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CRM ⇄ ERP

Freshworks CRM to Macola ERP integration — real-time, two-way sync

Keep Freshworks CRM and Macola ERP in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Freshworks CRM and Macola ERP

Close the gap between front office and back office: Freshworks CRM and Macola ERP share customers and status in real time, in both directions.

Freshworks CRM holds the customer relationship; Macola ERP runs the operations and records behind the business. The two overlap wherever the same organizations and transactions matter to both, and when that overlap is bridged by re-keying or overnight batch, each side spends the day working from stale data.

Stacksync syncs Contacts, Accounts, Deals, Tasks in Freshworks CRM with Items, Sales Orders, Purchase Orders, Invoices in Macola ERP field by field, in real time, and in both directions. You decide which system owns which fields; Stacksync keeps every copy consistent and resolves conflicts by rules you set.

Common use cases

  • Sync unified contact records, covering sales and marketing attributes, into a warehouse for full-funnel reporting.
  • Push scored leads from a data platform into Freshworks CRM and route them by lifecycle stage.
  • Sync customers, orders, and invoices between Macola and a CRM so sales and finance stay aligned.
  • Mirror item availability and inventory into an ecommerce storefront or customer portal.

Where Macola ERP manages people and org data: keep Freshworks CRM aligned

Owners, territories, and org structure informed by Macola ERP stay current in Freshworks CRM.

Where Macola ERP handles order-to-cash: closed-won flows through

A deal won in Freshworks CRM creates or updates the customer in Macola ERP with clean data, so fulfillment and invoicing start without re-entry.

Where Macola ERP is the finance system of record: money status on the account

Invoice and payment state from Macola ERP shows on the account in Freshworks CRM, so reps see balances before promising the next order.

What you can sync between Freshworks CRM and Macola ERP

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Freshworks CRM objects Macola ERP objects
Notes Context records attached to contacts, accounts, and deals. Purchase Orders Procurement documents reconciled against receiving and vendor systems.
Contacts Unified sales-and-marketing person records; the core entity for bidirectional syncs. Invoices AR documents synced to billing, CRM, and reporting destinations.
Accounts Company records kept consistent with ERP and billing systems. GL Accounts & Journal Entries Financial ledger data replicated to warehouses for reporting.
Deals Pipeline records synced out for forecasting and full-funnel reporting. Bills of Material Manufacturing structures read for planning and costing integrations.
Tasks Follow-ups created from external signals such as product usage events. Work Orders Shop-floor production orders tracked for status and completion syncs.
Appointments Meeting records readable for activity reporting. Customers Customer master records synced with CRMs so sales works from ERP truth.
What ships with Freshworks CRM ⇄ Macola ERP

Connect Freshworks CRM and Macola ERP for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Freshworks CRM–Macola ERP connection.

Real-time

Two-way sync

Changes in Freshworks CRM or Macola ERP instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Freshworks CRM or Macola ERP data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Freshworks CRM or Macola ERP record.

Observability

Monitoring

Track your Freshworks CRM ⇄ Macola ERP sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Freshworks CRM and Macola ERP.

How the Freshworks CRM and Macola ERP connectors work

Freshworks CRM

Integration surface
REST API
Authentication
API key sent as a Token authorization header
Change detection
Polling with updated-at filters; outbound webhooks can be configured through workflow automations
Capabilities
read · write · webhooks
Rate limits
Subject to per-account API rate limits that vary by plan

Macola ERP

Integration surface
SQL Server database access, with product-level integration interfaces in newer Macola versions
Authentication
Database credentials (SQL Server or Windows authentication)
Change detection
CDC or change tracking on the underlying SQL Server database, or timestamp-based polling
Capabilities
read · write · CDC
How it works

How to connect Freshworks CRM to Macola ERP — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Freshworks CRM and Macola ERP with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Freshworks CRM connected
    Macola ERP connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Freshworks CRM and Macola ERP objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Freshworks CRM ⇄ Macola ERP
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Freshworks CRM Macola ERP
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Freshworks CRM and Macola ERP integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Freshworks CRM and Macola ERP.

Popular · 8 of 386
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