Real-time
Two-way sync
Changes in Demandbase or Infor WMS instantly reflect in both systems. No stale data, no manual imports.
Marketing ⇄ ERP
Demandbase to Infor WMS integration — real-time, two-way sync
Keep Demandbase and Infor WMS in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
- SOC 2 and 6 other compliance frameworks
- POC with real engineers in minutes
Adopted by fast-scaling companies moving mission-critical data in real time
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Why teams connect Demandbase and Infor WMS
Feed the real customer, order, and revenue records from Infor WMS into Demandbase so campaigns run on who actually bought what, and let contact and consent changes flow back in real time.
Marketing runs on lists of people, but the list rarely knows which of those people are paying customers, what they ordered, or what they are worth. Infor WMS holds exactly that: Items, Inventory, Receipts / ASNs, Shipment Orders that record who the customer is, what they bought, and what they owe. When the two are joined only by a periodic export, campaigns go out against stale audiences, existing customers get prospecting emails, high-value accounts look the same as cold leads, and a canceled order still counts toward a segment.
Stacksync syncs Items, Inventory, Receipts / ASNs, Shipment Orders in Infor WMS with Activities, Campaigns, Account & Person Lists (Audiences), Company Details (B2B enrichment) in Demandbase in real time, and where both sides accept writes, in both directions. Customer, order, and invoice data maps field by field onto the contacts, audiences, or accounts Demandbase works with, so segmentation and personalization run on current purchase history instead of a month-old snapshot. Contact details and consent changes that originate in Demandbase flow back onto the record in Infor WMS.
The strongest bridge between the two is identity and purchase history, who the customer is and what they have bought, so that is where most of the value sits. Because the sync is field-level, each system keeps the attributes the other has no use for; only the shared records are held in agreement.
Common use cases
- 01 Mirror ASN and receipt data into procurement so buyers see received quantities without logging into the WMS
- 02 Consolidate task and labor data into a BI warehouse for productivity reporting
- 03 Sync Opportunities and Activities two-way so CRM deal and engagement data flows into Demandbase reporting and Demandbase-calculated insights flow back to the warehouse.
- 04 Subscribe to Demandbase company and person change webhooks - firmographic updates, M&A, and leadership or employment changes - and land them in an operational store for real-time account alerts.
Common sync patterns
Suppress or target existing customers
Because Infor WMS knows who is already a paying customer, Demandbase can exclude them from acquisition campaigns or single them out for renewal and cross-sell.
One customer identity across both systems
A person or company's contact details corrected in either system update the other, so marketing and the back office stop maintaining separate versions of the same record.
Lifecycle triggers from back-office events
A first order, a renewal, or a lapsed account recorded in Infor WMS appears in Demandbase within seconds, ready to start or stop a lifecycle campaign.
What you can sync between Demandbase and Infor WMS
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Demandbase objects | Infor WMS objects | How this pairing syncs | |
|---|---|---|---|
| Company Details (B2B enrichment) Firmographics, technographics, competitors, and corporate family tree fetched by domain or name via the B2B Company Search and Details endpoints; read-only enrichment. | Shipment Orders Outbound orders arrive from the ERP or OMS for allocation and picking. | Company Details (B2B enrichment) is specific to Demandbase and Shipment Orders to Infor WMS — each maps to any object or custom field on the other side. | |
| Change Subscriptions Company firmographic, company news, family-tree (ownership), and DB person employment subscriptions delivered as webhook alerts with a signing secret; the real-time change feed. | Waves Wave assignments group orders for fulfillment and can be reported outward. | Change Subscriptions is specific to Demandbase and Waves to Infor WMS — each maps to any object or custom field on the other side. | |
| Accounts Company/account records with firmographics, intent, and Demandbase qualification and engagement scores; exported via the Data Export API and imported or updated via the Data Import API. | Tasks Warehouse task data supports labor and productivity reporting in BI tools. | Accounts is specific to Demandbase and Tasks to Infor WMS — each maps to any object or custom field on the other side. | |
| Opportunities Opportunity records synced from the CRM into Demandbase; exported with calculated insights and imported or updated through the Data Import API. Read and write. | Locations Bin and zone definitions scope inventory records during mapping. | Opportunities is specific to Demandbase and Locations to Infor WMS — each maps to any object or custom field on the other side. | |
| People (Persons) Contact/person records with verified business email, title, seniority, and quality grades; fetched and matched via the B2B Contact endpoints and exported or imported. | Shipments Ship confirmations and tracking references flow back to the order source system. | People (Persons) is specific to Demandbase and Shipments to Infor WMS — each maps to any object or custom field on the other side. | |
| Activities Engagement and custom activity records (web, campaign, intent); exported via Data Export and pushed in through the Data Import API using custom activity types. | Appointments Dock appointment data coordinates carriers and yard operations with external schedules. | Activities is specific to Demandbase and Appointments to Infor WMS — each maps to any object or custom field on the other side. |
How changes propagate between Demandbase and Infor WMS
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Demandbase Infor WMS Sub-second propagation
DetectionDemandbase notifies Stacksync of record changes through webhook events. Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL.
