Real-time
Two-way sync
Changes in Demandbase or Extensiv (3PL Central) instantly reflect in both systems. No stale data, no manual imports.
Marketing ⇄ ERP
Demandbase to Extensiv (3PL Central) integration — real-time, two-way sync
Keep Demandbase and Extensiv (3PL Central) in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
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Adopted by fast-scaling companies moving mission-critical data in real time
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Why teams connect Demandbase and Extensiv (3PL Central)
Feed the real customer, order, and revenue records from Extensiv (3PL Central) into Demandbase so campaigns run on who actually bought what, and let contact and consent changes flow back in real time.
Marketing runs on lists of people, but the list rarely knows which of those people are paying customers, what they ordered, or what they are worth. Extensiv (3PL Central) holds exactly that: Warehouses, Inventory adjustments, Customers, Items that record who the customer is, what they bought, and what they owe. When the two are joined only by a periodic export, campaigns go out against stale audiences, existing customers get prospecting emails, high-value accounts look the same as cold leads, and a canceled order still counts toward a segment.
Stacksync syncs Warehouses, Inventory adjustments, Customers, Items in Extensiv (3PL Central) with Activities, Campaigns, Account & Person Lists (Audiences), Company Details (B2B enrichment) in Demandbase in real time, and where both sides accept writes, in both directions. Customer, order, and invoice data maps field by field onto the contacts, audiences, or accounts Demandbase works with, so segmentation and personalization run on current purchase history instead of a month-old snapshot. Contact details and consent changes that originate in Demandbase flow back onto the record in Extensiv (3PL Central).
The strongest bridge between the two is identity and purchase history, who the customer is and what they have bought, so that is where most of the value sits. Because the sync is field-level, each system keeps the attributes the other has no use for; only the shared records are held in agreement.
Common use cases
- 01 Keep item masters aligned between a merchant's ERP and the 3PL warehouse so receiving and picking use consistent SKUs.
- 02 Mirror on-hand inventory by warehouse into merchant systems to drive available-to-promise and reorder logic.
- 03 Subscribe to Demandbase company and person change webhooks - firmographic updates, M&A, and leadership or employment changes - and land them in an operational store for real-time account alerts.
- 04 Push warehouse-computed account scores, custom fields, and audiences into Demandbase via the Data Import API so ABM campaigns and sales plays target the segments the warehouse defines.
Common sync patterns
Suppress or target existing customers
Because Extensiv (3PL Central) knows who is already a paying customer, Demandbase can exclude them from acquisition campaigns or single them out for renewal and cross-sell.
One customer identity across both systems
A person or company's contact details corrected in either system update the other, so marketing and the back office stop maintaining separate versions of the same record.
Lifecycle triggers from back-office events
A first order, a renewal, or a lapsed account recorded in Extensiv (3PL Central) appears in Demandbase within seconds, ready to start or stop a lifecycle campaign.
What you can sync between Demandbase and Extensiv (3PL Central)
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Demandbase objects | Extensiv (3PL Central) objects | How this pairing syncs | |
|---|---|---|---|
| Company Details (B2B enrichment) Firmographics, technographics, competitors, and corporate family tree fetched by domain or name via the B2B Company Search and Details endpoints; read-only enrichment. | Orders Outbound fulfillment orders pushed in from commerce or ERP systems. | Company Details (B2B enrichment) is specific to Demandbase and Orders to Extensiv (3PL Central) — each maps to any object or custom field on the other side. | |
| Change Subscriptions Company firmographic, company news, family-tree (ownership), and DB person employment subscriptions delivered as webhook alerts with a signing secret; the real-time change feed. | Receivers Inbound receiving records (receipts/ASNs) that confirm stock arrival back to purchasing systems. | Change Subscriptions is specific to Demandbase and Receivers to Extensiv (3PL Central) — each maps to any object or custom field on the other side. | |
| Accounts Company/account records with firmographics, intent, and Demandbase qualification and engagement scores; exported via the Data Export API and imported or updated via the Data Import API. | Shipments Carrier and tracking details synced back once orders ship. | Accounts is specific to Demandbase and Shipments to Extensiv (3PL Central) — each maps to any object or custom field on the other side. | |
| Opportunities Opportunity records synced from the CRM into Demandbase; exported with calculated insights and imported or updated through the Data Import API. Read and write. | Warehouses Facility records that partition inventory and order routing. | Opportunities is specific to Demandbase and Warehouses to Extensiv (3PL Central) — each maps to any object or custom field on the other side. | |
| People (Persons) Contact/person records with verified business email, title, seniority, and quality grades; fetched and matched via the B2B Contact endpoints and exported or imported. | Inventory adjustments Manual stock corrections that reconciliation syncs need to capture. | People (Persons) is specific to Demandbase and Inventory adjustments to Extensiv (3PL Central) — each maps to any object or custom field on the other side. | |
| Activities Engagement and custom activity records (web, campaign, intent); exported via Data Export and pushed in through the Data Import API using custom activity types. | Customers The 3PL's clients; nearly every other record is scoped to one, so syncs carry customer context on each call. | Activities is specific to Demandbase and Customers to Extensiv (3PL Central) — each maps to any object or custom field on the other side. |
How changes propagate between Demandbase and Extensiv (3PL Central)
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Demandbase Extensiv (3PL Central) Sub-second propagation
DetectionDemandbase notifies Stacksync of record changes through webhook events. Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL.
