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Database ⇄ Marketing

AWS Aurora PostgreSQL to Marketo integration — real-time, two-way sync

Keep AWS Aurora PostgreSQL and Marketo in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect AWS Aurora PostgreSQL and Marketo

Give your team Marketo's contacts, campaigns, and engagement in AWS Aurora PostgreSQL: query them with SQL, push audiences built from your own data back to Marketo, and skip the marketing API.

Marketo holds the people, audiences, and campaign activity that marketing runs on, but that data sits behind interfaces built for marketers, not for your internal systems. Engineers and analysts who need contacts, list membership, or engagement, for reporting, attribution, or product logic, end up writing integration code against a rate-limited API and maintaining it forever. Meanwhile the customer and usage data marketers want for targeting already lives in AWS Aurora PostgreSQL, hard to get into campaigns without manual exports.

Stacksync mirrors Companies, Opportunities and Opportunity Roles, Custom Objects, Activities and Lead Changes from Marketo into Databases and schemas, Tables, Rows, Columns in AWS Aurora PostgreSQL field by field, in real time, and in both directions. Marketing records become rows your code can query and join with product and customer data; audiences and attributes computed in AWS Aurora PostgreSQL, from usage, orders, or account status, sync back into Marketo to drive campaigns and ads, with Marketo kept authoritative for engagement. You decide which side owns which fields, and Stacksync resolves conflicts by rules you set.

Common use cases

  • 01 Feed operational dashboards from a read replica while the writer handles sync traffic.
  • 02 Expose ERP records such as customers, orders, and invoices as Postgres tables the engineering team can query and update with plain SQL.
  • 03 Load purchase or product-usage records into Custom Objects linked to Leads so nurture campaigns branch on behavior mastered in another system.
  • 04 Add or remove Leads on Static Lists or set Program Member status from lifecycle stage computed downstream, then run a trigger Smart Campaign against them.

Common sync patterns

Query Marketo like a database

Contacts, leads, audiences, and campaign metrics from Marketo live in AWS Aurora PostgreSQL as ordinary tables or collections, joinable with the rest of your data and reachable without touching the vendor API.

Build audiences from your own data

Segments computed in AWS Aurora PostgreSQL from product usage, orders, or account status sync into Marketo as lists or audiences, so campaigns and ads target the people your data says they should.

Engagement and results next to the customer

Opens, clicks, sends, RSVPs, or ad activity from Marketo land in AWS Aurora PostgreSQL beside the matching customer record, ready for reporting and revenue attribution.

What you can sync between AWS Aurora PostgreSQL and Marketo

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

AWS Aurora PostgreSQL objects Marketo objects How this pairing syncs
Foreign keys Relationship metadata that syncs can translate into object references elsewhere. Custom Objects Auxiliary data tables described via /rest/v1/customobjects.json and read/written via /rest/v1/customobjects/{apiName}.json, linked to Leads by a dedupe/link field so campaigns branch on records like purchases or subscriptions. Foreign keys is specific to AWS Aurora PostgreSQL and Custom Objects to Marketo — each maps to any object or custom field on the other side.
Replication slots and publications The logical replication objects that power log-based CDC. Activities and Lead Changes Engagement feed (opens, clicks, form fills, Data Value Changes) read via GET /rest/v1/activities.json using a paging token from /rest/v1/activities/pagingtoken.json (sinceDatetime), plus Get Lead Changes and Get Deleted Leads; read-only, also available via async Bulk Activity Extract. Replication slots and publications is specific to AWS Aurora PostgreSQL and Activities and Lead Changes to Marketo — each maps to any object or custom field on the other side.
Databases and schemas PostgreSQL's two-level namespace scopes which tables a sync connection targets. Static Lists Named static lists; read via /rest/v1/lists.json, with Leads added or removed via POST and DELETE on /rest/v1/lists/{listId}/leads.json to control campaign membership from lifecycle logic computed downstream. Databases and schemas is specific to AWS Aurora PostgreSQL and Static Lists to Marketo — each maps to any object or custom field on the other side.
Tables The core sync unit; rows are matched across systems by primary key. Programs and Program Members Marketing programs read via /rest/v1/programs.json; program membership and member status managed via /rest/v1/leads/programs/{programId}.json and the program status endpoint for acquisition and attribution reporting. Tables is specific to AWS Aurora PostgreSQL and Programs and Program Members to Marketo — each maps to any object or custom field on the other side.
Rows Inserted, updated, and deleted in both directions during bi-directional syncs. Smart Campaigns Automation flows read via /rest/v1/campaigns.json and run against a set of Leads by requesting a trigger campaign with POST /rest/v1/campaigns/{id}/trigger.json, so downstream logic can push Leads into a Marketo flow. Rows is specific to AWS Aurora PostgreSQL and Smart Campaigns to Marketo — each maps to any object or custom field on the other side.
Columns Rich Postgres types including JSONB and arrays are mapped to the paired system's fields. Leads Core person records (called Leads/People), deduped on email address by default or a configured dedupe field; read via GET /rest/v1/leads.json with a filterType, upserted via POST /rest/v1/leads.json (action createOrUpdate/createOnly/updateOnly), bulk-imported via CSV through POST /bulk/v1/leads.json, and bulk-exported via /bulk/v1/leads/export/create.json. Columns is specific to AWS Aurora PostgreSQL and Leads to Marketo — each maps to any object or custom field on the other side.

