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ERP ⇄ Marketing

Cin7 to Cvent integration — real-time, two-way sync

Keep Cin7 and Cvent in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Cin7 and Cvent

Feed the real customer, order, and revenue records from Cin7 into Cvent so campaigns run on who actually bought what, and let contact and consent changes flow back in real time.

Marketing runs on lists of people, but the list rarely knows which of those people are paying customers, what they ordered, or what they are worth. Cin7 holds exactly that: Purchase orders, Contacts, Branches / locations, Stock adjustments and transfers that record who the customer is, what they bought, and what they owe. When the two are joined only by a periodic export, campaigns go out against stale audiences, existing customers get prospecting emails, high-value accounts look the same as cold leads, and a canceled order still counts toward a segment.

Stacksync syncs Purchase orders, Contacts, Branches / locations, Stock adjustments and transfers in Cin7 with Events, Contacts, Attendees and Registrations, Sessions in Cvent in real time, and where both sides accept writes, in both directions. Customer, order, and invoice data maps field by field onto the contacts, audiences, or accounts Cvent works with, so segmentation and personalization run on current purchase history instead of a month-old snapshot. Contact details and consent changes that originate in Cvent flow back onto the record in Cin7.

The strongest bridge between the two is identity and purchase history, who the customer is and what they have bought, so that is where most of the value sits. Because the sync is field-level, each system keeps the attributes the other has no use for; only the shared records are held in agreement.

Common use cases

  • 01 Consolidate stock movements from multiple branches into one reporting database.
  • 02 Publish Cin7 inventory levels to storefronts, marketplaces, and a CRM so every channel quotes real availability.
  • 03 Read Budgets and event financials into an ERP or finance database to reconcile planned versus actual event spend.
  • 04 Write Attendees and Registrations into Cvent from external marketing signup flows, then read attendance status back into a warehouse.

Common sync patterns

One customer identity across both systems

A person or company's contact details corrected in either system update the other, so marketing and the back office stop maintaining separate versions of the same record.

Lifecycle triggers from back-office events

A first order, a renewal, or a lapsed account recorded in Cin7 appears in Cvent within seconds, ready to start or stop a lifecycle campaign.

Where Cvent captures new people: signups become customer records

Registrations, form fills, or new subscribers in Cvent create or update the corresponding record in Cin7, so the back office sees them without anyone re-keying.

What you can sync between Cin7 and Cvent

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Cin7 objects Cvent objects How this pairing syncs
Contacts Customers and suppliers, matched to CRM records to keep account data consistent. Contacts Account-wide people database spanning every event; synced two-way with a CRM or warehouse as the shared audience source of truth via the Create Contacts endpoint. Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions. Custom fields on either side are included in the mapping.
Sales orders Orders captured from all channels; the main object for fulfillment and revenue syncs. Attendees and Registrations Per-event registrants; written in from CRM or marketing signup flows via POST /ea/attendees and read back out to a warehouse for attendance and registration-status reporting. Sales orders is specific to Cin7 and Attendees and Registrations to Cvent — each maps to any object or custom field on the other side.
Purchase orders Supplier orders synced with procurement and accounting workflows. Sessions Agenda items within an event; listed or created through the API and synced so session-level attendance feeds reporting tables. Purchase orders is specific to Cin7 and Sessions to Cvent — each maps to any object or custom field on the other side.
Branches / locations Warehouse entities that scope every stock movement and order allocation. Speakers Speaker records tied to an event; synced two-way with a speaker database or CMS, with an updatedDate on each record for incremental pulls. Branches / locations is specific to Cin7 and Speakers to Cvent — each maps to any object or custom field on the other side.
Stock adjustments and transfers Inventory movements read for audit and reconciliation reporting. Exhibitors Exhibitor and sponsor records; synced to a CRM or database to track booth, sponsorship, and lead-capture data per event. Stock adjustments and transfers is specific to Cin7 and Exhibitors to Cvent — each maps to any object or custom field on the other side.
Credit notes / returns Return documents synced so finance and support see the same refund state. Surveys Survey definitions and responses; read out to a warehouse for post-event feedback analysis alongside attendance data. Credit notes / returns is specific to Cin7 and Surveys to Cvent — each maps to any object or custom field on the other side.

How changes propagate between Cin7 and Cvent

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Cin7 Cvent Sub-second propagation

DetectionCin7 notifies Stacksync of record changes through webhook events. Polling on modified-date filters.

DeliveryEach detected change is written to Cvent through its API, with automatic retries and rate-limit backoff.

Cvent Cin7 Sub-second propagation

DetectionCvent notifies Stacksync of record changes through webhook events. Per-event webhooks push attendee, registration, session, and speaker changes.

DeliveryEach detected change is written to Cin7 through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Cin7: Subject to per-account API rate limits that differ between Cin7 Omni and Cin7 Core.
  • Cvent: Responses carry X-RateLimit-Limit/Remaining/Reset headers; a 429 signals either the per-second limit (retry with exponential backoff from ~2s) or the daily quota (up to 500,000 calls/day on the Premium tier, 1,000/day on Free) exhausted until midnight UTC.
What ships with Cin7 ⇄ Cvent

Connect Cin7 and Cvent for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Cin7–Cvent connection.

Real-time

Two-way sync

Changes in Cin7 or Cvent instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Cin7 or Cvent data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Cin7 or Cvent record.

Observability

Monitoring

Track your Cin7 ⇄ Cvent sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Cin7 and Cvent.

How the Cin7 and Cvent connectors work

Cin7

Integration surface
REST API; note that Cin7 Omni and Cin7 Core (formerly DEAR Systems) are separate products with separate APIs
Authentication
API key credentials (paired with a username or account ID, depending on the product)
Change detection
Polling on modified-date filters; webhook support exists on some editions for order and stock events
Capabilities
read · write · webhooks
Rate limits
Subject to per-account API rate limits that differ between Cin7 Omni and Cin7 Core

Cvent

Integration surface
Cvent REST API (JSON over HTTPS at api-platform.cvent.com/ea, paginated list endpoints)
Authentication
OAuth 2.0 client-credentials flow: a client ID and secret are Basic-auth exchanged for a 60-minute bearer token at api-platform.cvent.com/ea/oauth2/token; legacy API-key and SOAP/CSN auth are deprecated
Change detection
Per-event webhooks push attendee, registration, session, and speaker changes; list endpoints also expose updatedDate for polling and support on-demand manual sync
Capabilities
read · write · webhooks
Rate limits
Responses carry X-RateLimit-Limit/Remaining/Reset headers; a 429 signals either the per-second limit (retry with exponential backoff from ~2s) or the daily quota (up to 500,000 calls/day on the Premium tier, 1,000/day on Free) exhausted until midnight UTC
Cvent setup guide
How it works

How to connect Cin7 to Cvent — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Cin7 and Cvent with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Cin7 connected
    Cvent connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Cin7 and Cvent objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Cin7 ⇄ Cvent
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Cin7 Cvent
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Cin7 and Cvent integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 460 integrations available for Cin7 and Cvent.

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