DeliveryEach detected change is written to Infor WMS through its API, with automatic retries and rate-limit backoff.
Infor WMS Demandbase Sub-second propagation
DetectionInfor WMS notifies Stacksync of record changes through webhook events. ION event publishing or scheduled polling of API endpoints.
DeliveryEach detected change is written to Demandbase through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Demandbase: Credit-based per API call; bulk jobs accept up to 10,000 records per submission, CSV uploads up to 5GB, and result URLs stay valid 24 hours; subscription alerts page up to 5,000 entities and list endpoints up to 100 per page.
- Infor WMS: Subject to Infor ION API gateway throttling policies.
What ships with Demandbase ⇄ Infor WMS
Connect Demandbase and Infor WMS for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Demandbase–Infor WMS connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Demandbase or Infor WMS data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Demandbase or Infor WMS record.
Observability
Monitoring
Track your Demandbase ⇄ Infor WMS sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Demandbase and Infor WMS.
How the Demandbase and Infor WMS connectors work
Demandbase
- Integration surface
- REST APIs (Demandbase One) - a B2B API (company/contact search, details, and match with async bulk enrichment jobs), a read-only Data Export API and a write-capable Data Import API (both async bulk jobs), and a Subscription API for webhook change alerts.
- Authentication
- JWT bearer tokens minted from Demandbase One API Key Sets at the platform level; each credential set expires after 8 hours and is rotated. Legacy single-user API tokens are deprecated.
- Change detection
- Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL secured with a signing secret; bulk reads run as async export jobs (submit, poll, download). No log-based CDC.
- Capabilities
- read · write · webhooks
- Rate limits
- Credit-based per API call; bulk jobs accept up to 10,000 records per submission, CSV uploads up to 5GB, and result URLs stay valid 24 hours; subscription alerts page up to 5,000 entities and list endpoints up to 100 per page.
Infor WMS
- Integration surface
- REST API via the Infor OS / ION API gateway (cloud deployments run inside Infor CloudSuite)
- Authentication
- OAuth 2.0 via Infor OS
- Change detection
- ION event publishing or scheduled polling of API endpoints
- Capabilities
- read · write · webhooks
- Rate limits
- Subject to Infor ION API gateway throttling policies
How it works
How to connect Demandbase to Infor WMS — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Demandbase and Infor WMS with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Demandbase
connected
Infor WMS
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Demandbase and Infor WMS objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Demandbase ⇄ Infor WMSCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Demandbase Infor WMSCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Demandbase and Infor WMS integration FAQ
-
Yes. Stacksync provides a managed, real-time two-way integration between Demandbase and Infor WMS: authenticate both systems, choose the objects to sync (such as Demandbase's Company Details (B2B enrichment) and Change Subscriptions), map fields visually, and changes propagate both ways in milliseconds — no code required.
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Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
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Common patterns for Demandbase and Infor WMS: Suppress or target existing customers; One customer identity across both systems; Lifecycle triggers from back-office events. Because Infor WMS knows who is already a paying customer, Demandbase can exclude them from acquisition campaigns or single them out for renewal and cross-sell.
-
Demandbase: REST APIs (Demandbase One) - a B2B API (company/contact search, details, and match with async bulk enrichment jobs), a read-only Data Export API and a write-capable Data Import API (both async bulk jobs), and a Subscription API for webhook change alerts. Authentication: JWT bearer tokens minted from Demandbase One API Key Sets at the platform level; each credential set expires after 8 hours and is rotated. Legacy single-user API tokens are deprecated. Infor WMS: REST API via the Infor OS / ION API gateway (cloud deployments run inside Infor CloudSuite). Authentication: OAuth 2.0 via Infor OS. Stacksync manages authentication, retries, and rate limits on both sides.
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Infor WMS: The data model separates inbound (ASNs, receipts), inventory (item and location balances), and outbound (shipment orders, waves, shipments) flows, which maps onto standard ERP-to-WMS sync patterns. Demandbase: Demandbase splits data movement across a read-only Data Export API (accounts, opportunities, people, activities, campaigns, lists) and a write-capable Data Import API (import or update accounts, opportunities, persons, activities, intent, and custom source data). Stacksync's field mapping accounts for these differences between Demandbase and Infor WMS without custom code.
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Stacksync is SOC 2 Type II and ISO 27001 certified with HIPAA BAA support. Data is encrypted in transit, and a zero-persistent-storage architecture means Demandbase and Infor WMS records are not retained after a sync operation.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
Every pair below is a real-time, two-way sync. Search all 352 integrations available for Demandbase and Infor WMS.
Popular · 6 of 352
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Demandbase ⇄ Extensiv (3PL Central) -
Demandbase ⇄ Fishbowl Manufacturing - Demandbase ⇄ Infor CloudSuite
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Infor WMS ⇄ Twitter Ads -
Infor WMS ⇄ Marketo -
Infor WMS ⇄ Salesforce Marketing Cloud
No integrations match .
