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SendGrid Bring supported Twilio data into HubSpot for your team's workflows and reporting. This connector supports updates from Twilio to HubSpot.
Example workflow
Object-specific availability and field permissions determine this mapping. Use the restrictions shown for each record type.
Starting eventA change involving HubSpot Calls or Twilio Calls needs a defined result in the other system.
Start with HubSpot Calls and Twilio Calls. Use the record-matching and field-ownership rules from your mapping worksheet.
Resolve participant and business-record identities, provider/account scope, and any related recording access.
Test a normal update and one failed or repeated update in the supported direction. Keep both record IDs with the test results.
What to verifyTest two calls to the same number, a corrected disposition, and a delayed call completion. Verify that the intended CRM activity is updated once.
Review records and field ownershipMapping essentials
Match records by stable IDs and assign an owner for each field. The record notes identify the coverage to check.
Download the mapping worksheetCSV · No email required
| HubSpot record | Twilio record | Record matching | Field ownership |
|---|---|---|---|
| CallsDocumented record: SupportedRecord matching | CallsDocumented record: Read: Supported. Write: Not available (read-only connector). | Retain the source call ID, provider/account context, and the explicit relationship to a CRM activity. A phone number alone cannot identify one call. | Keep call history and disposition separate from actions that place a call or change routing; assign an owner for corrected activity details. |
Use writable fields from the connected accounts. Read values from read-only fields without writing changes back to them, and define deletion handling separately.
Why teams connect HubSpot and Twilio
Start with the work your team needs to complete: keep records up to date, make operational data available for reporting, or move data to a new system. Choose one HubSpot and Twilio workflow to test, define what success looks like, and decide who handles failed updates.
Push product signup and usage events into HubSpot contact properties to drive lifecycle marketing segmentation.
Write warehouse-computed lead and account scores back to HubSpot properties on a schedule or in near real time.
Trigger outbound messages by writing rows to a synced database table instead of calling the Twilio API directly from application code.
Sync delivery and error statuses back into the system that initiated the send, so failed messages surface where the campaign lives.
Start with the records your workflow needs. Check each system’s read and write requirements before mapping fields.
Read and write support varies by record
Record types covered in the setup guide
| Record types | Coverage and requirements |
|---|---|
| ✅ Supported. Confirm field permissions and sync direction. |
| 🕘 Coming soon. Confirm field permissions and sync direction. |
| ❌ Not supported. Confirm field permissions and sync direction. |
Read-only connector
Record types covered in the setup guide
| Record types | Coverage and requirements |
|---|---|
| Reading: ✅ Supported. Updating this object: Not available (read-only connector). |
Review how each system connects, detects changes, and permits access to your records.
View setup requirements and limits| Connection requirement | HubSpot | Twilio |
|---|---|---|
| Integration interface | REST API (CRM v3) | REST API (per-product APIs for Messaging, Voice, Conversations, Verify) |
| Authentication | OAuth | Account SID + Auth Token |
| Change detection | Record updates and association changes need separate validation. | The saved Stacksync guide does not specify the change-detection mechanism. |
| Read access | Available for supported records | Available for supported records |
| Write access | Available for supported records | Not supported by this connector |
Enterprise controls
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Securely connects to your systems with:
Inspect sync errors and use retry and revert controls to resolve failed updates.
Read the recovery guideImplementation
Review setup, record relationships, testing, and recovery for your implementation.
Documentation reviewed 2026-09-15. Check the linked guides for current account and record requirements.
Documentation reviewed 2026-09-15. Check the linked guides for current account and record requirements.
Set up both accounts before testing the mapping. Use test records where available, and identify the account administrator who can approve access and help resolve setup errors.
Setup guides: Authorize HubSpot
Setup guides: Authorize Twilio
Record the fields each system can update, the first-load cutoff, both record IDs, the expected update delay, and who handles errors. Complete the tests before production before expanding to more records.
Use the HubSpot and Twilio planning worksheet to capture these decisions. Record the access owner in the worksheet and enter credentials only in the connection setup.
Keep each record tied to its source ID. Use the references below to choose field owners and preserve relationships between records.
Download the mapping worksheet · CSV, no email required
Record matching
Compare whether HubSpot Calls and Twilio Calls describe the same call history record in your business.
Object-specific availability and field permissions determine this mapping. Use the restrictions shown for each record type.
Fields to include
References: HubSpot: Calls documentationTwilio: Calls documentation
Use HubSpot Calls and Twilio Calls for the first pilot. Verify its identity and permitted direction, then add dependent records only when the acceptance checks pass.
