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E-commerce ⇄ CRM

Akeneo to Creatio CRM integration — real-time, two-way sync

Keep Akeneo and Creatio CRM in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Akeneo and Creatio CRM

Keep the customers and orders that Creatio CRM and Akeneo share aligned in real time, so sales works from live purchase history and the store works from current account details.

Creatio CRM holds the customer relationship: the contacts, accounts, and deals a go-to-market team works. Akeneo runs the buying side: who placed which order, what they bought, and where it ships. The two describe the same people and companies, and when they are connected only by exports, sales answers questions without recent orders in front of them while the store works from account details that changed weeks ago.

Stacksync links Cases, Orders, Products, Custom sections (objects) in Creatio CRM to Channels and locales, Media files, Products, Product models in Akeneo with bi-directional, real-time sync. New customers, order activity, and corrected contact details move in whichever direction you configure, field by field, with conflicts resolved by rules you set. A record created or changed on either side shows up on the other within seconds, with no CSV exports and no nightly job.

The shared entity is the customer, matched on email or an external ID, so both systems agree on who the buyer is and the order history sits next to the relationship instead of in a separate tab.

Common use cases

  • 01 Two-way sync of accounts, orders, and products between Creatio and an ERP so sales and fulfillment share one record of truth.
  • 02 Mirror custom no-code objects into Postgres so internal applications can query them without OData calls.
  • 03 Write Categories, Families, and Attributes from an ERP or supplier feed into Akeneo to build and maintain catalog structure.
  • 04 Read Reference entities records such as brands and manufacturers into a data warehouse for cross-catalog reporting.

Common sync patterns

Contact and address details stay consistent

An email, phone, or shipping and billing address corrected in either system updates the other, so the next order and the next outreach both use current information.

Where Creatio CRM segments customers: status travels to the store record

Lifecycle stage, tier, or account owner set in Creatio CRM syncs onto the customer record in Akeneo, so the buying side can act on how the relationship is classified.

Where both keep product records: catalog and CRM products aligned

Where Creatio CRM tracks products or line items and Akeneo holds the catalog, shared items are matched on SKU so quotes, deals, and orders reference the same products.

What you can sync between Akeneo and Creatio CRM

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Akeneo objects Creatio CRM objects How this pairing syncs
Products Core catalog records addressed by UUID (recommended) or identifier/SKU; synced two-way with databases, ERPs, and storefronts. Values are scoped per channel and locale. Products Catalog items referenced on orders and opportunities. Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions.
Channels and locales Target-market settings that scope attribute values; read to resolve which localized or channel-specific value to map on each side of a sync. Custom sections (objects) No-code custom entities, exposed through the same API as standard objects. Channels and locales is specific to Akeneo and Custom sections (objects) to Creatio CRM — each maps to any object or custom field on the other side.
Media files Product images and files uploaded via the media endpoint; referenced by products and pushed to downstream commerce and content systems. Accounts Company records at the center of Creatio's CRM model; commonly synced with ERP customer masters. Media files is specific to Akeneo and Accounts to Creatio CRM — each maps to any object or custom field on the other side.
Product models Parent records for configurable products; hold shared attribute values that cascade to their variant products, synced alongside Products. Contacts Person records linked to accounts, activities, and cases. Product models is specific to Akeneo and Contacts to Creatio CRM — each maps to any object or custom field on the other side.
Categories The category tree used to classify products; read out for storefront navigation or written in from an ERP to seed catalog structure. Leads Inbound interest records qualified into opportunities; synced for funnel reporting. Categories is specific to Akeneo and Leads to Creatio CRM — each maps to any object or custom field on the other side.
Attributes Attribute definitions plus attribute options and groups; describe the shape of product data, usually mastered in Akeneo and read downstream. Opportunities Deal records with stages and amounts used in revenue syncs. Attributes is specific to Akeneo and Opportunities to Creatio CRM — each maps to any object or custom field on the other side.

How changes propagate between Akeneo and Creatio CRM

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Akeneo Creatio CRM Sub-second propagation

DetectionAkeneo notifies Stacksync of record changes through webhook events. Events API webhooks (product.created, product.updated, product.deleted, plus product-model equivalents.

DeliveryEach detected change is written to Creatio CRM through its API, with automatic retries and rate-limit backoff.

Creatio CRM Akeneo Interval-based propagation

DetectionStacksync polls Creatio CRM for changes on an incremental schedule, reading only records changed since the previous pass. Polling on ModifiedOn system columns.

DeliveryEach detected change is written to Akeneo through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Akeneo: REST protection triggers above roughly 100 requests/second per PIM instance (HTTP 429 with Retry-After); the Events API caps at 4000 requests/hour with a 500ms webhook ack timeout.
  • Creatio CRM: Subject to the platform's API rate limits.
What ships with Akeneo ⇄ Creatio CRM

Connect Akeneo and Creatio CRM for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Akeneo–Creatio CRM connection.

Real-time

Two-way sync

Changes in Akeneo or Creatio CRM instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Akeneo or Creatio CRM data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Akeneo or Creatio CRM record.

Observability

Monitoring

Track your Akeneo ⇄ Creatio CRM sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Akeneo and Creatio CRM.

How the Akeneo and Creatio CRM connectors work

Akeneo

Integration surface
REST API (plus a GraphQL API) and an Events API for webhooks
Authentication
OAuth2 password grant: client_id/secret plus an API user's username/password exchanged at /api/oauth/v1/token for a bearer access_token and refresh_token; Apps use the OAuth2 authorization-code flow
Change detection
Events API webhooks (product.created, product.updated, product.deleted, plus product-model equivalents; product.updated.delta carries old and new values); falls back to polling the 'updated' datetime search filter where the Events API is unavailable
Capabilities
read · write · webhooks
Rate limits
REST protection triggers above roughly 100 requests/second per PIM instance (HTTP 429 with Retry-After); the Events API caps at 4000 requests/hour with a 500ms webhook ack timeout.

Creatio CRM

Integration surface
OData REST API plus a proprietary DataService API
Authentication
OAuth 2.0 or cookie-based session authentication
Change detection
Polling on ModifiedOn system columns; outbound notifications require configuring business processes
Capabilities
read · write
Rate limits
Subject to the platform's API rate limits
How it works

How to connect Akeneo to Creatio CRM — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Akeneo and Creatio CRM with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Akeneo connected
    Creatio CRM connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Akeneo and Creatio CRM objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Akeneo ⇄ Creatio CRM
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Akeneo Creatio CRM
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Akeneo and Creatio CRM integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 382 integrations available for Akeneo and Creatio CRM.

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