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E-commerce ⇄ CRM

Akeneo to ZoomInfo integration — real-time data sync

Keep Akeneo and ZoomInfo in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Akeneo and ZoomInfo

Keep the customers and orders that ZoomInfo and Akeneo share aligned in real time, so sales works from live purchase history and the store works from current account details.

ZoomInfo is a read-only source: Stacksync reads its data in real time and delivers it into Akeneo, so Akeneo always reflects the current state of ZoomInfo — without exports, scripts, or schedulers.

ZoomInfo holds the customer relationship: the contacts, accounts, and deals a go-to-market team works. Akeneo runs the buying side: who placed which order, what they bought, and where it ships. The two describe the same people and companies, and when they are connected only by exports, sales answers questions without recent orders in front of them while the store works from account details that changed weeks ago.

The shared entity is the customer, matched on email or an external ID, so both systems agree on who the buyer is and the order history sits next to the relationship instead of in a separate tab.

Common use cases

  • 01 Feed technographic data into territory plans or scoring models in a warehouse.
  • 02 Align CRM account hierarchies with ZoomInfo's corporate hierarchy data.
  • 03 Push enriched Products and their Assets into an ecommerce storefront or commerce database when product.created and product.updated webhooks fire.
  • 04 Write Categories, Families, and Attributes from an ERP or supplier feed into Akeneo to build and maintain catalog structure.

Common sync patterns

Where Akeneo records orders: purchase history on the account

Orders and their status from Akeneo appear on the matching contact or account in ZoomInfo, so reps see what a customer has bought and what is in flight before the next conversation.

New buyers become CRM records

A customer created in Akeneo creates or updates the matching contact or account in ZoomInfo, so first-time and repeat buyers land in the relationship system without a manual import.

Contact and address details stay consistent

An email, phone, or shipping and billing address corrected in either system updates the other, so the next order and the next outreach both use current information.

What you can sync between Akeneo and ZoomInfo

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Akeneo objects ZoomInfo objects How this pairing syncs
Attributes Attribute definitions plus attribute options and groups; describe the shape of product data, usually mastered in Akeneo and read downstream. Technographics Technology install data per company, used for segmentation and territory planning. Attributes is specific to Akeneo and Technographics to ZoomInfo — each maps to any object or custom field on the other side.
Families and family variants Templates defining which attributes a product carries and how variants axis out; synced to keep catalog structure consistent across systems. Company Hierarchies Parent and subsidiary linkage used to align CRM account hierarchies. Families and family variants is specific to Akeneo and Company Hierarchies to ZoomInfo — each maps to any object or custom field on the other side.
Reference entities and records Structured lookups like brands, manufacturers, or ingredients with their own records (Enterprise Edition); synced two-way or read into a warehouse for reporting. Company Profiles Firmographic records covering industry, size, revenue, and location, matched against CRM accounts. Reference entities and records is specific to Akeneo and Company Profiles to ZoomInfo — each maps to any object or custom field on the other side.
Assets Asset-family media (images, documents) managed in Akeneo's DAM; linked to products and synced to storefronts and commerce systems. Contact Profiles Person records with title, email, phone, and company linkage, used to enrich leads and contacts. Assets is specific to Akeneo and Contact Profiles to ZoomInfo — each maps to any object or custom field on the other side.
Channels and locales Target-market settings that scope attribute values; read to resolve which localized or channel-specific value to map on each side of a sync. Intent Signals Company-level topic scores indicating in-market buying behavior. Channels and locales is specific to Akeneo and Intent Signals to ZoomInfo — each maps to any object or custom field on the other side.
Media files Product images and files uploaded via the media endpoint; referenced by products and pushed to downstream commerce and content systems. Scoops Event-driven signals such as leadership changes, funding rounds, and new projects. Media files is specific to Akeneo and Scoops to ZoomInfo — each maps to any object or custom field on the other side.

How changes propagate between Akeneo and ZoomInfo

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Akeneo ZoomInfo Sub-second propagation

DetectionAkeneo notifies Stacksync of record changes through webhook events. Events API webhooks (product.created, product.updated, product.deleted, plus product-model equivalents.

DeliveryZoomInfo does not accept inbound record writes, so this direction carries requests rather than records: ZoomInfo's output flows back as field updates on the originating Akeneo records.

ZoomInfo Akeneo Interval-based propagation

DetectionStacksync polls ZoomInfo for changes on an incremental schedule, reading only records changed since the previous pass. Scheduled re-enrichment and polling.

DeliveryEach detected change is written to Akeneo through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Akeneo: REST protection triggers above roughly 100 requests/second per PIM instance (HTTP 429 with Retry-After); the Events API caps at 4000 requests/hour with a 500ms webhook ack timeout.
  • ZoomInfo: Usage is metered by credits and contract-based limits rather than a single public rate limit.
What ships with Akeneo ⇄ ZoomInfo

Connect Akeneo and ZoomInfo for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Akeneo–ZoomInfo connection.

Real-time

Real-time sync

Changes in Akeneo or ZoomInfo instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Akeneo or ZoomInfo data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Akeneo or ZoomInfo record.

Observability

Monitoring

Track your Akeneo ⇄ ZoomInfo sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Akeneo and ZoomInfo.

How the Akeneo and ZoomInfo connectors work

Akeneo

Integration surface
REST API (plus a GraphQL API) and an Events API for webhooks
Authentication
OAuth2 password grant: client_id/secret plus an API user's username/password exchanged at /api/oauth/v1/token for a bearer access_token and refresh_token; Apps use the OAuth2 authorization-code flow
Change detection
Events API webhooks (product.created, product.updated, product.deleted, plus product-model equivalents; product.updated.delta carries old and new values); falls back to polling the 'updated' datetime search filter where the Events API is unavailable
Capabilities
read · write · webhooks
Rate limits
REST protection triggers above roughly 100 requests/second per PIM instance (HTTP 429 with Retry-After); the Events API caps at 4000 requests/hour with a 500ms webhook ack timeout.

ZoomInfo

Integration surface
REST API organized around search and enrich endpoints
Authentication
API credentials exchanged for a short-lived JWT
Change detection
Scheduled re-enrichment and polling; the platform is primarily a lookup and enrichment source, not an event stream
Capabilities
read
Rate limits
Usage is metered by credits and contract-based limits rather than a single public rate limit.
How it works

How to connect Akeneo to ZoomInfo — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Akeneo and ZoomInfo with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Akeneo connected
    ZoomInfo connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Akeneo and ZoomInfo objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Akeneo ⇄ ZoomInfo
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Akeneo ZoomInfo
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Akeneo and ZoomInfo integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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ISO 27001
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DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 394 integrations available for Akeneo and ZoomInfo.

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