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CRM ⇄ Human resources

Gong to Hibob integration — real-time, two-way sync

Keep Gong and Hibob in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Migrated from MuleSoft
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Migrated from Celigo
Why teams connect Gong and Hibob

Keep the people who own accounts in Gong in step with the workforce records in Hibob, so ownership, roles, and org structure stay current in both systems, in real time and in both directions.

Gong runs on people as much as on accounts: every contact, deal, and account has an owner, and those owners are employees whose roles, teams, and status are held in Hibob. Hibob is the system of record for the workforce, from new hires to promotions to departures, and often for the candidates the business is still deciding on. When the two systems are connected only by re-keying or an overnight export, they drift apart, and the CRM ends up assigning accounts to people who have left, holding territories that no longer match the org chart, and waiting days to give a new rep access.

Stacksync syncs Transcripts, Users, Interaction Stats (Activity), Trackers & Scorecards in Gong with Time off, Lifecycle, Documents, Named lists in Hibob field by field, in real time, and in both directions. You decide which system owns which fields, so Hibob stays authoritative on roles and org structure while Gong keeps ownership and territory current, and Stacksync resolves conflicts by the rules you set.

Common use cases

  • 01 Sync Interaction Stats such as talk ratios and per-rep activity into a coaching database for engagement and rep-performance dashboards.
  • 02 Import externally recorded dialer or web-conference calls into Gong via POST /v2/calls so they get transcribed and analyzed like native Gong calls.
  • 03 Mirror Work data (department, site, manager, title) into an org-chart or reporting warehouse for headcount and structure analysis.
  • 04 Sync Time off requests and who's-out data into a scheduling or workforce-planning database for coverage and capacity reporting.

Common sync patterns

New team members provisioned when they are hired

When Hibob records a new hire, a matching user or owner is created in Gong, so a new rep can start working accounts without waiting on a manual setup ticket.

Ownership and territory follow the org chart

When a person changes team, manager, or region in Hibob, their accounts and territory assignments in Gong update to match, so pipeline stays with the right owner.

Deactivate access when someone leaves

When Hibob marks a worker as departed, the matching user in Gong is flagged or deactivated, so former employees do not keep CRM access after their last day.

What you can sync between Gong and Hibob

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Gong objects Hibob objects How this pairing syncs
CRM Objects Accounts, opportunities, stages, and users uploaded into Gong through the CRM integration API so CRM context appears alongside conversations. Write (upload) path. Documents Employee documents accessed under the Docs API; gated behind the Documents permission granted per service user. CRM Objects is specific to Gong and Documents to Hibob — each maps to any object or custom field on the other side.
Library Call-library folders and folder content (curated calls and snippets) read via GET /v2/library/folders and /v2/library/folder-content. Read-only. Named lists Dropdown option lists such as departments and sites used to resolve field values when mapping People records during sync. Library is specific to Gong and Named lists to Hibob — each maps to any object or custom field on the other side.
Data Privacy (Erasure) GDPR/CCPA deletion handled by POST /v2/data-privacy/erase-data-for-email, with data-for-email lookups on the read side; a write path used for compliance deletions. People (Employees) Core employee records with out-of-the-box and custom fields; read via POST /people/search, created and updated through the /people endpoints. Data Privacy (Erasure) is specific to Gong and People (Employees) to Hibob — each maps to any object or custom field on the other side.
Calls Retrieved via POST /v2/calls/extensive with participants, topics, trackers, scorecards, and media URLs, filtered by fromDateTime/toDateTime; external recordings are also imported via POST /v2/calls with media uploaded via PUT /v2/calls/{id}/media. Read and write. Employment Historical table of job terms, contract, and working pattern under /people/{id}/employment; full CRUD, entries keyed by effectiveDate. Calls is specific to Gong and Employment to Hibob — each maps to any object or custom field on the other side.
Transcripts Speaker-attributed, timestamped sentences retrieved via POST /v2/calls/transcript for one or more callIds; available only after asynchronous processing completes. Read-only. Work Reporting line, department, site, and title under /people/{id}/work; drives the org chart and is synced two-way to directories. Transcripts is specific to Gong and Work to Hibob — each maps to any object or custom field on the other side.
Users Gong users and team members with roles, titles, email, and settings, read via GET /v2/users to map call owners and participants to CRM and warehouse identities. Read-only. Salaries Compensation history at /people/{id}/salaries; full CRUD but gated behind the Payroll permission on the service user. Users is specific to Gong and Salaries to Hibob — each maps to any object or custom field on the other side.

