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E-commerce ⇄ CRM

Akeneo to SAP Sales Cloud integration — real-time, two-way sync

Keep Akeneo and SAP Sales Cloud in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Akeneo and SAP Sales Cloud

Keep the customers and orders that SAP Sales Cloud and Akeneo share aligned in real time, so sales works from live purchase history and the store works from current account details.

SAP Sales Cloud holds the customer relationship: the contacts, accounts, and deals a go-to-market team works. Akeneo runs the buying side: who placed which order, what they bought, and where it ships. The two describe the same people and companies, and when they are connected only by exports, sales answers questions without recent orders in front of them while the store works from account details that changed weeks ago.

Stacksync links Individual Customers, Leads, Opportunities, Sales Quotes in SAP Sales Cloud to Media files, Products, Product models, Categories in Akeneo with bi-directional, real-time sync. New customers, order activity, and corrected contact details move in whichever direction you configure, field by field, with conflicts resolved by rules you set. A record created or changed on either side shows up on the other within seconds, with no CSV exports and no nightly job.

The shared entity is the customer, matched on email or an external ID, so both systems agree on who the buyer is and the order history sits next to the relationship instead of in a separate tab.

Common use cases

  • 01 Replicate opportunities and quotes to a warehouse for pipeline and forecast reporting outside SAP analytics.
  • 02 Keep marketing automation lists aligned with CRM contacts and lead status in both directions.
  • 03 Two-way sync Products and product models with an operational Postgres database or ERP so SKUs, prices, and localized descriptions stay aligned across systems.
  • 04 Push enriched Products and their Assets into an ecommerce storefront or commerce database when product.created and product.updated webhooks fire.

Common sync patterns

Where Akeneo records orders: purchase history on the account

Orders and their status from Akeneo appear on the matching contact or account in SAP Sales Cloud, so reps see what a customer has bought and what is in flight before the next conversation.

New buyers become CRM records

A customer created in Akeneo creates or updates the matching contact or account in SAP Sales Cloud, so first-time and repeat buyers land in the relationship system without a manual import.

Contact and address details stay consistent

An email, phone, or shipping and billing address corrected in either system updates the other, so the next order and the next outreach both use current information.

What you can sync between Akeneo and SAP Sales Cloud

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Akeneo objects SAP Sales Cloud objects How this pairing syncs
Products Core catalog records addressed by UUID (recommended) or identifier/SKU; synced two-way with databases, ERPs, and storefronts. Values are scoped per channel and locale. Products Sellable item records typically mastered in the ERP and synced in. Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions.
Assets Asset-family media (images, documents) managed in Akeneo's DAM; linked to products and synced to storefronts and commerce systems. Activities Appointments, tasks, and calls exported for engagement reporting. Assets is specific to Akeneo and Activities to SAP Sales Cloud — each maps to any object or custom field on the other side.
Channels and locales Target-market settings that scope attribute values; read to resolve which localized or channel-specific value to map on each side of a sync. Service Tickets Service requests synced with support tools where service scope is used. Channels and locales is specific to Akeneo and Service Tickets to SAP Sales Cloud — each maps to any object or custom field on the other side.
Media files Product images and files uploaded via the media endpoint; referenced by products and pushed to downstream commerce and content systems. Accounts Corporate customer records synced with ERP business partners and marketing tools. Media files is specific to Akeneo and Accounts to SAP Sales Cloud — each maps to any object or custom field on the other side.
Product models Parent records for configurable products; hold shared attribute values that cascade to their variant products, synced alongside Products. Contacts Person records linked to accounts, synced with marketing automation and enrichment sources. Product models is specific to Akeneo and Contacts to SAP Sales Cloud — each maps to any object or custom field on the other side.
Categories The category tree used to classify products; read out for storefront navigation or written in from an ERP to seed catalog structure. Individual Customers B2C customer records used in consumer-facing sales processes. Categories is specific to Akeneo and Individual Customers to SAP Sales Cloud — each maps to any object or custom field on the other side.

How changes propagate between Akeneo and SAP Sales Cloud

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Akeneo SAP Sales Cloud Sub-second propagation

DetectionAkeneo notifies Stacksync of record changes through webhook events. Events API webhooks (product.created, product.updated, product.deleted, plus product-model equivalents.

DeliveryEach detected change is written to SAP Sales Cloud through its API, with automatic retries and rate-limit backoff.

SAP Sales Cloud Akeneo Sub-second propagation

DetectionSAP Sales Cloud notifies Stacksync of record changes through webhook events. Polling on last-changed timestamps.

DeliveryEach detected change is written to Akeneo through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Akeneo: REST protection triggers above roughly 100 requests/second per PIM instance (HTTP 429 with Retry-After); the Events API caps at 4000 requests/hour with a 500ms webhook ack timeout.
What ships with Akeneo ⇄ SAP Sales Cloud

Connect Akeneo and SAP Sales Cloud for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Akeneo–SAP Sales Cloud connection.

Real-time

Two-way sync

Changes in Akeneo or SAP Sales Cloud instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Akeneo or SAP Sales Cloud data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Akeneo or SAP Sales Cloud record.

Observability

Monitoring

Track your Akeneo ⇄ SAP Sales Cloud sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Akeneo and SAP Sales Cloud.

How the Akeneo and SAP Sales Cloud connectors work

Akeneo

Integration surface
REST API (plus a GraphQL API) and an Events API for webhooks
Authentication
OAuth2 password grant: client_id/secret plus an API user's username/password exchanged at /api/oauth/v1/token for a bearer access_token and refresh_token; Apps use the OAuth2 authorization-code flow
Change detection
Events API webhooks (product.created, product.updated, product.deleted, plus product-model equivalents; product.updated.delta carries old and new values); falls back to polling the 'updated' datetime search filter where the Events API is unavailable
Capabilities
read · write · webhooks
Rate limits
REST protection triggers above roughly 100 requests/second per PIM instance (HTTP 429 with Retry-After); the Events API caps at 4000 requests/hour with a 500ms webhook ack timeout.

SAP Sales Cloud

Integration surface
OData API (v2) plus SOAP web services
Authentication
Basic auth or OAuth 2.0 (SAML bearer assertion)
Change detection
Polling on last-changed timestamps; event notifications can push change signals to an external endpoint
Capabilities
read · write · webhooks
How it works

How to connect Akeneo to SAP Sales Cloud — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Akeneo and SAP Sales Cloud with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Akeneo connected
    SAP Sales Cloud connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Akeneo and SAP Sales Cloud objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Akeneo ⇄ SAP Sales Cloud
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Akeneo SAP Sales Cloud
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Akeneo and SAP Sales Cloud integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
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→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 477 integrations available for Akeneo and SAP Sales Cloud.

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