Real-time
Two-way sync
Changes in Asana or HubSpot instantly reflect in both systems. No stale data, no manual imports.
Business productivity ⇄ CRM
Asana to HubSpot integration — real-time, two-way sync
Keep Asana and HubSpot in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
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Adopted by fast-scaling companies moving mission-critical data in real time
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Why teams connect Asana and HubSpot
Sync what happens in Asana with the customer records in HubSpot, in real time and in both directions.
The CRM is supposed to be the record of every customer relationship, but customer-relevant information also accumulates in the other tools a team runs. Whatever Asana holds or produces that touches a customer, whether conversations, payments, replies, enriched data, or notes, the CRM only benefits if it arrives without someone copying it over.
Stacksync connects Teams / Workspaces, Tasks, Projects, Sections in Asana to Goal, Owner, Pipeline, Stages in HubSpot with bi-directional, real-time sync. Activity and record changes in Asana update the matching contact or account in HubSpot, and CRM data flows the other way wherever Asana can store and use it.
Common use cases
- 01 Sync Stories and completion changes from Asana into a database so downstream dashboards and tools react to project progress in near real time.
- 02 Two-way sync of Tasks and their Custom fields between an Asana project and Postgres so ops teams work in SQL while project owners stay in Asana.
- 03 Sync HubSpot Tickets with an internal support database to unify service reporting across channels.
- 04 Push product signup and usage events into HubSpot contact properties to drive lifecycle marketing segmentation.
Common sync patterns
Where Asana handles support or shared inboxes
Tickets and conversations attach to the right contact and account in HubSpot, so sales sees open issues before the next call.
Where Asana supplies contact or company data
Enriched fields land directly on records in HubSpot, and refreshes keep them from going stale.
Where Asana can store CRM context: fields kept current
Owner, lifecycle stage, or account details from HubSpot sync into Asana, so people working there have the context without switching tools.
What you can sync between Asana and HubSpot
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Asana objects | HubSpot objects | How this pairing syncs | |
|---|---|---|---|
| Tags Labels applied across Tasks; synced as a many-to-many attribute for filtering and categorization. | Contact Synced with incremental and full sync per the Stacksync docs. | Tags is specific to Asana and Contact to HubSpot — each maps to any object or custom field on the other side. | |
| Teams / Workspaces Organizational containers that hold projects and members; used to scope which projects a given sync covers. | Company Synced with incremental and full sync per the Stacksync docs. | Teams / Workspaces is specific to Asana and Company to HubSpot — each maps to any object or custom field on the other side. | |
| Tasks The primary unit of work and main record; created, updated, completed, and deleted via REST and synced two-way. Subtasks are Tasks with a parent reference. | Deal Synced with incremental and full sync per the Stacksync docs. | Tasks is specific to Asana and Deal to HubSpot — each maps to any object or custom field on the other side. | |
| Projects Collections of Tasks with a layout (list, board, timeline, calendar); each project maps to a synced table scope and its custom fields define the mapping. | Line Item Synced with incremental and full sync per the Stacksync docs. | Projects is specific to Asana and Line Item to HubSpot — each maps to any object or custom field on the other side. | |
| Sections Ordered groupings of Tasks within a project; synced as a grouping attribute or category field on the row. | Product Synced with incremental and full sync per the Stacksync docs. | Sections is specific to Asana and Product to HubSpot — each maps to any object or custom field on the other side. | |
| Custom fields Typed fields (text, number, enum, multi-enum, date, people) defined at project or workspace level; mapped to database columns, with enum values written by option GID. | Ticket Synced with incremental and full sync per the Stacksync docs. | Custom fields is specific to Asana and Ticket to HubSpot — each maps to any object or custom field on the other side. |
How changes propagate between Asana and HubSpot
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Asana HubSpot Sub-second propagation
DetectionAsana notifies Stacksync of record changes through webhook events. Resource-scoped webhooks (established with an X-Hook-Secret handshake) POST events on create, change, and delete.
