Real-time
Two-way sync
Changes in Bingads or Postgres Heroku instantly reflect in both systems. No stale data, no manual imports.
Marketing ⇄ Database
Bingads to Postgres Heroku integration — real-time, two-way sync
Keep Bingads and Postgres Heroku in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
- SOC 2 and 6 other compliance frameworks
- POC with real engineers in minutes
Adopted by fast-scaling companies moving mission-critical data in real time
Case study
Migrated from MuleSoft
Case study
Migrated from Celigo
Migrated from Heroku Connect
Migrated from Matillion
Case study
Migrated from Fivetran
Case study
Migrated from Celigo
Why teams connect Bingads and Postgres Heroku
Give your team Bingads's contacts, campaigns, and engagement in Postgres Heroku: query them with SQL, push audiences built from your own data back to Bingads, and skip the marketing API.
Bingads holds the people, audiences, and campaign activity that marketing runs on, but that data sits behind interfaces built for marketers, not for your internal systems. Engineers and analysts who need contacts, list membership, or engagement, for reporting, attribution, or product logic, end up writing integration code against a rate-limited API and maintaining it forever. Meanwhile the customer and usage data marketers want for targeting already lives in Postgres Heroku, hard to get into campaigns without manual exports.
Stacksync mirrors Performance Reports, Campaigns, Ad Groups, Ads from Bingads into Primary and Unique Keys, JSONB Columns, Sequences, Follower Databases in Postgres Heroku field by field, in real time, and in both directions. Marketing records become rows your code can query and join with product and customer data; audiences and attributes computed in Postgres Heroku, from usage, orders, or account status, sync back into Bingads to drive campaigns and ads, with Bingads kept authoritative for engagement. You decide which side owns which fields, and Stacksync resolves conflicts by rules you set.
Common use cases
- 01 Keep several Heroku app databases aligned with one system of record
- 02 Reflect billing and subscription records into the app database so product logic reads local rows
- 03 Two-way sync remarketing and customer-match audiences so audience lists stay aligned between a CDP or CRM and Microsoft Advertising.
- 04 Push campaign structure - campaigns, ad groups, ads, keywords, and negative keywords - from a planning database into Microsoft Advertising through the Campaign Management or Bulk service.
Common sync patterns
Keep contact attributes consistent
Lifecycle stage, subscription status, or plan maintained on either side stays current on the other, ending exports and dual data entry.
Query Bingads like a database
Contacts, leads, audiences, and campaign metrics from Bingads live in Postgres Heroku as ordinary tables or collections, joinable with the rest of your data and reachable without touching the vendor API.
Build audiences from your own data
Segments computed in Postgres Heroku from product usage, orders, or account status sync into Bingads as lists or audiences, so campaigns and ads target the people your data says they should.
What you can sync between Bingads and Postgres Heroku
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Bingads objects | Postgres Heroku objects | How this pairing syncs | |
|---|---|---|---|
| Budgets & Bid Strategies Shared budgets and automated bid strategies (e.g. Maximize Conversions, Target CPA); read and write so finance-approved spend and bids apply to live campaigns. | JSONB Columns Semi-structured payloads for nested SaaS objects and metadata. | Budgets & Bid Strategies is specific to Bingads and JSONB Columns to Postgres Heroku — each maps to any object or custom field on the other side. | |
| Audiences & Remarketing Lists Remarketing, customer-match, in-market, and similar audiences; read and create/associate to keep audience lists aligned with a CDP or CRM. | Sequences Generate surrogate keys for rows created by inbound syncs. | Audiences & Remarketing Lists is specific to Bingads and Sequences to Postgres Heroku — each maps to any object or custom field on the other side. | |
| Conversion Goals & Offline Conversions Conversion goals (read/create) plus ApplyOfflineConversions, which imports offline conversion events (closed deals, qualified leads) back into Microsoft Advertising to inform bidding. | Follower Databases Heroku-managed read replicas usable as low-impact sync sources. | Conversion Goals & Offline Conversions is specific to Bingads and Follower Databases to Postgres Heroku — each maps to any object or custom field on the other side. | |
| Ad Extensions (Assets) Sitelink, callout, image, call, and other extensions/assets associated to campaigns and ad groups; CRUD via Campaign Management. | Tables Standard Postgres tables; the primary two-way sync target for app data. | Ad Extensions (Assets) is specific to Bingads and Tables to Postgres Heroku — each maps to any object or custom field on the other side. | |
| Accounts, Customers & Users Customer Management hierarchy - accounts, customers, and users - read and managed to mirror agency/MCC-style structure and access into an internal database. | Views Read-side projections exposed to outbound syncs. | Accounts, Customers & Users is specific to Bingads and Views to Postgres Heroku — each maps to any object or custom field on the other side. | |
| Performance Reports Campaign, ad group, keyword, geographic, and audience performance via the asynchronous Reporting service (submit, poll, download); read-only spend and conversion data. | Materialized Views Precomputed result sets synced outward on refresh. | Performance Reports is specific to Bingads and Materialized Views to Postgres Heroku — each maps to any object or custom field on the other side. |
How changes propagate between Bingads and Postgres Heroku
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Bingads Postgres Heroku Interval-based propagation
DetectionStacksync polls Bingads for changes on an incremental schedule, reading only records changed since the previous pass. No webhooks or change-data-capture.
