Skip to content
CRM ⇄ Database

Drift to Redis Enterprise integration — real-time, two-way sync

Keep Drift and Redis Enterprise in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

Case study
Migrated from Mulesoft
Case study
Migrated from Celigo
Migrated from Heroku Connect
Migrated from Matillion
Case study
Migrated from Fivetran
Case study
Migrated from Celigo
Why teams connect Drift and Redis Enterprise

Treat Drift like part of your database: its records live in Redis Enterprise as real tables, and writes in either place sync to the other in seconds.

Product and engineering teams constantly need CRM data, and the CRM API is a poor way to get it: rate limits, pagination, custom objects, and integration code that breaks when an admin renames a field. What they actually want is the data in Redis Enterprise, where it can be queried and joined like everything else.

Stacksync mirrors Contacts, Conversations, Messages, Accounts from Drift into Sorted Sets, Lists, Streams, Pub/Sub channels in Redis Enterprise with real-time, bi-directional sync. Read CRM records with plain queries; write updates from your application and they appear in Drift with validation intact. Go-to-market teams keep working in the CRM, engineers keep working in the database, and neither has to think about the other.

Common use cases

  • Land conversation transcripts and outcomes in a warehouse for funnel and chat-to-pipeline analysis.
  • Enrich Drift contact and account records with firmographic or product data from an internal database to sharpen playbook targeting.
  • Hydrate session stores and feature stores from a warehouse or operational database on a schedule.
  • Write counters and leaderboard state from sorted sets back to an operational database for durable reporting.

Product events onto CRM records

Signup, usage, or lifecycle changes written to Redis Enterprise sync onto the matching records in Drift, giving go-to-market teams live product context.

Internal tools without API code

Back-office apps read and write the synced tables; Stacksync handles the Drift API, limits, and retries.

Trigger workflows from CRM changes

Field and stage updates in Drift arrive as row changes in Redis Enterprise, ready to drive jobs and notifications.

What you can sync between Drift and Redis Enterprise

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Drift objects Redis Enterprise objects
Accounts Company records used for account-based routing and targeting. Pub/Sub channels Fire-and-forget messaging used to notify applications when synced keys change.
Users Agents and sales reps who own conversations and meetings. Search indexes Secondary indexes (RediSearch) that make synced hashes and JSON documents queryable.
Playbooks Bot flows that generate conversations and qualify visitors. Keys (Strings) Simple key-value pairs used to cache individual synced records or lookup values.
Meetings Meetings booked through Drift, synced to CRM as sales activities. Hashes Field-value maps that commonly hold one synced row per hash, keyed by record ID.
Contacts Visitor and lead records created or matched from chat identities; the main CRM-sync object. JSON documents Native JSON storage (RedisJSON) for nested records synced from APIs or document stores.
Conversations Chat threads with status and participants; the center of Drift's data model. Sets Unordered unique-member collections used for membership checks like segment or ID lists.
What ships with Drift ⇄ Redis Enterprise

Connect Drift and Redis Enterprise for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Drift–Redis Enterprise connection.

Real-time

Two-way sync

Changes in Drift or Redis Enterprise instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Drift or Redis Enterprise data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Drift or Redis Enterprise record.

Observability

Monitoring

Track your Drift ⇄ Redis Enterprise sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Drift and Redis Enterprise.

How the Drift and Redis Enterprise connectors work

Drift

Integration surface
REST API
Authentication
OAuth 2.0 via apps registered on the Drift developer platform
Change detection
Webhook events for new conversations, messages, and contact changes; polling for backfills
Capabilities
read · write · webhooks
Rate limits
Subject to the platform's API rate limits

Redis Enterprise

Integration surface
Redis wire protocol (RESP) via client libraries; separate REST API for cluster management
Authentication
Password or ACL-based credentials, typically over TLS
Change detection
Keyspace notifications over pub/sub or reads from Redis Streams; no transaction-log CDC surface for data
Capabilities
read · write
Rate limits
Throughput is bounded by provisioned cluster capacity rather than published API rate limits
How it works

How to connect Drift to Redis Enterprise — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Drift and Redis Enterprise with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Drift connected
    Redis Enterprise connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Drift and Redis Enterprise objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Drift ⇄ Redis Enterprise
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Drift Redis Enterprise
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Drift and Redis Enterprise integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Drift and Redis Enterprise.

Popular · 8 of 386
Coworkers laughing in front of a laptop in a casual office setting

Your last integration took months.
Your next one takes a prompt.