DeliveryEach detected change is written to HubSpot through its API, with automatic retries and rate-limit backoff.
HubSpot Asana Sub-second propagation
DetectionHubSpot pushes changes as they happen — webhook events backed by change data capture. Records: incremental near-real-time change tracking.
DeliveryEach detected change is written to Asana through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Asana: Per token: 1,500 requests/minute on paid plans, 150/minute on free; the Search API is capped at 60/minute; concurrency caps at 50 GET and 15 write requests. Exceeding a limit returns HTTP 429 with a Retry-After header, and a separate cost-based limiter applies to complex graph traversals.
- HubSpot: Request limits vary by subscription tier and API type.
What ships with Asana ⇄ HubSpot
Connect Asana and HubSpot for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Asana–HubSpot connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Asana or HubSpot data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Asana or HubSpot record.
Observability
Monitoring
Track your Asana ⇄ HubSpot sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Asana and HubSpot.
How the Asana and HubSpot connectors work
Asana
- Integration surface
- REST API (app.asana.com/api/1.0, JSON responses), plus resource-scoped Webhooks and a sync-token Events API
- Authentication
- OAuth 2.0 for multi-user apps, Personal Access Tokens (PATs) for single-account use and testing, and organization-scoped Service Accounts (Enterprise) for admin-level access
- Change detection
- Resource-scoped webhooks (established with an X-Hook-Secret handshake) POST events on create, change, and delete; the sync-token Events API returns incremental changes on a task or project when webhooks are not used
- Capabilities
- read · write · webhooks
- Rate limits
- Per token: 1,500 requests/minute on paid plans, 150/minute on free; the Search API is capped at 60/minute; concurrency caps at 50 GET and 15 write requests. Exceeding a limit returns HTTP 429 with a Retry-After header, and a separate cost-based limiter applies to complex graph traversals.
HubSpot
- Integration surface
- REST API (CRM v3)
- Authentication
- OAuth (choose HubSpot account and authorize Stacksync); requires a HubSpot 'Super Admin' to grant access; optional "Grant access to sensitive fields" checkbox for sensitive/highly sensitive fields
- Change detection
- Records: incremental near-real-time change tracking. Associations: HubSpot has no native association CDC
- Capabilities
- read · write · CDC · webhooks
- Rate limits
- Request limits vary by subscription tier and API type.
How it works
How to connect Asana to HubSpot — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Asana and HubSpot with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Asana
connected
HubSpot
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Asana and HubSpot objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Asana ⇄ HubSpotCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Asana HubSpotCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Asana and HubSpot integration FAQ
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Yes. Stacksync provides a managed, real-time two-way integration between Asana and HubSpot: authenticate both systems, choose the objects to sync (such as Asana's Tags and Teams / Workspaces), map fields visually, and changes propagate both ways in milliseconds — no code required.
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Yes — Stacksync ships production-grade connectors for both Asana and HubSpot. The connectors handle authentication, schema detection, rate limits, and retries; you configure the sync, and Stacksync operates it.
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Change detection on Asana: Resource-scoped webhooks (established with an X-Hook-Secret handshake) POST events on create, change, and delete; the sync-token Events API returns incremental changes on a task or project when webhooks are not used. On HubSpot: Records: incremental near-real-time change tracking. Associations: HubSpot has no native association CDC. Each detected change propagates to the other side in milliseconds, with field-level conflict resolution and an inspectable event log.
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On the Asana side: Teams / Workspaces, Tasks, Projects, Sections, plus custom fields where Asana exposes them. On the HubSpot side: Goal, Owner, Pipeline, Stages. Stacksync auto-detects both schemas and converts types between the two systems.
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Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
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Common patterns for Asana and HubSpot: Where Asana handles support or shared inboxes; Where Asana supplies contact or company data; Where Asana can store CRM context: fields kept current. Tickets and conversations attach to the right contact and account in HubSpot, so sales sees open issues before the next call.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
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