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E-commerce ⇄ CRM

Bigcommerce to Kustomer integration — real-time, two-way sync

Keep Bigcommerce and Kustomer in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Bigcommerce and Kustomer

Keep the customers and orders that Kustomer and Bigcommerce share aligned in real time, so sales works from live purchase history and the store works from current account details.

Kustomer holds the customer relationship: the contacts, accounts, and deals a go-to-market team works. Bigcommerce runs the buying side: who placed which order, what they bought, and where it ships. The two describe the same people and companies, and when they are connected only by exports, sales answers questions without recent orders in front of them while the store works from account details that changed weeks ago.

Stacksync links Users, Teams, Tags, Notes in Kustomer to Brands, Inventory, Price Lists, Shipments in Bigcommerce with bi-directional, real-time sync. New customers, order activity, and corrected contact details move in whichever direction you configure, field by field, with conflicts resolved by rules you set. A record created or changed on either side shows up on the other within seconds, with no CSV exports and no nightly job.

The shared entity is the customer, matched on email or an external ID, so both systems agree on who the buyer is and the order history sits next to the relationship instead of in a separate tab.

Common use cases

  • 01 Keep customer attributes updated from billing systems so routing rules and SLAs reflect account value
  • 02 Escalate conversation-derived signals into the CRM as tasks or opportunities
  • 03 Sync Customers and customer groups two-way with a CRM so marketing and support see the same accounts and addresses as the storefront.
  • 04 Push Price Lists from an ERP into BigCommerce to drive customer-group and B2B pricing without manual catalog edits.

Common sync patterns

New buyers become CRM records

A customer created in Bigcommerce creates or updates the matching contact or account in Kustomer, so first-time and repeat buyers land in the relationship system without a manual import.

Contact and address details stay consistent

An email, phone, or shipping and billing address corrected in either system updates the other, so the next order and the next outreach both use current information.

Where Kustomer segments customers: status travels to the store record

Lifecycle stage, tier, or account owner set in Kustomer syncs onto the customer record in Bigcommerce, so the buying side can act on how the relationship is classified.

What you can sync between Bigcommerce and Kustomer

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Bigcommerce objects Kustomer objects How this pairing syncs
Customers V3 customer accounts, customer groups, and addresses; synced two-way with a CRM so storefront and GTM records match. Customers The central record whose timeline aggregates every interaction; external attributes sync onto it. Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions. Custom fields on either side are included in the mapping.
Variants and SKUs Per-variant pricing and inventory; synced to keep stock and SKU data aligned with an ERP or WMS at the option level. Conversations Support threads across channels sync outward for analytics and CRM context. Variants and SKUs is specific to Bigcommerce and Conversations to Kustomer — each maps to any object or custom field on the other side.
Orders V2 Orders API header, line items, and shipping/billing addresses; read into an ERP or accounting system, with status written back. Messages Individual messages within conversations support full-thread replication. Orders is specific to Bigcommerce and Messages to Kustomer — each maps to any object or custom field on the other side.
Categories Catalog V3 category tree; mapped for merchandising and kept aligned with a product master or PIM. Companies Organization records group customers and map to CRM accounts. Categories is specific to Bigcommerce and Companies to Kustomer — each maps to any object or custom field on the other side.
Brands Catalog V3 brand records linked to products; kept aligned with a product master or PIM so brand names and pages stay consistent. Custom Objects (Klasses) Structured external records such as orders and subscriptions synced in to appear on the customer timeline. Brands is specific to Bigcommerce and Custom Objects (Klasses) to Kustomer — each maps to any object or custom field on the other side.
Inventory Product- or variant-level stock, plus multi-location counts via the V3 Inventory API; written from a WMS to reflect on-hand quantities. Users Agent records map conversation ownership to people in other systems. Inventory is specific to Bigcommerce and Users to Kustomer — each maps to any object or custom field on the other side.

How changes propagate between Bigcommerce and Kustomer

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Bigcommerce Kustomer Sub-second propagation

DetectionBigcommerce notifies Stacksync of record changes through webhook events. Webhooks push near-real-time events (store/order/*, store/product/*, store/customer/* and more).

DeliveryEach detected change is written to Kustomer through its API, with automatic retries and rate-limit backoff.

Kustomer Bigcommerce Sub-second propagation

DetectionKustomer notifies Stacksync of record changes through webhook events. Outbound webhooks on record events, plus polling for backfill.

DeliveryEach detected change is written to Bigcommerce through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Bigcommerce: OAuth quota refreshes every 30 seconds and varies by plan (about 20,000 requests/hour on Standard and Plus, 60,000 on Pro, higher on Enterprise); the X-Rate-Limit-Requests-Left header reports remaining calls.
  • Kustomer: Subject to the platform's API rate limits.
What ships with Bigcommerce ⇄ Kustomer

Connect Bigcommerce and Kustomer for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Bigcommerce–Kustomer connection.

Real-time

Two-way sync

Changes in Bigcommerce or Kustomer instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Bigcommerce or Kustomer data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Bigcommerce or Kustomer record.

Observability

Monitoring

Track your Bigcommerce ⇄ Kustomer sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Bigcommerce and Kustomer.

How the Bigcommerce and Kustomer connectors work

Bigcommerce

Integration surface
REST Management API (V2 and V3), plus GraphQL Storefront and Admin APIs
Authentication
OAuth API account credentials — a store-generated client ID and permanent access token sent in the X-Auth-Token header, limited to the OAuth scopes granted when the account is created (e.g. store_v2_orders, store_v2_products)
Change detection
Webhooks push near-real-time events (store/order/*, store/product/*, store/customer/* and more); polling uses date_modified:min/max filters on Products, Orders, and Customers
Capabilities
read · write · webhooks
Rate limits
OAuth quota refreshes every 30 seconds and varies by plan (about 20,000 requests/hour on Standard and Plus, 60,000 on Pro, higher on Enterprise); the X-Rate-Limit-Requests-Left header reports remaining calls.
Bigcommerce setup guide

Kustomer

Integration surface
REST API
Authentication
API key used as a bearer token, scoped by role
Change detection
Outbound webhooks on record events, plus polling for backfill
Capabilities
read · write · webhooks
Rate limits
Subject to the platform's API rate limits
How it works

How to connect Bigcommerce to Kustomer — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Bigcommerce and Kustomer with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Bigcommerce connected
    Kustomer connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Bigcommerce and Kustomer objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Bigcommerce ⇄ Kustomer
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Bigcommerce Kustomer
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Bigcommerce and Kustomer integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 376 integrations available for Bigcommerce and Kustomer.

Popular · 7 of 376
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