How changes propagate between Gong and Hibob

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Gong Hibob Interval-based propagation

DetectionStacksync polls Gong for changes on an incremental schedule, reading only records changed since the previous pass. Polling POST /v2/calls/extensive on fromDateTime/toDateTime.

DeliveryEach detected change is written to Hibob through its API, with automatic retries and rate-limit backoff.

Hibob Gong Sub-second propagation

DetectionHibob notifies Stacksync of record changes through webhook events. Webhooks fire for employee created/updated/deleted, table-entry created/updated, time off, and lifecycle events.

DeliveryEach detected change is written to Gong through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Gong: 3 API calls per second and 10,000 calls per day per company by default; exceeding returns HTTP 429 with a Retry-After header, and limits can be raised by contacting Gong.
  • Hibob: Rate limits are enforced per service user; violations return HTTP 429 with X-RateLimit-Limit, X-RateLimit-Remaining, and X-RateLimit-Reset response headers. The docs list POST /people/search at 50 requests per minute, and bulk /people/search is preferred over per-record reads.
What ships with Gong ⇄ Hibob

Connect Gong and Hibob for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Gong–Hibob connection.

Real-time

Two-way sync

Changes in Gong or Hibob instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Gong or Hibob data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Gong or Hibob record.

Observability

Monitoring

Track your Gong ⇄ Hibob sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Gong and Hibob.

How the Gong and Hibob connectors work

Gong

Integration surface
REST API on api.gong.io/v2 - retrieval endpoints (calls, transcript, users, stats, settings, library, logs) plus write endpoints for importing calls, uploading CRM data, and data-privacy erasure
Authentication
Basic authorization header combining an Access Key and Access Key Secret (created by a Gong technical admin, base64-encoded as key:secret); OAuth 2.0 Bearer tokens are supported for marketplace apps
Change detection
Polling POST /v2/calls/extensive on fromDateTime/toDateTime; the public API exposes no outbound webhooks or CDC, though a Gong admin can configure a product-side automation Rule that POSTs matching calls to a URL. Transcripts and analysis appear only after asynchronous processing.
Capabilities
read · write
Rate limits
3 API calls per second and 10,000 calls per day per company by default; exceeding returns HTTP 429 with a Retry-After header, and limits can be raised by contacting Gong.
Gong setup guide

Hibob

Integration surface
REST API (the Bob API)
Authentication
Service User credentials over HTTP Basic auth (Base64-encoded serviceUserId:serviceUserToken); permissions granted per data category (People, Payroll, Documents) in Bob admin
Change detection
Webhooks fire for employee created/updated/deleted, table-entry created/updated, time off, and lifecycle events; the employee.updated payload flags which fields changed and Bob recommends an API call for the full record. There is no CDC stream, and deleting a table entry fires no webhook (Bob has no table-entry deletion event).
Capabilities
read · write · webhooks
Rate limits
Rate limits are enforced per service user; violations return HTTP 429 with X-RateLimit-Limit, X-RateLimit-Remaining, and X-RateLimit-Reset response headers. The docs list POST /people/search at 50 requests per minute, and bulk /people/search is preferred over per-record reads.
Hibob setup guide
How it works

How to connect Gong to Hibob — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Gong and Hibob with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Gong connected
    Hibob connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Gong and Hibob objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Gong ⇄ Hibob
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Gong Hibob
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Gong and Hibob integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

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