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Security and identity ⇄ Business productivity

Auth0 to Braze integration — real-time, two-way sync

Keep Auth0 and Braze in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Auth0 and Braze

Keep the users, groups, and profile details that Braze and Auth0 share consistent in real time, so who can work in Braze always matches who your directory in Auth0 says belongs there.

Auth0 is where a company records who its people are: their accounts, the groups and roles they hold, and the attributes attached to each one. Braze is where a slice of those same people do their work, as agents, members, or seats, and every one of them needs a matching account with the right access. When a directory and a productivity tool are maintained by hand, someone added, moved, or offboarded in one becomes a stale entry in the other within the hour.

Stacksync syncs Users, Custom Attributes, Custom Events, Purchases in Braze with Roles, Organizations, Organization Members, Connections in Auth0 bi-directionally and in real time. A user created, renamed, moved between groups, or deactivated in either system updates the matching record in the other within seconds, with field-level mapping and conflict resolution in place of CSV uploads and nightly IT batch jobs.

That matters most at the edges of employment. When both systems agree on who has an account, which groups they belong to, and whether they are still active, granting access on day one and revoking it on the last day stops being a manual checklist that trails the directory.

Common use cases

  • 01 Export campaign and Canvas engagement data into a warehouse for cross-channel reporting.
  • 02 Sync audience membership computed in the warehouse into Braze segments for targeting.
  • 03 Sync Organizations and their Connections into a customer database so B2B account records stay aligned with Auth0 tenants.
  • 04 Two-way sync of Users, including user_metadata and app_metadata, with a Postgres database so internal tools read and update profiles in SQL while Auth0 stays the login source of truth.

Common sync patterns

Mirror group and role membership

Moving a user between groups or roles in Auth0 updates their team, permission set, or seat in Braze, so what someone can do reflects where they sit in the directory.

One record per person

People matched across both systems on email or an external ID stay linked, so every account and action in Braze ties back to the right identity in Auth0.

Provision access when someone joins

A user added to Auth0, or moved into a group inside it, gets the matching account or membership created in Braze, so a new hire can start working without a separate setup ticket.

What you can sync between Auth0 and Braze

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Auth0 objects Braze objects How this pairing syncs
Users Core identity records with profile fields plus user_metadata and app_metadata; synced two-way (create, update, delete) via /api/v2/users. Credentials are never returned. Users The central profile object, identified by external ID, Braze ID, or user aliases; the main sync target. Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions.
Organization Members Membership records linking Users to Organizations with roles; written to provision and deprovision access as accounts change. Campaigns Message sends whose metadata and analytics are read for reporting. Organization Members is specific to Auth0 and Campaigns to Braze — each maps to any object or custom field on the other side.
Connections Identity-provider configs (database, social, enterprise SAML/OIDC); typically read out to inventory how each tenant authenticates. Canvases Multi-step journeys; entry and performance data is read for lifecycle analysis. Connections is specific to Auth0 and Canvases to Braze — each maps to any object or custom field on the other side.
Clients (Applications) Registered applications and their metadata under /api/v2/clients; mirrored to a database for app and credential inventories. Subscription Groups Channel-level opt-in states synced with consent records in other systems. Clients (Applications) is specific to Auth0 and Subscription Groups to Braze — each maps to any object or custom field on the other side.
Resource Servers (APIs) API definitions and their scopes; synced so permission catalogs used for access reviews stay current. Content Blocks Reusable message content referenced across campaigns. Resource Servers (APIs) is specific to Auth0 and Content Blocks to Braze — each maps to any object or custom field on the other side.
Log Events Tenant events (logins, signups, failed logins, admin changes) from /api/v2/logs; read-only, streamed into a warehouse for security analytics. Custom Attributes Profile fields written from CRMs, warehouses, and product databases to drive personalization. Log Events is specific to Auth0 and Custom Attributes to Braze — each maps to any object or custom field on the other side.

How changes propagate between Auth0 and Braze

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Auth0 Braze Sub-second propagation

DetectionAuth0 notifies Stacksync of record changes through webhook events. Event Streams and Log Streams deliver near-real-time user.created/updated/deleted and tenant events to a custom webhook or Amazon EventBridge.

DeliveryEach detected change is written to Braze through its API, with automatic retries and rate-limit backoff.

Braze Auth0 Interval-based propagation

DetectionStacksync polls Braze for changes on an incremental schedule, reading only records changed since the previous pass. Braze Currents streams engagement events outward.

DeliveryEach detected change is written to Auth0 through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Auth0: Per-tenant limit of about 15 Management API requests/second (bursts to 50) on paid tenants; X-RateLimit-* headers and HTTP 429 signal throttling.
  • Braze: Endpoints have per-endpoint rate limits documented by Braze; batch endpoints accept multiple users per request.
What ships with Auth0 ⇄ Braze

Connect Auth0 and Braze for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Auth0–Braze connection.

Real-time

Two-way sync

Changes in Auth0 or Braze instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Auth0 or Braze data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Auth0 or Braze record.

Observability

Monitoring

Track your Auth0 ⇄ Braze sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Auth0 and Braze.

How the Auth0 and Braze connectors work

Auth0

Integration surface
Management API v2 (REST); Authentication API issues the access token
Authentication
OAuth 2.0 client credentials from a machine-to-machine application; scoped Bearer JWT where each operation needs its own scope (e.g. read:users, create:users, update:users) or returns 403
Change detection
Event Streams and Log Streams deliver near-real-time user.created/updated/deleted and tenant events to a custom webhook or Amazon EventBridge; polling falls back to the Get Users search filtered on updated_at
Capabilities
read · write · webhooks
Rate limits
Per-tenant limit of about 15 Management API requests/second (bursts to 50) on paid tenants; X-RateLimit-* headers and HTTP 429 signal throttling

Braze

Integration surface
REST API
Authentication
REST API keys scoped to specific endpoints, issued per workspace
Change detection
Braze Currents streams engagement events outward; profile reads otherwise rely on export endpoints and polling
Capabilities
read · write
Rate limits
Endpoints have per-endpoint rate limits documented by Braze; batch endpoints accept multiple users per request
How it works

How to connect Auth0 to Braze — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Auth0 and Braze with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Auth0 connected
    Braze connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Auth0 and Braze objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Auth0 ⇄ Braze
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Auth0 Braze
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Auth0 and Braze integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 497 integrations available for Auth0 and Braze.

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