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CRM ⇄ Database

Freshworks CRM to Google Cloud Spanner integration — real-time, two-way sync

Keep Freshworks CRM and Google Cloud Spanner in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Freshworks CRM and Google Cloud Spanner

Treat Freshworks CRM like part of your database: its records live in Google Cloud Spanner as real tables, and writes in either place sync to the other in seconds.

Product and engineering teams constantly need CRM data, and the CRM API is a poor way to get it: rate limits, pagination, custom objects, and integration code that breaks when an admin renames a field. What they actually want is the data in Google Cloud Spanner, where it can be queried and joined like everything else.

Stacksync mirrors Appointments, Sales activities, Lists, Notes from Freshworks CRM into Tables, Rows, Interleaved tables, Secondary indexes in Google Cloud Spanner with real-time, bi-directional sync. Read CRM records with plain queries; write updates from your application and they appear in Freshworks CRM with validation intact. Go-to-market teams keep working in the CRM, engineers keep working in the database, and neither has to think about the other.

Common use cases

  • Push scored leads from a data platform into Freshworks CRM and route them by lifecycle stage.
  • Two-way sync accounts and deals with an ERP so quotes and invoices reference the same customer records.
  • Run a two-way sync between Spanner and a SaaS tool so edits made by ops teams land back in the application database.
  • Consolidate data from a globally distributed Spanner deployment into regional business systems.

Product events onto CRM records

Signup, usage, or lifecycle changes written to Google Cloud Spanner sync onto the matching records in Freshworks CRM, giving go-to-market teams live product context.

Internal tools without API code

Back-office apps read and write the synced tables; Stacksync handles the Freshworks CRM API, limits, and retries.

Trigger workflows from CRM changes

Field and stage updates in Freshworks CRM arrive as row changes in Google Cloud Spanner, ready to drive jobs and notifications.

What you can sync between Freshworks CRM and Google Cloud Spanner

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Freshworks CRM objects Google Cloud Spanner objects
Deals Pipeline records synced out for forecasting and full-funnel reporting. Views Read-only projections useful for shaping data before it leaves Spanner.
Tasks Follow-ups created from external signals such as product usage events. Databases Top-level containers that scope schema and sync configuration.
Appointments Meeting records readable for activity reporting. Tables Relational tables mapped one-to-one to sync targets.
Sales activities Logged activity types used in engagement and productivity analysis. Rows The unit of read and write in each sync cycle, keyed by primary key.
Lists Contact list membership synced against segments computed in a warehouse. Interleaved tables Child rows physically co-located with parents; synced as related records.
Notes Context records attached to contacts, accounts, and deals. Secondary indexes Used to make incremental read queries efficient on non-key columns.
What ships with Freshworks CRM ⇄ Google Cloud Spanner

Connect Freshworks CRM and Google Cloud Spanner for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Freshworks CRM–Google Cloud Spanner connection.

Real-time

Two-way sync

Changes in Freshworks CRM or Google Cloud Spanner instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Freshworks CRM or Google Cloud Spanner data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Freshworks CRM or Google Cloud Spanner record.

Observability

Monitoring

Track your Freshworks CRM ⇄ Google Cloud Spanner sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Freshworks CRM and Google Cloud Spanner.

How the Freshworks CRM and Google Cloud Spanner connectors work

Freshworks CRM

Integration surface
REST API
Authentication
API key sent as a Token authorization header
Change detection
Polling with updated-at filters; outbound webhooks can be configured through workflow automations
Capabilities
read · write · webhooks
Rate limits
Subject to per-account API rate limits that vary by plan

Google Cloud Spanner

Integration surface
gRPC/REST client API with SQL query surface (GoogleSQL and PostgreSQL-interface dialects)
Authentication
Google Cloud IAM (service accounts)
Change detection
Change streams (log-style CDC), or timestamp-based polling queries
Capabilities
read · write · CDC
Rate limits
Throughput is bounded by the instance's provisioned compute capacity rather than a fixed API quota.
How it works

How to connect Freshworks CRM to Google Cloud Spanner — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Freshworks CRM and Google Cloud Spanner with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Freshworks CRM connected
    Google Cloud Spanner connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Freshworks CRM and Google Cloud Spanner objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Freshworks CRM ⇄ Google Cloud Spanner
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Freshworks CRM Google Cloud Spanner
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Freshworks CRM and Google Cloud Spanner integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Freshworks CRM and Google Cloud Spanner.

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