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Business productivity ⇄ CRM

BetterContact to Xactly integration — real-time data sync

Keep BetterContact and Xactly in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

Case study
Migrated from MuleSoft
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Migrated from Celigo
Migrated from Heroku Connect
Migrated from Matillion
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Migrated from Fivetran
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Migrated from Celigo
Why teams connect BetterContact and Xactly

Flow BetterContact data into Xactly in real time — no exports, no schedulers, no custom scripts.

BetterContact is a read-only source: Stacksync reads its data in real time and delivers it into Xactly, so Xactly always reflects the current state of BetterContact — without exports, scripts, or schedulers.

The CRM is supposed to be the record of every customer relationship, but customer-relevant information also accumulates in the other tools a team runs. Whatever BetterContact holds or produces that touches a customer, whether conversations, payments, replies, enriched data, or notes, the CRM only benefits if it arrives without someone copying it over.

Common use cases

  • 01 Validate catch-all email addresses before sending to protect sender domain reputation.
  • 02 Enrich new CRM leads with verified emails and mobile numbers as they are created, writing results back to the CRM record.
  • 03 Push approved Payment Summary amounts from Incent into a payroll or accounts-payable system so payouts are paid from the mastered comp result.
  • 04 Replicate Products and Customer/Account master from CRM/ERP into Xactly so crediting rules resolve against consistent reference data.

Common sync patterns

Where BetterContact can store CRM context: fields kept current

Owner, lifecycle stage, or account details from Xactly sync into BetterContact, so people working there have the context without switching tools.

Where BetterContact runs outreach

Prospects, sends, and replies sync into Xactly, keeping lead status current without manual imports.

Where BetterContact supplies contact or company data

Enriched fields land directly on records in Xactly, and refreshes keep them from going stale.

What you can sync between BetterContact and Xactly

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

BetterContact objects Xactly objects How this pairing syncs
Company Company data returned with each contact: name, domain, HQ location, industry, employee count. Products & Customers Product and customer/account master used in crediting rules and reporting; loaded and updated from CRM/ERP through Connect (write) and read for lookups, so read and write. Company is specific to BetterContact and Products & Customers to Xactly — each maps to any object or custom field on the other side.
Lead Finder Search Prospect discovery by people and company filters, returning enriched lead profiles. Orders Sales order and transaction records loaded into Incent as the raw input for crediting and calculation; created and updated through Connect load and ETL steps (write) and read back for reconciliation, so read and write. Lead Finder Search is specific to BetterContact and Orders to Xactly — each maps to any object or custom field on the other side.
Enrichment Request Batch or single submissions of up to 100 contacts per request for waterfall enrichment. Credits Crediting records that tie an order to a participant and position; system-calculated credits are read, while manual and adjustment credits are loaded through Connect, so read and write. Enrichment Request is specific to BetterContact and Credits to Xactly — each maps to any object or custom field on the other side.
Enriched Contact Verified work emails and mobile numbers with job title, LinkedIn profile, location, and skills. Transactions (Commission & Bonus) Calculated commission and bonus line items produced by Incent's calculation engine; read as the output of comp runs for reporting and downstream payout, so effectively read-only results. Enriched Contact is specific to BetterContact and Transactions (Commission & Bonus) to Xactly — each maps to any object or custom field on the other side.

How changes propagate between BetterContact and Xactly

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

BetterContact Xactly Sub-second propagation

DetectionBetterContact notifies Stacksync of record changes through webhook events. Job-based delivery — enrichment results arrive by webhook push or polling of the results endpoint.

DeliveryEach detected change is applied to Xactly as a row-level write, with types converted between the two schemas.

Xactly BetterContact Interval-based propagation

DetectionStacksync polls Xactly for changes on an incremental schedule, reading only records changed since the previous pass. No CDC log for external tools to consume.

DeliveryBetterContact does not accept inbound record writes, so this direction carries requests rather than records: BetterContact's output flows back as field updates on the originating Xactly records.

Rate-limit considerations

  • BetterContact: Batches capped at 100 contacts per enrichment request.
  • Xactly: Xactly does not publish numeric per-second rate limits. The Connect platform enforces query concurrency and long-running-query limits, so large extracts are paged and heavy loads/queries run as asynchronous Connect jobs (submit, then retrieve results) rather than row-by-row calls; batch loads are the supported path for high volume.
What ships with BetterContact ⇄ Xactly

Connect BetterContact and Xactly for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every BetterContact–Xactly connection.

Real-time

Real-time sync

Changes in BetterContact or Xactly instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever BetterContact or Xactly data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single BetterContact or Xactly record.

Observability

Monitoring

Track your BetterContact ⇄ Xactly sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between BetterContact and Xactly.

How the BetterContact and Xactly connectors work

BetterContact

Integration surface
Asynchronous REST API: submit contacts, then receive results via webhook or fetch them from a results endpoint
Authentication
API key
Change detection
Job-based delivery — enrichment results arrive by webhook push or polling of the results endpoint; there is no persistent record store to watch
Capabilities
read · webhooks
Rate limits
Batches capped at 100 contacts per enrichment request.

Xactly

Integration surface
Xactly Connect REST API v2 (JSON), plus ODBC/JDBC drivers over the same ANSI-SQL data model. Incent data is exposed as SQL-queryable objects (for example xactly_order, xactly_credit, xactly_transaction, xactly_payment); data is loaded and extracted through Connect load/query steps and server-side ETL Pipelines. The base host is region/pod-specific (for example https://<pod>.xactlycorp.com).
Authentication
OAuth 2.0 via the Xactly Connect API Gateway (bearer tokens issued on behalf of an Xactly Incent user), with HTTP Basic authentication using a dedicated Xactly Connect service-user's credentials also supported for the Connect REST API v2. The connecting user needs Connect/API access plus the relevant object permissions in Incent.
Change detection
No CDC log for external tools to consume. Incremental sync uses SQL predicates on modified/last-updated timestamp columns (for example WHERE modified_date > watermark) against Connect's queryable objects, or scheduled Connect ETL Pipelines that pull deltas since the last run. Xactly Connect has no outbound HTTP webhooks, so change detection is pull/ETL-based.
Capabilities
read · write
Rate limits
Xactly does not publish numeric per-second rate limits. The Connect platform enforces query concurrency and long-running-query limits, so large extracts are paged and heavy loads/queries run as asynchronous Connect jobs (submit, then retrieve results) rather than row-by-row calls; batch loads are the supported path for high volume.
Xactly setup guide
How it works

How to connect BetterContact to Xactly — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate BetterContact and Xactly with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    BetterContact connected
    Xactly connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the BetterContact and Xactly objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · BetterContact ⇄ Xactly
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    BetterContact Xactly
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

BetterContact and Xactly integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 355 integrations available for BetterContact and Xactly.

Popular · 6 of 355
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