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CRM

Freshworks CRM to Outreach integration — real-time, two-way sync

Keep Freshworks CRM and Outreach in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Freshworks CRM and Outreach

Run Freshworks CRM and Outreach side by side with the same accounts and contacts in both, whether they serve different teams or one is replacing the other.

Two CRMs in one company is more common than anyone plans for: an acquisition brings its own system, regions or business units standardize differently, or a migration is under way and both are live. In every case, some of the same companies and people exist in both systems, and every day of manual double entry pushes the copies further apart.

Stacksync syncs Deals, Tasks, Appointments, Sales activities in Freshworks CRM with Accounts, Sequences, Sequence states, Mailings in Outreach in real time and in both directions, with field-level mapping and matching on identifiers you choose. Update a record in either CRM and the other reflects it within seconds.

Common use cases

  • 01 Sync unified contact records, covering sales and marketing attributes, into a warehouse for full-funnel reporting.
  • 02 Push scored leads from a data platform into Freshworks CRM and route them by lifecycle stage.
  • 03 Keep account ownership and stages aligned between Outreach and the CRM as territories change.
  • 04 Suppress prospects across systems when a contact unsubscribes or a customer churns.

Common sync patterns

Divisional or regional split

Where each CRM serves a different team or region, sync just the shared accounts and contacts so handoffs and cross-sell work.

Where both track pipeline: deal visibility across systems

Deal stage and value on shared accounts stay visible from either CRM.

Post-acquisition consolidation

Keep both CRMs accurate while the merged team decides on a target system, instead of freezing one and losing months of updates.

What you can sync between Freshworks CRM and Outreach

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Freshworks CRM objects Outreach objects How this pairing syncs
Accounts Company records kept consistent with ERP and billing systems. Accounts Companies grouping prospects, aligned with CRM account ownership Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions.
Tasks Follow-ups created from external signals such as product usage events. Tasks Rep action items mirrored between Outreach and the CRM Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions.
Deals Pipeline records synced out for forecasting and full-funnel reporting. Sequence states Per-prospect enrollments; writing one adds a prospect to a cadence Deals is specific to Freshworks CRM and Sequence states to Outreach — each maps to any object or custom field on the other side.
Appointments Meeting records readable for activity reporting. Mailings Sent emails with engagement data, pulled for activity analytics Appointments is specific to Freshworks CRM and Mailings to Outreach — each maps to any object or custom field on the other side.
Sales activities Logged activity types used in engagement and productivity analysis. Calls Logged call records synced into engagement reporting Sales activities is specific to Freshworks CRM and Calls to Outreach — each maps to any object or custom field on the other side.
Lists Contact list membership synced against segments computed in a warehouse. Opportunities Deal records used to tie engagement to pipeline outcomes Lists is specific to Freshworks CRM and Opportunities to Outreach — each maps to any object or custom field on the other side.

How changes propagate between Freshworks CRM and Outreach

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Freshworks CRM Outreach Sub-second propagation

DetectionFreshworks CRM notifies Stacksync of record changes through webhook events. Polling with updated-at filters.

DeliveryEach detected change is written to Outreach through its API, with automatic retries and rate-limit backoff.

Outreach Freshworks CRM Sub-second propagation

DetectionOutreach notifies Stacksync of record changes through webhook events. Webhook subscriptions on resource create, update, and destroy events, plus polling.

DeliveryEach detected change is written to Freshworks CRM through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Freshworks CRM: Subject to per-account API rate limits that vary by plan.
  • Outreach: Subject to per-user hourly rate limits.
What ships with Freshworks CRM ⇄ Outreach

Connect Freshworks CRM and Outreach for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Freshworks CRM–Outreach connection.

Real-time

Two-way sync

Changes in Freshworks CRM or Outreach instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Freshworks CRM or Outreach data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Freshworks CRM or Outreach record.

Observability

Monitoring

Track your Freshworks CRM ⇄ Outreach sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Freshworks CRM and Outreach.

How the Freshworks CRM and Outreach connectors work

Freshworks CRM

Integration surface
REST API
Authentication
API key sent as a Token authorization header
Change detection
Polling with updated-at filters; outbound webhooks can be configured through workflow automations
Capabilities
read · write · webhooks
Rate limits
Subject to per-account API rate limits that vary by plan

Outreach

Integration surface
REST API conforming to the JSON:API specification
Authentication
OAuth 2.0
Change detection
webhook subscriptions on resource create, update, and destroy events, plus polling
Capabilities
read · write · webhooks
Rate limits
subject to per-user hourly rate limits
How it works

How to connect Freshworks CRM to Outreach — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Freshworks CRM and Outreach with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Freshworks CRM connected
    Outreach connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Freshworks CRM and Outreach objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Freshworks CRM ⇄ Outreach
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Freshworks CRM Outreach
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Freshworks CRM and Outreach integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
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ISO 27001
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CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 515 integrations available for Freshworks CRM and Outreach.

Popular · 8 of 515
All Freshworks CRM integrations All Outreach integrations Browse all integrations
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