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CRM ⇄ Data warehouse

Affinity to MotherDuck integration — real-time, two-way sync

Keep Affinity and MotherDuck in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Affinity and MotherDuck

Sync Affinity into MotherDuck continuously and push warehouse results back onto CRM records, one two-way connection instead of two pipelines.

The CRM feeds the warehouse and the warehouse should feed the CRM: relationship data flows one way, and computed scores, segments, and customer context flow back. Most teams build the first half as a batch pipeline and never quite get to the second.

Stacksync does both with one connection. List Entries, Persons, Organizations, Opportunities from Affinity land in MotherDuck as live tables, updated within seconds, and columns computed in MotherDuck write back to fields in Affinity. There is no separate ETL and reverse-ETL stack to stitch together and no jobs to babysit.

Common use cases

  • Push enrichment data computed elsewhere into Affinity field values on list entries.
  • Keep introductions and relationship data from Affinity aligned with outreach tools used by the team.
  • Share curated, synced datasets with other teams through read-only database shares
  • Land CRM and operational database records in MotherDuck so a small team gets warehouse-style analytics without cluster management

A single customer view

Join Affinity's relationship data with billing, product, and support data in MotherDuck to build the customer picture the CRM alone cannot hold.

Cleanup that sticks

Deduplication and normalization done in MotherDuck can be written back, so warehouse-side cleanup actually fixes the CRM.

CRM analytics on live data

Accounts, contacts, and activity from Affinity are queryable in MotherDuck moments after they change, so dashboards stop lagging the reality they describe.

What you can sync between Affinity and MotherDuck

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Affinity objects MotherDuck objects
Interactions Automatically captured emails and meetings, read for activity reporting. Views Modeled projections used as outbound sync sources.
Reminders Follow-up tasks associated with people and organizations. Database Shares Read-only copies of a database shared with other users or teams.
Lists Pipelines (deal flow, fundraising, portfolio) that structure most Affinity data; syncs usually target a specific list. Attached Local DuckDB Databases Local files attached alongside cloud databases for hybrid queries.
List Entries The membership of a person, organization, or opportunity on a list, carrying its list-specific fields. Databases Cloud-hosted DuckDB databases that scope a sync's reads and writes.
Persons Contact records enriched with relationship intelligence, synced with CRMs and outreach tools. Schemas Namespaces within a database used to organize synced tables.
Organizations Company records matched to accounts in other systems by domain. Tables The main landing target for synced records and source for analysis.
What ships with Affinity ⇄ MotherDuck

Connect Affinity and MotherDuck for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Affinity–MotherDuck connection.

Real-time

Two-way sync

Changes in Affinity or MotherDuck instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Affinity or MotherDuck data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Affinity or MotherDuck record.

Observability

Monitoring

Track your Affinity ⇄ MotherDuck sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Affinity and MotherDuck.

How the Affinity and MotherDuck connectors work

Affinity

Integration surface
REST API
Authentication
API key
Change detection
Webhook subscriptions for record events, supplemented by polling
Capabilities
read · write · webhooks
Rate limits
Subject to the platform's published API rate limits

MotherDuck

Integration surface
SQL through DuckDB clients and drivers using a MotherDuck (md:) connection
Authentication
Access token created in MotherDuck (Settings > General > Create Token), pasted into Stacksync; database name and schema configurable if not using defaults
Change detection
Polling; no log-based CDC or webhook surface is exposed
Capabilities
read · write
Rate limits
Subject to the platform's compute and concurrency limits rather than per-request API rate limits
MotherDuck setup guide
How it works

How to connect Affinity to MotherDuck — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Affinity and MotherDuck with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Affinity connected
    MotherDuck connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Affinity and MotherDuck objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Affinity ⇄ MotherDuck
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Affinity MotherDuck
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Affinity and MotherDuck integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Affinity and MotherDuck.

Popular · 8 of 386
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