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Marketing ⇄ CRM

Eloqua to Gong integration — real-time, two-way sync

Keep Eloqua and Gong in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Eloqua and Gong

Keep the people you sell to and the people you market to in one shared view: Gong and Eloqua sync contacts, accounts, and engagement in real time, in both directions.

Gong owns the customer relationship and the pipeline; Eloqua runs the campaigns, audiences, and outreach that fill it. The two overlap on the same people and companies — a lead in one system is a subscriber, a segment member, an event registrant, or an ad audience in the other. When that overlap is bridged by CSV exports or a nightly job, sales works from lists that no longer match reality and marketing keeps targeting people whose status has already moved on.

Stacksync syncs Trackers & Scorecards, CRM Objects, Library, Data Privacy (Erasure) in Gong with Campaigns, Emails, Forms and Form Submits, Contact Lists and Segments in Eloqua field by field, in real time, and in both directions. You decide which system owns which fields — Gong can own account and opportunity status while Eloqua owns engagement and campaign membership — and Stacksync keeps every copy consistent and resolves conflicts by rules you set.

Common use cases

  • 01 Submit data-privacy erase-data-for-email requests to Gong to fulfill GDPR/CCPA deletion across recorded conversations.
  • 02 Pull call Transcripts by callId into a warehouse or vector store to power search, RAG, and deal-review summaries over what was said on calls.
  • 03 Export email opens, clicks, form submits, and bounces from the Bulk API Activities export into a warehouse for lead scoring and multi-touch attribution.
  • 04 Load purchase or product-usage records into Custom Data Objects linked to Contacts so nurture campaigns branch on behavior mastered in another system.

Common sync patterns

Where Eloqua generates leads: hand-off without re-keying

New leads or responders captured in Eloqua flow into Gong assigned and deduplicated, so nothing sits in a marketing list waiting for someone to export it.

New and updated people stay in step

When a contact or lead is created or edited in either system, the matching record appears or updates in the other, so campaigns reach real people and reps see who is already being marketed to.

Where Eloqua captures engagement: activity lands on the record

Opens, clicks, form fills, event attendance, or ad responses recorded in Eloqua post back to the contact or account in Gong, so reps see interest before they reach out.

What you can sync between Eloqua and Gong

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Eloqua objects Gong objects How this pairing syncs
Accounts Company records linked to Contacts via the account-linkage field; moved through the Bulk API and typically mastered in a CRM or ERP and written into Eloqua. Trackers & Scorecards Keyword and topic tracker definitions plus coaching scorecards, including answered scorecards, read from Settings as coaching and deal-risk signals. Read-only. Accounts is specific to Eloqua and Trackers & Scorecards to Gong — each maps to any object or custom field on the other side.
Custom Data Objects Auxiliary data tables (CDOs) linked to Contacts for records like event registrations or purchases; synced via the Bulk API so nurture campaigns can branch on them. CRM Objects Accounts, opportunities, stages, and users uploaded into Gong through the CRM integration API so CRM context appears alongside conversations. Write (upload) path. Custom Data Objects is specific to Eloqua and CRM Objects to Gong — each maps to any object or custom field on the other side.
Activities Engagement events (email opens, clicks, form submits, bounces, page views, subscribes/unsubscribes) exported through the Bulk API activities export; read-only feed for scoring and attribution. Library Call-library folders and folder content (curated calls and snippets) read via GET /v2/library/folders and /v2/library/folder-content. Read-only. Activities is specific to Eloqua and Library to Gong — each maps to any object or custom field on the other side.
Campaigns Multi-step campaign-canvas assets managed through the Application REST API; campaign membership and response data read out for attribution reporting. Data Privacy (Erasure) GDPR/CCPA deletion handled by POST /v2/data-privacy/erase-data-for-email, with data-for-email lookups on the read side; a write path used for compliance deletions. Campaigns is specific to Eloqua and Data Privacy (Erasure) to Gong — each maps to any object or custom field on the other side.
Emails Email creative and email-group assets managed via the Application REST API; usually read for reporting rather than written by a sync. Calls Retrieved via POST /v2/calls/extensive with participants, topics, trackers, scorecards, and media URLs, filtered by fromDateTime/toDateTime; external recordings are also imported via POST /v2/calls with media uploaded via PUT /v2/calls/{id}/media. Read and write. Emails is specific to Eloqua and Calls to Gong — each maps to any object or custom field on the other side.
Forms and Form Submits Form definitions and their submission data, accessed through the Application REST API; submissions read out into a warehouse for lead capture and analysis. Transcripts Speaker-attributed, timestamped sentences retrieved via POST /v2/calls/transcript for one or more callIds; available only after asynchronous processing completes. Read-only. Forms and Form Submits is specific to Eloqua and Transcripts to Gong — each maps to any object or custom field on the other side.

