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CRM ⇄ ERP

HubSpot to Microsoft Dynamics NAV integration — real-time, two-way sync

Keep HubSpot and Microsoft Dynamics NAV in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect HubSpot and Microsoft Dynamics NAV

Close the gap between front office and back office: HubSpot and Microsoft Dynamics NAV share customers and status in real time, in both directions.

HubSpot holds the customer relationship; Microsoft Dynamics NAV runs the operations and records behind the business. The two overlap wherever the same organizations and transactions matter to both, and when that overlap is bridged by re-keying or overnight batch, each side spends the day working from stale data.

Stacksync syncs Owner, Pipeline, Stages, Audit in HubSpot with G/L Entries, Item Ledger Entries, Dimensions, Companies in Microsoft Dynamics NAV field by field, in real time, and in both directions. You decide which system owns which fields; Stacksync keeps every copy consistent and resolves conflicts by rules you set.

Common use cases

  • 01 Write warehouse-computed lead and account scores back to HubSpot properties on a schedule or in near real time.
  • 02 Sync HubSpot Tickets with an internal support database to unify service reporting across channels.
  • 03 Keep inventory availability current in storefronts and customer portals.
  • 04 Run parallel sync during a NAV-to-Business Central migration so both systems stay usable.

Common sync patterns

Where Microsoft Dynamics NAV handles order-to-cash: closed-won flows through

A deal won in HubSpot creates or updates the customer in Microsoft Dynamics NAV with clean data, so fulfillment and invoicing start without re-entry.

Where Microsoft Dynamics NAV is the finance system of record: money status on the account

Invoice and payment state from Microsoft Dynamics NAV shows on the account in HubSpot, so reps see balances before promising the next order.

One customer master

Where both systems keep customer or organization records, corrections in either propagate to the other, ending dual maintenance.

What you can sync between HubSpot and Microsoft Dynamics NAV

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

HubSpot objects Microsoft Dynamics NAV objects How this pairing syncs
Company Synced with incremental and full sync per the Stacksync docs. Companies Per-company data partitions that scope every sync. Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions.
Deal Synced with incremental and full sync per the Stacksync docs. Items Item cards and availability mirrored to ecommerce and planning systems. Deal is specific to HubSpot and Items to Microsoft Dynamics NAV — each maps to any object or custom field on the other side.
Line Item Synced with incremental and full sync per the Stacksync docs. Sales Orders & Invoices Sales documents created from external orders and read back for posting status. Line Item is specific to HubSpot and Sales Orders & Invoices to Microsoft Dynamics NAV — each maps to any object or custom field on the other side.
Product Synced with incremental and full sync per the Stacksync docs. Purchase Orders Purchasing documents reconciled with receiving and vendor systems. Product is specific to HubSpot and Purchase Orders to Microsoft Dynamics NAV — each maps to any object or custom field on the other side.
Ticket Synced with incremental and full sync per the Stacksync docs. G/L Entries Posted ledger entries replicated to warehouses for finance reporting. Ticket is specific to HubSpot and G/L Entries to Microsoft Dynamics NAV — each maps to any object or custom field on the other side.
Quote Synced with incremental and full sync per the Stacksync docs. Item Ledger Entries Inventory movement history read for stock and costing analytics. Quote is specific to HubSpot and Item Ledger Entries to Microsoft Dynamics NAV — each maps to any object or custom field on the other side.

How changes propagate between HubSpot and Microsoft Dynamics NAV

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

HubSpot Microsoft Dynamics NAV Sub-second propagation

DetectionHubSpot pushes changes as they happen — webhook events backed by change data capture. Records: incremental near-real-time change tracking.

DeliveryEach detected change is applied to Microsoft Dynamics NAV as a row-level write, with types converted between the two schemas.

Microsoft Dynamics NAV HubSpot Sub-second propagation

DetectionChanges in Microsoft Dynamics NAV are captured at the source via change data capture — no polling loop against its API. Polling on modified/timestamp fields, or SQL Server change tracking/CDC on on-premises databases.

DeliveryEach detected change is written to HubSpot through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • HubSpot: Request limits vary by subscription tier and API type.
What ships with HubSpot ⇄ Microsoft Dynamics NAV

Connect HubSpot and Microsoft Dynamics NAV for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every HubSpot–Microsoft Dynamics NAV connection.

Real-time

Two-way sync

Changes in HubSpot or Microsoft Dynamics NAV instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever HubSpot or Microsoft Dynamics NAV data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single HubSpot or Microsoft Dynamics NAV record.

Observability

Monitoring

Track your HubSpot ⇄ Microsoft Dynamics NAV sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between HubSpot and Microsoft Dynamics NAV.

How the HubSpot and Microsoft Dynamics NAV connectors work

HubSpot

Integration surface
REST API (CRM v3)
Authentication
OAuth (choose HubSpot account and authorize Stacksync); requires a HubSpot 'Super Admin' to grant access; optional "Grant access to sensitive fields" checkbox for sensitive/highly sensitive fields
Change detection
Records: incremental near-real-time change tracking. Associations: HubSpot has no native association CDC
Capabilities
read · write · CDC · webhooks
Rate limits
Request limits vary by subscription tier and API type.
HubSpot setup guide

Microsoft Dynamics NAV

Integration surface
SOAP and OData web services published from NAV pages and codeunits; direct SQL Server access on-premises
Authentication
Windows authentication or NavUserPassword credentials
Change detection
Polling on modified/timestamp fields, or SQL Server change tracking/CDC on on-premises databases; no native webhooks
Capabilities
read · write · CDC
How it works

How to connect HubSpot to Microsoft Dynamics NAV — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate HubSpot and Microsoft Dynamics NAV with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    HubSpot connected
    Microsoft Dynamics NAV connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the HubSpot and Microsoft Dynamics NAV objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · HubSpot ⇄ Microsoft Dynamics NAV
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    HubSpot Microsoft Dynamics NAV
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

HubSpot and Microsoft Dynamics NAV integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 534 integrations available for HubSpot and Microsoft Dynamics NAV.

Popular · 5 of 534
All HubSpot integrations All Microsoft Dynamics NAV integrations Browse all integrations
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