Real-time
Two-way sync
Changes in Braze or Microsoft Graph instantly reflect in both systems. No stale data, no manual imports.
Business productivity ⇄ Developer tools
Braze to Microsoft Graph integration — real-time, two-way sync
Keep Braze and Microsoft Graph in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
- SOC 2 and 6 other compliance frameworks
- POC with real engineers in minutes
Adopted by fast-scaling companies moving mission-critical data in real time
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Why teams connect Braze and Microsoft Graph
Connect the tickets, records, and events in Braze to the systems engineering runs in Microsoft Graph, kept current in real time and in both directions.
Braze is where customer-facing and operational work happens: the tickets, conversations, contacts, and records a team touches every day. Microsoft Graph is where engineering runs the systems behind that work — the issue trackers, message brokers, directories, and monitors that keep services moving. The same items, people, and events matter to both, and when the only link between them is a manual hand-off or an overnight export, each side acts on a stale copy of what the other already knows.
Stacksync syncs Custom Events, Purchases, Segments, Campaigns in Braze with Planner tasks, Users, Groups and memberships, Mail messages (Outlook) in Microsoft Graph field by field, in real time, and in both directions. You decide which system owns which fields; Stacksync maps the overlap, resolves conflicts by rules you set, and keeps every copy current, with no middleware to build and no API limits to babysit.
Common use cases
- 01 Sync audience membership computed in the warehouse into Braze segments for targeting.
- 02 Sync CRM and billing attributes onto Braze user profiles so lifecycle campaigns target accurate plan and status data.
- 03 Send Outlook mail through the sendMail action when a database or CRM record changes, then read replies back onto the same record.
- 04 Mirror OneDrive and SharePoint drive items into a data store to index documents and their metadata for search and governance.
Common sync patterns
Where Microsoft Graph watches operations: live volumes for visibility
Open items, throughput, and error counts from Braze replicate into Microsoft Graph, so the operational view reflects what is actually happening in the business.
One shared record across both systems
Where both systems keep records for the same contacts, items, or users, a correction in either updates the other, ending dual maintenance and keeping IDs aligned for every other flow.
Where Microsoft Graph tracks engineering work: requests become issues
A ticket or request raised in Braze opens or updates a matching issue in Microsoft Graph, and status, comments, and resolution flow back, so support and engineering work the same item instead of retyping it.
What you can sync between Braze and Microsoft Graph
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Braze objects | Microsoft Graph objects | How this pairing syncs | |
|---|---|---|---|
| Users The central profile object, identified by external ID, Braze ID, or user aliases; the main sync target. | Users Entra ID user accounts read and written via /users; create, update profile attributes, and enable or disable accounts with User.ReadWrite.All. | Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions. | |
| Segments Audience definitions read for membership export and campaign targeting. | Groups and memberships Microsoft 365 and security groups via /groups; read and write name, owners, and add/remove members, with membership deltas surfaced by delta query. | Segments is specific to Braze and Groups and memberships to Microsoft Graph — each maps to any object or custom field on the other side. | |
| Campaigns Message sends whose metadata and analytics are read for reporting. | Mail messages (Outlook) Messages via /users/{id}/messages; read and create drafts, update, and send with the sendMail action, so this surface is fully read-write. | Campaigns is specific to Braze and Mail messages (Outlook) to Microsoft Graph — each maps to any object or custom field on the other side. | |
| Canvases Multi-step journeys; entry and performance data is read for lifecycle analysis. | Calendar events Outlook events via /users/{id}/events; read and write meetings, attendees, and recurrence, and accept or decline invitations. | Canvases is specific to Braze and Calendar events to Microsoft Graph — each maps to any object or custom field on the other side. | |
| Subscription Groups Channel-level opt-in states synced with consent records in other systems. | Contacts Personal Outlook contacts via /users/{id}/contacts; full create, read, update, delete, synced two-way with CRM person records. | Subscription Groups is specific to Braze and Contacts to Microsoft Graph — each maps to any object or custom field on the other side. | |
| Content Blocks Reusable message content referenced across campaigns. | Drive items (OneDrive & SharePoint) Files and folders via /drives and /me/drive; read and write items, upload and download content, and read per-item metadata. | Content Blocks is specific to Braze and Drive items (OneDrive & SharePoint) to Microsoft Graph — each maps to any object or custom field on the other side. |
How changes propagate between Braze and Microsoft Graph
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Braze Microsoft Graph Interval-based propagation
DetectionStacksync polls Braze for changes on an incremental schedule, reading only records changed since the previous pass. Braze Currents streams engagement events outward.
DeliveryEach detected change is written to Microsoft Graph through its API, with automatic retries and rate-limit backoff.
Microsoft Graph Braze Sub-second propagation
DetectionMicrosoft Graph notifies Stacksync of record changes through webhook events. Delta query (change tracking) returns created, updated, and deleted items since the last deltaLink for users, groups, mail, events, contacts, and.