DeliveryEach detected change is written to Extensiv (3PL Central) through its API, with automatic retries and rate-limit backoff.
Extensiv (3PL Central) Demandbase Sub-second propagation
DetectionExtensiv (3PL Central) notifies Stacksync of record changes through webhook events. Webhook events for order, receipt, item, and inventory changes, with polling on modified-date filters as a fallback.
DeliveryEach detected change is written to Demandbase through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Demandbase: Credit-based per API call; bulk jobs accept up to 10,000 records per submission, CSV uploads up to 5GB, and result URLs stay valid 24 hours; subscription alerts page up to 5,000 entities and list endpoints up to 100 per page.
- Extensiv (3PL Central): Subject to the platform's API rate limits; batch endpoints reduce call volume for order and inventory syncs.
What ships with Demandbase ⇄ Extensiv (3PL Central)
Connect Demandbase and Extensiv (3PL Central) for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Demandbase–Extensiv (3PL Central) connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Demandbase or Extensiv (3PL Central) data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Demandbase or Extensiv (3PL Central) record.
Observability
Monitoring
Track your Demandbase ⇄ Extensiv (3PL Central) sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Demandbase and Extensiv (3PL Central).
How the Demandbase and Extensiv (3PL Central) connectors work
Demandbase
- Integration surface
- REST APIs (Demandbase One) - a B2B API (company/contact search, details, and match with async bulk enrichment jobs), a read-only Data Export API and a write-capable Data Import API (both async bulk jobs), and a Subscription API for webhook change alerts.
- Authentication
- JWT bearer tokens minted from Demandbase One API Key Sets at the platform level; each credential set expires after 8 hours and is rotated. Legacy single-user API tokens are deprecated.
- Change detection
- Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL secured with a signing secret; bulk reads run as async export jobs (submit, poll, download). No log-based CDC.
- Capabilities
- read · write · webhooks
- Rate limits
- Credit-based per API call; bulk jobs accept up to 10,000 records per submission, CSV uploads up to 5GB, and result URLs stay valid 24 hours; subscription alerts page up to 5,000 entities and list endpoints up to 100 per page.
Extensiv (3PL Central)
- Integration surface
- REST API
- Authentication
- Short-lived access tokens obtained from integration client credentials (client ID and secret)
- Change detection
- Webhook events for order, receipt, item, and inventory changes, with polling on modified-date filters as a fallback
- Capabilities
- read · write · webhooks
- Rate limits
- Subject to the platform's API rate limits; batch endpoints reduce call volume for order and inventory syncs
How it works
How to connect Demandbase to Extensiv (3PL Central) — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Demandbase and Extensiv (3PL Central) with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Demandbase
connected
Extensiv (3PL Central)
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Demandbase and Extensiv (3PL Central) objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Demandbase ⇄ Extensiv (3PL Central)Customers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Demandbase Extensiv (3PL Central)Company company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Demandbase and Extensiv (3PL Central) integration FAQ
-
Yes. Stacksync provides a managed, real-time two-way integration between Demandbase and Extensiv (3PL Central): authenticate both systems, choose the objects to sync (such as Demandbase's Company Details (B2B enrichment) and Change Subscriptions), map fields visually, and changes propagate both ways in milliseconds — no code required.
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On the Extensiv (3PL Central) side: Warehouses, Inventory adjustments, Customers, Items, plus custom fields where Extensiv (3PL Central) exposes them. On the Demandbase side: Activities, Campaigns, Account & Person Lists (Audiences), Company Details (B2B enrichment). Stacksync auto-detects both schemas and converts types between the two systems.
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Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
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Common patterns for Demandbase and Extensiv (3PL Central): Suppress or target existing customers; One customer identity across both systems; Lifecycle triggers from back-office events. Because Extensiv (3PL Central) knows who is already a paying customer, Demandbase can exclude them from acquisition campaigns or single them out for renewal and cross-sell.
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Demandbase: REST APIs (Demandbase One) - a B2B API (company/contact search, details, and match with async bulk enrichment jobs), a read-only Data Export API and a write-capable Data Import API (both async bulk jobs), and a Subscription API for webhook change alerts. Authentication: JWT bearer tokens minted from Demandbase One API Key Sets at the platform level; each credential set expires after 8 hours and is rotated. Legacy single-user API tokens are deprecated. Extensiv (3PL Central): REST API. Authentication: Short-lived access tokens obtained from integration client credentials (client ID and secret). Stacksync manages authentication, retries, and rate limits on both sides.
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Extensiv (3PL Central): The REST API emits webhook events for order, receipt, adjustment, item, and inventory changes, so status updates can flow back without tight polling loops. Demandbase: Demandbase splits data movement across a read-only Data Export API (accounts, opportunities, people, activities, campaigns, lists) and a write-capable Data Import API (import or update accounts, opportunities, persons, activities, intent, and custom source data). Stacksync's field mapping accounts for these differences between Demandbase and Extensiv (3PL Central) without custom code.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
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