Object-specific availability and field permissions determine this mapping. Use the restrictions shown for each record type.
Starting event: A change to the selected Calls or Calls record needs a defined result in the other system.
Expected result: Test two calls to the same number, a corrected disposition, and a delayed call completion. Verify that the intended CRM activity is updated once.
If it fails: Look up the current call and destination activity before retrying; repairing history must not place another call or expose a restricted recording.
Validate the selected objects and operations even where connector-level direction is documented.
Starting event: A communication in Twilio needs an association with Contact or Company in HubSpot.
Expected result: Repeated delivery updates the same history record; a private conversation stays private; a history replay sends no new message.
If it fails: Check source delivery state and the destination relationship before retrying. Do not resend to repair an analytical or history discrepancy.
Keep both record IDs with the expected and actual result. Reconcile the same filters and time window in each system.
Test two calls to the same number, a corrected disposition, and a delayed call completion. Verify that the intended CRM activity is updated once.
The expected call history record relationship is preserved with no duplicate action or unintended write.
Verify read access in Twilio and write access in HubSpot. Test the permitted route without relying on a return sync.
Only an approved, supported direction and permitted fields are written.
Measure source and destination times for the selected records under normal load and a burst. Reconcile IDs and values using the same filters and cutoff.
The process meets its agreed freshness target and reconciliation has no unexplained differences.
Start with the failed record and the destination error, then inspect the source value, field requirements, and access.
Inspect HubSpot Calls and Twilio Calls, their IDs, and the destination error.
Look up the current call and destination activity before retrying; repairing history must not place another call or expose a restricted recording.
Check the HubSpot and Twilio connector guides, account permissions, and any operations marked On Request.
Ask the integration team to confirm a supported way to handle that record. Verify whether it needs connector configuration or a separate workflow step.
Compare current source values, destination validation, identity mappings, and any side effects already completed.
Stacksync issue retry reads the current source state. Decide the intended state before retrying or reverting; reconcile downstream effects separately.
Read the Stacksync issues dashboard guide for retry and revert behavior.
See how each system detects changes and which updates the other system can receive. Each direction has its own permissions and record requirements.
Detect changesThis route requires read access from HubSpot and write access to Twilio; the documented connector restrictions do not permit it.
Apply updatesUse a supported direction or review a separate integration method for this requirement.
Detect changesThe saved Stacksync guide does not specify the change-detection mechanism. Confirm it for the selected objects.
Apply updatesSelected writable fields update in HubSpot. Its permissions and validation rules still apply; rejected records can be inspected in the Issues dashboard.
The documented direction is Twilio to HubSpot for supported objects. Twilio is documented as a read-only connector, so it cannot receive write-back through this connector. Authorize both systems, map the selected fields, and validate the first load and later changes.
Twilio is read-only through Stacksync. Two-way sync is not supported through these connectors; use a supported direction or review another implementation.
Prepare both accounts, the selected object schemas, stable source and destination IDs, and the expected outcome. Have a HubSpot Super Admin authorize Stacksync through the account connection flow. Copy the Account SID and Auth Token from the Twilio console into the Stacksync connection form. Use the pair worksheet to record ownership and acceptance criteria.
Measure initial-load and ongoing-change latency separately. Source detection, selected objects, account limits, and destination validation determine the observed delay.
No. Stacksync documents that pre-existing duplicates are not merged automatically when two-way sync begins. Review the initial dataset and matching plan before enabling it; an empty destination can simplify the first load.
Start with one business entity and a stable record ID. Map a small set of editable fields with compatible types, test required values and relationships, then expand after the pilot passes.
Check the destination error, field constraints, permissions, and current source value. The Stacksync issues dashboard supports retry and revert; retry reads current source values, so verify the intended record state before acting.
Use the current Stacksync pricing page and confirm the supported implementation with the team. Scope the required objects, record volume, update frequency, initial load, and support needs when comparing a managed connector with native or custom development.
Start by reviewing Calls in HubSpot and Calls in Twilio. Check how these records relate in your workflow, then confirm the actual fields and supported operations. Test record matching and one failed or repeated update before adding more records.
Use HubSpot Calls and Twilio Calls for the first pilot. Verify its identity and permitted direction, then add dependent records only when the acceptance checks pass.
Integration directory
Review documented support, sync direction, and setup requirements on each pair page. Search all 483 integrations listed for HubSpot and Twilio.
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Twilio and Kustomer Next step
Walk through your HubSpot and Twilio records, field mappings, and requirements with an integration engineer.
