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Communications ⇄ Data warehouse

Infobip to Materialize integration — real-time, two-way sync

Keep Infobip and Materialize in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Infobip and Materialize

Land the messages, calls, and events from Infobip in Materialize as live tables, and write results back, without building or maintaining a pipeline.

Infobip produces a constant stream of activity — messages sent and received, calls placed and answered, meetings held, and the delivery and engagement events attached to them. That record is what the rest of the company wants to analyze, and it usually sits behind an API rather than in the warehouse. Building and babysitting an extraction pipeline is the tax most teams pay to get it out.

Stacksync syncs WhatsApp Messages, Email, Conversations, Numbers / Senders from Infobip into tables in Materialize in real time, handling schema, rate limits, and retries. Because the connection works in both directions, results computed in Materialize — segments, contact updates, suppression flags — can be written back into fields in Infobip wherever it exposes them, so analysis lands where outreach actually happens.

Common use cases

  • 01 Two-way sync Persons — profiles, attributes, tags, and channel opt-in state — between the Infobip People CDP and a CRM or Postgres database so audience data stays consistent in both systems.
  • 02 Push CRM or warehouse segments into Infobip People as Persons and add them to Moments flows so triggered SMS, WhatsApp, and email campaigns fire on fresh audiences.
  • 03 Read computed view results back into a CRM or application database as derived fields.
  • 04 Drive alerting and operational tooling from SUBSCRIBE change streams instead of scheduled queries.

Common sync patterns

Queryable history that outlives retention

A continuously synced copy in Materialize preserves messages, call logs, and events for reporting and audit even as they age out of Infobip or get purged inside it.

Communications analytics without ETL

Messages, calls, and events from Infobip arrive in Materialize as queryable tables, current within seconds instead of a day behind.

Engagement and delivery on live data

Sends, opens, clicks, bounces, and call outcomes from Infobip land in Materialize as they happen, so deliverability and response monitoring stop lagging the reality they describe.

What you can sync between Infobip and Materialize

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Infobip objects Materialize objects How this pairing syncs
Persons (People CDP) Contact profiles in the People module holding attributes, tags, and multi-channel contact data (mobile, email); full CRUD via GET/POST/PUT/DELETE /people/2/persons, so Infobip is both a source and a destination for contact records. Sources Ingestion points (Kafka, Postgres CDC, MySQL CDC, webhook) that feed external data into Materialize. Persons (People CDP) is specific to Infobip and Sources to Materialize — each maps to any object or custom field on the other side.
SMS Messages Outbound SMS sent via POST /sms/3/messages (legacy /sms/2/text/advanced); sent-message logs and delivery/seen reports read via GET /sms/1/logs and /sms/1/reports, with delivery reports and inbound (MO) messages pushed to a notifyUrl webhook. Materialized Views Incrementally maintained query results that syncs read as continuously up-to-date datasets. SMS Messages is specific to Infobip and Materialized Views to Materialize — each maps to any object or custom field on the other side.
WhatsApp Messages Template, text, and media WhatsApp messages sent via POST /whatsapp/1/message/*; message status and inbound replies delivered by webhook, and approved message templates are managed under the WhatsApp sender. Sinks Outbound connections that emit view changes to Kafka topics. WhatsApp Messages is specific to Infobip and Sinks to Materialize — each maps to any object or custom field on the other side.
Email Transactional and bulk email sent via POST /email/3/send (multipart form); delivery, open, click, bounce, and unsubscribe events arrive by webhook, and sending domains are managed through the /email/1/domains endpoints. Indexes In-memory arrangements that make view reads fast for serving workloads. Email is specific to Infobip and Indexes to Materialize — each maps to any object or custom field on the other side.
Conversations Omnichannel contact-center threads, agents, queues, and tags in the Conversations (CCaaS) module; read and write conversation state and messages through the Conversations API for a unified support view. Clusters Compute pools that isolate ingestion, view maintenance, and serving. Conversations is specific to Infobip and Clusters to Materialize — each maps to any object or custom field on the other side.
Numbers / Senders Provisioned phone numbers and sender IDs used as message origins, listed and managed via the Numbers API; read to map which sender each message flows through. Connections & Secrets Stored credentials and endpoints used by sources and sinks. Numbers / Senders is specific to Infobip and Connections & Secrets to Materialize — each maps to any object or custom field on the other side.

How changes propagate between Infobip and Materialize

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Infobip Materialize Sub-second propagation

DetectionInfobip notifies Stacksync of record changes through webhook events. Delivery reports, seen/read receipts, and inbound (mobile-originated) messages are pushed in real time to a configured notifyUrl webhook per channel.

DeliveryEach detected change is applied to Materialize as a row-level write, with types converted between the two schemas.

Materialize Infobip Sub-second propagation

DetectionChanges in Materialize are captured at the source via change data capture — no polling loop against its API. SUBSCRIBE queries stream row-level changes of any view or table to the client.

DeliveryEach detected change is written to Infobip through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Infobip: Message-sending throughput is provisioned per account and per number/sender rather than one fixed global cap; non-messaging endpoints are throttled and return HTTP 429 Too Many Requests when usage exceeds expected levels.
What ships with Infobip ⇄ Materialize

Connect Infobip and Materialize for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Infobip–Materialize connection.

Real-time

Two-way sync

Changes in Infobip or Materialize instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Infobip or Materialize data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Infobip or Materialize record.

Observability

Monitoring

Track your Infobip ⇄ Materialize sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Infobip and Materialize.

How the Infobip and Materialize connectors work

Infobip

Integration surface
Infobip omnichannel REST API (JSON over HTTPS) across per-channel resources (SMS, WhatsApp, Email, Voice), the People CDP, and Conversations; a unified Messages API also spans channels
Authentication
API key sent as the header 'Authorization: App <api-key>' (recommended), with HTTP Basic authentication and OAuth 2.0 also supported; keys are limited by per-endpoint scopes, and every request must target the account's personalized base URL
Change detection
Delivery reports, seen/read receipts, and inbound (mobile-originated) messages are pushed in real time to a configured notifyUrl webhook per channel; message logs/reports (GET /sms/1/logs, /sms/1/reports) and People list endpoints are polled as a fallback
Capabilities
read · write · webhooks
Rate limits
Message-sending throughput is provisioned per account and per number/sender rather than one fixed global cap; non-messaging endpoints are throttled and return HTTP 429 Too Many Requests when usage exceeds expected levels
Infobip setup guide

Materialize

Integration surface
PostgreSQL wire protocol (SQL)
Authentication
Database credentials (username/password; app passwords in the managed cloud service)
Change detection
SUBSCRIBE queries stream row-level changes of any view or table to the client
Capabilities
read · write · CDC
How it works

How to connect Infobip to Materialize — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Infobip and Materialize with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Infobip connected
    Materialize connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Infobip and Materialize objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Infobip ⇄ Materialize
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Infobip Materialize
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Infobip and Materialize integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 341 integrations available for Infobip and Materialize.

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