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Data warehouse ⇄ CRM

Tinybird to Xactly integration — real-time, two-way sync

Keep Tinybird and Xactly in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Tinybird and Xactly

Sync Xactly into Tinybird continuously and push warehouse results back onto CRM records, one two-way connection instead of two pipelines.

The CRM feeds the warehouse and the warehouse should feed the CRM: relationship data flows one way, and computed scores, segments, and customer context flow back. Most teams build the first half as a batch pipeline and never quite get to the second.

Stacksync does both with one connection. Positions & Titles, Quotas / Targets, Payment Summary (Payable), Products & Customers from Xactly land in Tinybird as live tables, updated within seconds, and columns computed in Tinybird write back to fields in Xactly. There is no separate ETL and reverse-ETL stack to stitch together and no jobs to babysit.

Common use cases

  • 01 Replicate Products and Customer/Account master from CRM/ERP into Xactly so crediting rules resolve against consistent reference data.
  • 02 Mirror commission Transactions and Credits into a data warehouse to power rep-facing dashboards and comp-plan analytics without manual exports.
  • 03 Sync order events from an ERP into Tinybird to serve low-latency operational analytics endpoints.
  • 04 Compute aggregates in Tinybird and write the results back to CRM fields for scoring and routing.

Common sync patterns

CRM analytics on live data

Accounts, contacts, and activity from Xactly are queryable in Tinybird moments after they change, so dashboards stop lagging the reality they describe.

Scores and segments back on the record

Lead scores, churn risk, or usage segments computed in Tinybird appear as fields in Xactly, where the people working accounts actually see them.

A single customer view

Join Xactly's relationship data with billing, product, and support data in Tinybird to build the customer picture the CRM alone cannot hold.

What you can sync between Tinybird and Xactly

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Tinybird objects Xactly objects How this pairing syncs
API Endpoints Published Pipe outputs exposed as parameterized HTTP queries; the main read surface. Products & Customers Product and customer/account master used in crediting rules and reporting; loaded and updated from CRM/ERP through Connect (write) and read for lookups, so read and write. API Endpoints is specific to Tinybird and Products & Customers to Xactly — each maps to any object or custom field on the other side.
Materialized Views Pipes materialized into new Data Sources for pre-aggregation at ingest time. Orders Sales order and transaction records loaded into Incent as the raw input for crediting and calculation; created and updated through Connect load and ETL steps (write) and read back for reconciliation, so read and write. Materialized Views is specific to Tinybird and Orders to Xactly — each maps to any object or custom field on the other side.
Workspaces Project boundary that scopes Data Sources, Pipes, and tokens for a sync. Credits Crediting records that tie an order to a participant and position; system-calculated credits are read, while manual and adjustment credits are loaded through Connect, so read and write. Workspaces is specific to Tinybird and Credits to Xactly — each maps to any object or custom field on the other side.
Tokens Scoped credentials that control read and append rights per resource. Transactions (Commission & Bonus) Calculated commission and bonus line items produced by Incent's calculation engine; read as the output of comp runs for reporting and downstream payout, so effectively read-only results. Tokens is specific to Tinybird and Transactions (Commission & Bonus) to Xactly — each maps to any object or custom field on the other side.
Data Sources ClickHouse-backed tables that receive ingested rows; the write target for syncs into Tinybird. Participants (Payees) Sales reps and payees keyed to positions; loaded and updated from HRIS/HCM source data through Connect (write) and read for roster reporting, so read and write. Data Sources is specific to Tinybird and Participants (Payees) to Xactly — each maps to any object or custom field on the other side.
Pipes Chained SQL nodes that transform Data Sources into query-ready results. Positions & Titles Org-hierarchy positions and titles that credits and quotas roll up to; loaded and maintained through Connect (write) and read to resolve the hierarchy, so read and write. Pipes is specific to Tinybird and Positions & Titles to Xactly — each maps to any object or custom field on the other side.

How changes propagate between Tinybird and Xactly

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Tinybird Xactly Interval-based propagation

DetectionStacksync polls Tinybird for changes on an incremental schedule, reading only records changed since the previous pass. Append-oriented ingestion.

DeliveryEach detected change is applied to Xactly as a row-level write, with types converted between the two schemas.

Xactly Tinybird Interval-based propagation

DetectionStacksync polls Xactly for changes on an incremental schedule, reading only records changed since the previous pass. No CDC log for external tools to consume.

DeliveryEach detected change is applied to Tinybird as a row-level write, with types converted between the two schemas.

Rate-limit considerations

  • Tinybird: Subject to the platform's ingestion and query rate limits; batch appends where possible.
  • Xactly: Xactly does not publish numeric per-second rate limits. The Connect platform enforces query concurrency and long-running-query limits, so large extracts are paged and heavy loads/queries run as asynchronous Connect jobs (submit, then retrieve results) rather than row-by-row calls; batch loads are the supported path for high volume.
What ships with Tinybird ⇄ Xactly

Connect Tinybird and Xactly for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Tinybird–Xactly connection.

Real-time

Two-way sync

Changes in Tinybird or Xactly instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Tinybird or Xactly data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Tinybird or Xactly record.

Observability

Monitoring

Track your Tinybird ⇄ Xactly sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Tinybird and Xactly.

How the Tinybird and Xactly connectors work

Tinybird

Integration surface
REST API (Events API for ingestion, published query endpoints) with a ClickHouse SQL dialect
Authentication
Scoped auth tokens
Change detection
Append-oriented ingestion; reads are pulled by querying published endpoints, no outbound CDC
Capabilities
read · write
Rate limits
Subject to the platform's ingestion and query rate limits; batch appends where possible.

Xactly

Integration surface
Xactly Connect REST API v2 (JSON), plus ODBC/JDBC drivers over the same ANSI-SQL data model. Incent data is exposed as SQL-queryable objects (for example xactly_order, xactly_credit, xactly_transaction, xactly_payment); data is loaded and extracted through Connect load/query steps and server-side ETL Pipelines. The base host is region/pod-specific (for example https://<pod>.xactlycorp.com).
Authentication
OAuth 2.0 via the Xactly Connect API Gateway (bearer tokens issued on behalf of an Xactly Incent user), with HTTP Basic authentication using a dedicated Xactly Connect service-user's credentials also supported for the Connect REST API v2. The connecting user needs Connect/API access plus the relevant object permissions in Incent.
Change detection
No CDC log for external tools to consume. Incremental sync uses SQL predicates on modified/last-updated timestamp columns (for example WHERE modified_date > watermark) against Connect's queryable objects, or scheduled Connect ETL Pipelines that pull deltas since the last run. Xactly Connect has no outbound HTTP webhooks, so change detection is pull/ETL-based.
Capabilities
read · write
Rate limits
Xactly does not publish numeric per-second rate limits. The Connect platform enforces query concurrency and long-running-query limits, so large extracts are paged and heavy loads/queries run as asynchronous Connect jobs (submit, then retrieve results) rather than row-by-row calls; batch loads are the supported path for high volume.
Xactly setup guide
How it works

How to connect Tinybird to Xactly — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Tinybird and Xactly with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Tinybird connected
    Xactly connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Tinybird and Xactly objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Tinybird ⇄ Xactly
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Tinybird Xactly
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Tinybird and Xactly integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 454 integrations available for Tinybird and Xactly.

Popular · 6 of 454
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