How changes propagate between AWS Aurora PostgreSQL and Marketo

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

AWS Aurora PostgreSQL Marketo Sub-second propagation

DetectionChanges in AWS Aurora PostgreSQL are captured at the source via change data capture — no polling loop against its API. Log-based CDC via PostgreSQL logical replication (WAL decoding through replication slots), with timestamp polling as a fallback.

DeliveryEach detected change is written to Marketo through its API, with automatic retries and rate-limit backoff.

Marketo AWS Aurora PostgreSQL Interval-based propagation

DetectionStacksync polls Marketo for changes on an incremental schedule, reading only records changed since the previous pass. Polling: Get Lead Changes and Get Lead Activities from a paging token seeded by a sinceDatetime, plus Get Deleted Leads, or Bulk Extract filtered on.

DeliveryEach detected change is applied to AWS Aurora PostgreSQL as a row-level write, with types converted between the two schemas.

Rate-limit considerations

  • Marketo: Interactive calls are capped at 100 per 20 seconds (error 606) and a maximum of 10 concurrent calls (error 615) per instance, neither increasable; a default daily quota of 50,000 calls (increasable, resets midnight CST) applies. Bulk Extract shares a 500 MB/day export quota across data types with at most 2 concurrent jobs and 10 queued.
What ships with AWS Aurora PostgreSQL ⇄ Marketo

Connect AWS Aurora PostgreSQL and Marketo for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every AWS Aurora PostgreSQL–Marketo connection.

Real-time

Two-way sync

Changes in AWS Aurora PostgreSQL or Marketo instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever AWS Aurora PostgreSQL or Marketo data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single AWS Aurora PostgreSQL or Marketo record.

Observability

Monitoring

Track your AWS Aurora PostgreSQL ⇄ Marketo sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between AWS Aurora PostgreSQL and Marketo.

How the AWS Aurora PostgreSQL and Marketo connectors work

AWS Aurora PostgreSQL

Integration surface
SQL wire protocol (PostgreSQL-compatible), standard Postgres drivers and JDBC
Authentication
Database credentials, optionally AWS IAM database authentication, over TLS
Change detection
Log-based CDC via PostgreSQL logical replication (WAL decoding through replication slots), with timestamp polling as a fallback
Capabilities
read · write · CDC

Marketo

Integration surface
Marketo REST API (JSON over HTTPS) for Leads, Companies, Opportunities, Custom Objects, Activities, Lists, Programs, and Campaigns, plus an asynchronous Bulk Import (leads) and Bulk Extract (leads/activities/program members/custom objects) API and an Asset REST API for emails, forms, and landing pages
Authentication
OAuth 2.0 client_credentials (2-legged): GET the Identity URL /oauth/token?grant_type=client_credentials with a Custom Service client_id and client_secret to receive an access token valid for 3600 seconds, then send it as Authorization: Bearer on each call. The instance base URL is https://{munchkinId}.mktorest.com; passing the token as an access_token query parameter is deprecated (removal July 31, 2026).
Change detection
Polling: Get Lead Changes and Get Lead Activities from a paging token seeded by a sinceDatetime, plus Get Deleted Leads, or Bulk Extract filtered on createdAt/updatedAt. Marketo's Webhooks are Smart Campaign flow-step outbound HTTP calls to a URL, not a general record-change subscription, so there is no push feed of arbitrary CRUD.
Capabilities
read · write
Rate limits
Interactive calls are capped at 100 per 20 seconds (error 606) and a maximum of 10 concurrent calls (error 615) per instance, neither increasable; a default daily quota of 50,000 calls (increasable, resets midnight CST) applies. Bulk Extract shares a 500 MB/day export quota across data types with at most 2 concurrent jobs and 10 queued.
How it works

How to connect AWS Aurora PostgreSQL to Marketo — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate AWS Aurora PostgreSQL and Marketo with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    AWS Aurora PostgreSQL connected
    Marketo connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the AWS Aurora PostgreSQL and Marketo objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · AWS Aurora PostgreSQL ⇄ Marketo
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    AWS Aurora PostgreSQL Marketo
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

AWS Aurora PostgreSQL and Marketo integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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ISO 27001
HIPAA BAA
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CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

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