DeliveryEach detected change is applied to Postgres Heroku as a row-level write, with types converted between the two schemas.
Postgres Heroku Bingads Interval-based propagation
DetectionStacksync polls Postgres Heroku for changes on an incremental schedule, reading only records changed since the previous pass. Trigger-based capture or polling in most configurations.
DeliveryEach detected change is written to Bingads through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Bingads: Service-specific throttling rather than one global limit. Ad Insight caps calls per user per minute with a 60-second sliding window at the customer level. The Bulk service caps download/upload calls and, once hit, returns 'no more bulk upload or download calls will be permitted for this account,' clearing after up to 15 minutes; Campaign Management caps entities per call, so large changes go through Bulk.
- Postgres Heroku: No API rate limits; connection counts and performance are bounded by the Heroku Postgres plan.
What ships with Bingads ⇄ Postgres Heroku
Connect Bingads and Postgres Heroku for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Bingads–Postgres Heroku connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Bingads or Postgres Heroku data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Bingads or Postgres Heroku record.
Observability
Monitoring
Track your Bingads ⇄ Postgres Heroku sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Bingads and Postgres Heroku.
How the Bingads and Postgres Heroku connectors work
Bingads
- Integration surface
- SOAP web services (Bing Ads API v13): Campaign Management, Bulk, Reporting, Customer Management, Customer Billing, and Ad Insight services, plus offline conversion import. SDKs for C#, Java, Python, and PHP; a Sandbox environment mirrors production.
- Authentication
- OAuth 2.0 (Microsoft identity platform / Azure AD) access tokens passed in the SOAP AuthenticationToken header, plus a Microsoft Advertising Developer Token that authorizes API access; calls are scoped by CustomerId and account (CustomerAccountId).
- Change detection
- No webhooks or change-data-capture. Reporting is asynchronous - submit a report request, poll until it completes, then download the file. Current campaign state is refreshed via scheduled Bulk downloads (full or by last-sync date) or entity list calls.
- Capabilities
- read · write
- Rate limits
- Service-specific throttling rather than one global limit. Ad Insight caps calls per user per minute with a 60-second sliding window at the customer level. The Bulk service caps download/upload calls and, once hit, returns 'no more bulk upload or download calls will be permitted for this account,' clearing after up to 15 minutes; Campaign Management caps entities per call, so large changes go through Bulk.
Postgres Heroku
- Integration surface
- SQL wire protocol (standard PostgreSQL)
- Authentication
- Database credentials from the Heroku DATABASE_URL config var; SSL required
- Change detection
- Trigger-based capture or polling in most configurations; log-based logical replication availability depends on plan and Heroku's managed server settings
- Capabilities
- read · write
- Rate limits
- No API rate limits; connection counts and performance are bounded by the Heroku Postgres plan
How it works
How to connect Bingads to Postgres Heroku — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Bingads and Postgres Heroku with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Bingads
connected
Postgres Heroku
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Bingads and Postgres Heroku objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Bingads ⇄ Postgres HerokuCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Bingads Postgres HerokuCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Bingads and Postgres Heroku integration FAQ
-
Yes. Stacksync provides a managed, real-time two-way integration between Bingads and Postgres Heroku: authenticate both systems, choose the objects to sync (such as Bingads's Budgets & Bid Strategies and Audiences & Remarketing Lists), map fields visually, and changes propagate both ways in milliseconds — no code required.
-
Yes — Stacksync ships production-grade connectors for both Bingads and Postgres Heroku. The connectors handle authentication, schema detection, rate limits, and retries; you configure the sync, and Stacksync operates it.
-
Change detection on Bingads: No webhooks or change-data-capture. Reporting is asynchronous - submit a report request, poll until it completes, then download the file. Current campaign state is refreshed via scheduled Bulk downloads (full or by last-sync date) or entity list calls. On Postgres Heroku: Trigger-based capture or polling in most configurations; log-based logical replication availability depends on plan and Heroku's managed server settings. Each detected change propagates to the other side in milliseconds, with field-level conflict resolution and an inspectable event log.
-
On the Postgres Heroku side: Primary and Unique Keys, JSONB Columns, Sequences, Follower Databases, plus custom fields where Postgres Heroku exposes them. On the Bingads side: Performance Reports, Campaigns, Ad Groups, Ads. Stacksync auto-detects both schemas and converts types between the two systems.
-
Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
-
Common patterns for Bingads and Postgres Heroku: Keep contact attributes consistent; Query Bingads like a database; Build audiences from your own data. Lifecycle stage, subscription status, or plan maintained on either side stays current on the other, ending exports and dual data entry.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
Every pair below is a real-time, two-way sync. Search all 406 integrations available for Bingads and Postgres Heroku.
Popular · 8 of 406
-
Bingads ⇄ SAP ASE (Sybase) -
Bingads ⇄ Scaleway Postgres -
Bingads ⇄ TiDB -
Bingads ⇄ TimescaleDB -
Postgres Heroku ⇄ Twitter Ads -
Postgres Heroku ⇄ Marketo -
Postgres Heroku ⇄ Salesforce Marketing Cloud -
Postgres Heroku ⇄ Cvent
No integrations match .