How changes propagate between Eloqua and Gong

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Eloqua Gong Interval-based propagation

DetectionStacksync polls Eloqua for changes on an incremental schedule, reading only records changed since the previous pass. Polling via Bulk API exports filtered on a contact/account modified-date field using EML filter syntax.

DeliveryEach detected change is written to Gong through its API, with automatic retries and rate-limit backoff.

Gong Eloqua Interval-based propagation

DetectionStacksync polls Gong for changes on an incremental schedule, reading only records changed since the previous pass. Polling POST /v2/calls/extensive on fromDateTime/toDateTime.

DeliveryEach detected change is written to Eloqua through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Eloqua: Per-instance soft limits by sync type (Export 2,000/hr, Import 2,000/hr, Sync Action 4,000/hr); 32 MB cap per POST to a staging area and 50,000 records per retrieve batch.
  • Gong: 3 API calls per second and 10,000 calls per day per company by default; exceeding returns HTTP 429 with a Retry-After header, and limits can be raised by contacting Gong.
What ships with Eloqua ⇄ Gong

Connect Eloqua and Gong for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Eloqua–Gong connection.

Real-time

Two-way sync

Changes in Eloqua or Gong instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Eloqua or Gong data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Eloqua or Gong record.

Observability

Monitoring

Track your Eloqua ⇄ Gong sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Eloqua and Gong.

How the Eloqua and Gong connectors work

Eloqua

Integration surface
Bulk API 2.0 (contacts, accounts, custom data objects, activities) plus Application REST API (campaigns, emails, forms, lists)
Authentication
OAuth 2.0 (Authorization Code or Resource Owner Password Credentials grant; Client Credentials not supported) or HTTP Basic Auth with siteName + username + password; the instance base URL must first be discovered via the login.eloqua.com/id endpoint
Change detection
Polling via Bulk API exports filtered on a contact/account modified-date field using EML filter syntax; no general-purpose record-change webhook
Capabilities
read · write
Rate limits
Per-instance soft limits by sync type (Export 2,000/hr, Import 2,000/hr, Sync Action 4,000/hr); 32 MB cap per POST to a staging area and 50,000 records per retrieve batch

Gong

Integration surface
REST API on api.gong.io/v2 - retrieval endpoints (calls, transcript, users, stats, settings, library, logs) plus write endpoints for importing calls, uploading CRM data, and data-privacy erasure
Authentication
Basic authorization header combining an Access Key and Access Key Secret (created by a Gong technical admin, base64-encoded as key:secret); OAuth 2.0 Bearer tokens are supported for marketplace apps
Change detection
Polling POST /v2/calls/extensive on fromDateTime/toDateTime; the public API exposes no outbound webhooks or CDC, though a Gong admin can configure a product-side automation Rule that POSTs matching calls to a URL. Transcripts and analysis appear only after asynchronous processing.
Capabilities
read · write
Rate limits
3 API calls per second and 10,000 calls per day per company by default; exceeding returns HTTP 429 with a Retry-After header, and limits can be raised by contacting Gong.
Gong setup guide
How it works

How to connect Eloqua to Gong — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Eloqua and Gong with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Eloqua connected
    Gong connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Eloqua and Gong objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Eloqua ⇄ Gong
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Eloqua Gong
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Eloqua and Gong integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

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