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Marketing ⇄ Database

Eloqua to Supabase integration — real-time, two-way sync

Keep Eloqua and Supabase in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Why teams connect Eloqua and Supabase

Give your team Eloqua's contacts, campaigns, and engagement in Supabase: query them with SQL, push audiences built from your own data back to Eloqua, and skip the marketing API.

Eloqua holds the people, audiences, and campaign activity that marketing runs on, but that data sits behind interfaces built for marketers, not for your internal systems. Engineers and analysts who need contacts, list membership, or engagement, for reporting, attribution, or product logic, end up writing integration code against a rate-limited API and maintaining it forever. Meanwhile the customer and usage data marketers want for targeting already lives in Supabase, hard to get into campaigns without manual exports.

Stacksync mirrors Emails, Forms and Form Submits, Contact Lists and Segments, Contacts from Eloqua into JSONB Columns, Database Functions, Storage Object Metadata, Tables in Supabase field by field, in real time, and in both directions. Marketing records become rows your code can query and join with product and customer data; audiences and attributes computed in Supabase, from usage, orders, or account status, sync back into Eloqua to drive campaigns and ads, with Eloqua kept authoritative for engagement. You decide which side owns which fields, and Stacksync resolves conflicts by rules you set.

Common use cases

  • 01 Reflect auth.users state into support and CRM systems so teams see account status without querying the database
  • 02 Push product events captured in Supabase Postgres to marketing tools for lifecycle campaigns
  • 03 Add or remove Contacts from shared Contact Lists and Segments based on lifecycle stage computed downstream in a database.
  • 04 Two-way sync Contacts between Eloqua and a Postgres or warehouse table, matched on email, so ops teams query and update marketing profiles in SQL while marketers keep working in Eloqua.

Common sync patterns

Engagement and results next to the customer

Opens, clicks, sends, RSVPs, or ad activity from Eloqua land in Supabase beside the matching customer record, ready for reporting and revenue attribution.

React to marketing changes as row changes

A new lead, form fill, or list change in Eloqua arrives as a row change in Supabase, so scoring, jobs, and notifications run in the tooling your team already uses.

Keep contact attributes consistent

Lifecycle stage, subscription status, or plan maintained on either side stays current on the other, ending exports and dual data entry.

What you can sync between Eloqua and Supabase

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Eloqua objects Supabase objects How this pairing syncs
Activities Engagement events (email opens, clicks, form submits, bounces, page views, subscribes/unsubscribes) exported through the Bulk API activities export; read-only feed for scoring and attribution. JSONB Columns Semi-structured payloads such as event properties or nested objects. Activities is specific to Eloqua and JSONB Columns to Supabase — each maps to any object or custom field on the other side.
Campaigns Multi-step campaign-canvas assets managed through the Application REST API; campaign membership and response data read out for attribution reporting. Database Functions Postgres functions that can transform or validate synced rows. Campaigns is specific to Eloqua and Database Functions to Supabase — each maps to any object or custom field on the other side.
Emails Email creative and email-group assets managed via the Application REST API; usually read for reporting rather than written by a sync. Storage Object Metadata File metadata rows that can be joined to synced application data. Emails is specific to Eloqua and Storage Object Metadata to Supabase — each maps to any object or custom field on the other side.
Forms and Form Submits Form definitions and their submission data, accessed through the Application REST API; submissions read out into a warehouse for lead capture and analysis. Tables Standard Postgres tables; the primary two-way sync target. Forms and Form Submits is specific to Eloqua and Tables to Supabase — each maps to any object or custom field on the other side.
Contact Lists and Segments Shared lists (static) and segments (dynamic audiences); Contacts are added to or removed from shared lists based on lifecycle stage computed downstream. Views Read-side projections exposed to outbound syncs. Contact Lists and Segments is specific to Eloqua and Views to Supabase — each maps to any object or custom field on the other side.
Contacts Core person records, keyed on email address as the unique identifier; imported/exported via the Bulk API and upserted on email, synced two-way with CRM, warehouse, and app databases. Schemas Namespaces (public and custom) that scope sync access. Contacts is specific to Eloqua and Schemas to Supabase — each maps to any object or custom field on the other side.

How changes propagate between Eloqua and Supabase

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Eloqua Supabase Interval-based propagation

DetectionStacksync polls Eloqua for changes on an incremental schedule, reading only records changed since the previous pass. Polling via Bulk API exports filtered on a contact/account modified-date field using EML filter syntax.

DeliveryEach detected change is applied to Supabase as a row-level write, with types converted between the two schemas.

Supabase Eloqua Sub-second propagation

DetectionSupabase pushes changes as they happen — webhook events backed by change data capture. Log-based CDC via Postgres logical replication, the same WAL feed that powers Supabase Realtime.

DeliveryEach detected change is written to Eloqua through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Eloqua: Per-instance soft limits by sync type (Export 2,000/hr, Import 2,000/hr, Sync Action 4,000/hr); 32 MB cap per POST to a staging area and 50,000 records per retrieve batch.
  • Supabase: SQL access is bounded by connection limits (pooled connections are provided); the REST layer is subject to the platform's limits.
What ships with Eloqua ⇄ Supabase

Connect Eloqua and Supabase for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Eloqua–Supabase connection.

Real-time

Two-way sync

Changes in Eloqua or Supabase instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Eloqua or Supabase data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Eloqua or Supabase record.

Observability

Monitoring

Track your Eloqua ⇄ Supabase sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Eloqua and Supabase.

How the Eloqua and Supabase connectors work

Eloqua

Integration surface
Bulk API 2.0 (contacts, accounts, custom data objects, activities) plus Application REST API (campaigns, emails, forms, lists)
Authentication
OAuth 2.0 (Authorization Code or Resource Owner Password Credentials grant; Client Credentials not supported) or HTTP Basic Auth with siteName + username + password; the instance base URL must first be discovered via the login.eloqua.com/id endpoint
Change detection
Polling via Bulk API exports filtered on a contact/account modified-date field using EML filter syntax; no general-purpose record-change webhook
Capabilities
read · write
Rate limits
Per-instance soft limits by sync type (Export 2,000/hr, Import 2,000/hr, Sync Action 4,000/hr); 32 MB cap per POST to a staging area and 50,000 records per retrieve batch

Supabase

Integration surface
Direct PostgreSQL wire protocol connection, plus an auto-generated REST API (PostgREST)
Authentication
Database credentials (connection string) for SQL access; API keys (anon / service role) for the REST layer
Change detection
Log-based CDC via Postgres logical replication, the same WAL feed that powers Supabase Realtime; database webhooks can also fire on row changes
Capabilities
read · write · CDC · webhooks
Rate limits
SQL access is bounded by connection limits (pooled connections are provided); the REST layer is subject to the platform's limits
How it works

How to connect Eloqua to Supabase — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Eloqua and Supabase with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Eloqua connected
    Supabase connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Eloqua and Supabase objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Eloqua ⇄ Supabase
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Eloqua Supabase
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Eloqua and Supabase integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
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ISO 27001
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GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 500 integrations available for Eloqua and Supabase.

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