DeliveryEach detected change is written to Braze through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Braze: Endpoints have per-endpoint rate limits documented by Braze; batch endpoints accept multiple users per request.
- Microsoft Graph: Throttled per app and per tenant, returning HTTP 429 with a Retry-After header; limits vary by service — the Outlook mail service allows about 10,000 requests per 10 minutes per app per mailbox with up to 4 concurrent requests, and delta and subscription tokens expire and must be renewed.
What ships with Braze ⇄ Microsoft Graph
Connect Braze and Microsoft Graph for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Braze–Microsoft Graph connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Braze or Microsoft Graph data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Braze or Microsoft Graph record.
Observability
Monitoring
Track your Braze ⇄ Microsoft Graph sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Braze and Microsoft Graph.
How the Braze and Microsoft Graph connectors work
Braze
- Integration surface
- REST API
- Authentication
- REST API keys scoped to specific endpoints, issued per workspace
- Change detection
- Braze Currents streams engagement events outward; profile reads otherwise rely on export endpoints and polling
- Capabilities
- read · write
- Rate limits
- Endpoints have per-endpoint rate limits documented by Braze; batch endpoints accept multiple users per request
Microsoft Graph
- Integration surface
- Microsoft Graph unified REST API (v1.0 and beta) at graph.microsoft.com, spanning Microsoft 365 services — Entra ID, Outlook mail and calendar, OneDrive and SharePoint, Teams, and Planner; supports JSON $batch (up to 20 requests per call).
- Authentication
- OAuth 2.0 via the Microsoft identity platform (Microsoft Entra ID). An app registration holds delegated or application (app-only) scopes such as Mail.ReadWrite, Calendars.ReadWrite, Files.ReadWrite.All, User.ReadWrite.All, and Group.ReadWrite.All; application permissions require tenant admin consent.
- Change detection
- Delta query (change tracking) returns created, updated, and deleted items since the last deltaLink for users, groups, mail, events, contacts, and driveItems; change-notification subscriptions (webhooks) POST near-real-time notifications to a notification URL and must be renewed before they expire.
- Capabilities
- read · write · webhooks
- Rate limits
- Throttled per app and per tenant, returning HTTP 429 with a Retry-After header; limits vary by service — the Outlook mail service allows about 10,000 requests per 10 minutes per app per mailbox with up to 4 concurrent requests, and delta and subscription tokens expire and must be renewed.
How it works
How to connect Braze to Microsoft Graph — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Braze and Microsoft Graph with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Braze
connected
Microsoft Graph
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Braze and Microsoft Graph objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Braze ⇄ Microsoft GraphCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Braze Microsoft GraphCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Braze and Microsoft Graph integration FAQ
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Yes. Stacksync provides a managed, real-time two-way integration between Braze and Microsoft Graph: authenticate both systems, choose the objects to sync (such as Braze's Users and Segments), map fields visually, and changes propagate both ways in milliseconds — no code required.
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Stacksync is SOC 2 Type II and ISO 27001 certified with HIPAA BAA support. Data is encrypted in transit, and a zero-persistent-storage architecture means Braze and Microsoft Graph records are not retained after a sync operation.
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Stacksync pricing is usage-based and starts at $1,000/month, including the managed Braze and Microsoft Graph connectors, real-time two-way sync, monitoring, and support. That replaces building and maintaining a custom Braze–Microsoft Graph integration in-house.
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Yes — Stacksync ships production-grade connectors for both Braze and Microsoft Graph. The connectors handle authentication, schema detection, rate limits, and retries; you configure the sync, and Stacksync operates it.
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Change detection on Braze: Braze Currents streams engagement events outward; profile reads otherwise rely on export endpoints and polling. On Microsoft Graph: Delta query (change tracking) returns created, updated, and deleted items since the last deltaLink for users, groups, mail, events, contacts, and driveItems; change-notification subscriptions (webhooks) POST near-real-time notifications to a notification URL and must be renewed before they expire. Each detected change propagates to the other side in milliseconds, with field-level conflict resolution and an inspectable event log.
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On the Braze side: Custom Events, Purchases, Segments, Campaigns, plus custom fields where Braze exposes them. On the Microsoft Graph side: Planner tasks, Users, Groups and memberships, Mail messages (Outlook). Stacksync auto-detects both schemas and converts types between the two systems.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
Every pair below is a real-time, two-way sync. Search all 311 integrations available for Braze and Microsoft Graph.
Popular · 6 of 311
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Braze ⇄ PagerDuty -
Braze ⇄ Jira -
Braze ⇄ Rabbitmq -
Braze ⇄ Azure Service Bus -
Microsoft Graph ⇄ Klaviyo -
Microsoft Graph ⇄ Microsoft 365
No integrations match .
