounting systems. | Smart Campaigns Automation flows read via /rest/v1/campaigns.json and run against a set of Leads by requesting a trigger campaign with POST /rest/v1/campaigns/{id}/trigger.json, so downstream logic can push Leads into a Marketo flow. | Purchase orders is specific to Brightpearl and Smart Campaigns to Marketo — each maps to any object or custom field on the other side. |
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
DetectionBrightpearl notifies Stacksync of record changes through webhook events. Webhooks for object created/updated events, with resource search polling as a fallback.
DeliveryEach detected change is written to Marketo through its API, with automatic retries and rate-limit backoff.
DetectionStacksync polls Marketo for changes on an incremental schedule, reading only records changed since the previous pass. Polling: Get Lead Changes and Get Lead Activities from a paging token seeded by a sinceDatetime, plus Get Deleted Leads, or Bulk Extract filtered on.
DeliveryEach detected change is written to Brightpearl through its API, with automatic retries and rate-limit backoff.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Brightpearl–Marketo connection.
Changes in Brightpearl or Marketo instantly reflect in both systems. No stale data, no manual imports.
Trigger automated workflows whenever Brightpearl or Marketo data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
Handle millions of events per minute without losing a single Brightpearl or Marketo record.
Track your Brightpearl ⇄ Marketo sync health, view errors, and replay failed events in one click.
Transform legacy EDI complexity into simple database interactions between Brightpearl and Marketo.
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
Authenticate Brightpearl and Marketo with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Pick the Brightpearl and Marketo objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Yes. Stacksync provides a managed, real-time two-way integration between Brightpearl and Marketo: authenticate both systems, choose the objects to sync (such as Brightpearl's Goods-out notes and Invoices and payments), map fields visually, and changes propagate both ways in milliseconds — no code required.
Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
Common patterns for Brightpearl and Marketo: Suppress or target existing customers; One customer identity across both systems; Lifecycle triggers from back-office events. Because Brightpearl knows who is already a paying customer, Marketo can exclude them from acquisition campaigns or single them out for renewal and cross-sell.
Brightpearl: REST API, organized into services (order, product, contact, warehouse, accounting). Authentication: OAuth 2.0 (authorization code grant) for current apps; legacy private and public apps authenticate with app reference and account token headers. Marketo: Marketo REST API (JSON over HTTPS) for Leads, Companies, Opportunities, Custom Objects, Activities, Lists, Programs, and Campaigns, plus an asynchronous Bulk Import (leads) and Bulk Extract (leads/activities/program members/custom objects) API and an Asset REST API for emails, forms, and landing pages. Authentication: OAuth 2.0 client_credentials (2-legged): GET the Identity URL /oauth/token?grant_type=client_credentials with a Custom Service client_id and client_secret to receive an access token valid for 3600 seconds, then send it as Authorization: Bearer on each call. The instance base URL is https://{munchkinId}.mktorest.com; passing the token as an access_token query parameter is deprecated (removal July 31, 2026). Stacksync manages authentication, retries, and rate limits on both sides.
Brightpearl: Resource search endpoints return column-oriented result sets with filter parameters, which is the efficient way to poll for changed records. Marketo: Leads deduplicate on email address by default (or a configured dedupe field / Marketo id), and POST /rest/v1/leads.json with action createOrUpdate upserts against that key, so records without a match key create duplicates. Stacksync's field mapping accounts for these differences between Brightpearl and Marketo without custom code.
Stacksync is SOC 2 Type II and ISO 27001 certified with HIPAA BAA support. Data is encrypted in transit, and a zero-persistent-storage architecture means Brightpearl and Marketo records are not retained after a sync operation.
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Securely connects to your systems with:
Every pair below is a real-time, two-way sync. Search all 467 integrations available for Brightpearl and Marketo.