Skip to content
Marketing ⇄ Data warehouse

Demandbase to StarRocks integration — real-time, two-way sync

Keep Demandbase and StarRocks in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

Case study
Migrated from MuleSoft
Case study
Migrated from Celigo
Migrated from Heroku Connect
Migrated from Matillion
Case study
Migrated from Fivetran
Case study
Migrated from Celigo
Why teams connect Demandbase and StarRocks

Put modeled data to work and measure what it drives: StarRocks and Demandbase keep contacts, audiences, and campaign results in step in real time, in both directions.

StarRocks is where your team models customers, product usage, and revenue into trusted tables; Demandbase runs the campaigns, audiences, and messages that reach those people. The two overlap wherever the same person, account, or segment matters to both, and when the bridge between them is a nightly export or a hand-built list, marketing targets stale data while analytics never sees what the campaign returned.

Stacksync syncs Databases, Tables, Materialized views, Views in StarRocks with Company Details (B2B enrichment), Change Subscriptions, Accounts, Opportunities in Demandbase field by field, in real time, and in both directions. You decide which system owns which fields — a computed score or segment can flow out to Demandbase while sends, opens, and conversions flow back to StarRocks — and Stacksync keeps every copy consistent and resolves conflicts by rules you set.

Common use cases

  • 01 Continuously apply upserts from operational databases into Primary Key tables to keep analytics current
  • 02 Serve customer-facing analytics from SaaS data synced into one analytical store
  • 03 Push warehouse-computed account scores, custom fields, and audiences into Demandbase via the Data Import API so ABM campaigns and sales plays target the segments the warehouse defines.
  • 04 Enrich CRM Company and Contact records with Demandbase firmographics, technographics, and verified business emails through the B2B Company and Contact Details endpoints.

Common sync patterns

Enrich records with warehouse context

Product-usage counts, plan tier, region, or account owner computed in StarRocks appear on the matching record in Demandbase, so targeting, routing, and personalization use up-to-date context.

Activate a modeled audience

A segment or score built in StarRocks — high-intent accounts, churn risk, a lifetime-value tier — lands as an audience or contact field in Demandbase, so campaigns target the people your data actually points to instead of a static export.

Keep the contact and audience list current

New and updated contacts, leads, or audience members flow between StarRocks and Demandbase, so the marketing audience reflects the people in your warehouse and corrections propagate instead of the two sides drifting apart.

What you can sync between Demandbase and StarRocks

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Demandbase objects StarRocks objects How this pairing syncs
Change Subscriptions Company firmographic, company news, family-tree (ownership), and DB person employment subscriptions delivered as webhook alerts with a signing secret; the real-time change feed. Tables Defined with a table model (Primary Key, Unique Key, Aggregate, Duplicate Key) that determines update behavior. Change Subscriptions is specific to Demandbase and Tables to StarRocks — each maps to any object or custom field on the other side.
Accounts Company/account records with firmographics, intent, and Demandbase qualification and engagement scores; exported via the Data Export API and imported or updated via the Data Import API. Materialized views Automatically maintained rollups used to accelerate queries on synced data. Accounts is specific to Demandbase and Materialized views to StarRocks — each maps to any object or custom field on the other side.
Opportunities Opportunity records synced from the CRM into Demandbase; exported with calculated insights and imported or updated through the Data Import API. Read and write. Views Logical views for shaping analytical reads. Opportunities is specific to Demandbase and Views to StarRocks — each maps to any object or custom field on the other side.
People (Persons) Contact/person records with verified business email, title, seniority, and quality grades; fetched and matched via the B2B Contact endpoints and exported or imported. Partitions Time or range partitions that scope loads and retention. People (Persons) is specific to Demandbase and Partitions to StarRocks — each maps to any object or custom field on the other side.
Activities Engagement and custom activity records (web, campaign, intent); exported via Data Export and pushed in through the Data Import API using custom activity types. Columns Columnar storage with types mapped from source systems during sync. Activities is specific to Demandbase and Columns to StarRocks — each maps to any object or custom field on the other side.
Campaigns Marketing campaign records and creative assets exported through the Data Export API; read-only reporting feed. Databases Top-level namespaces addressed exactly as in MySQL clients. Campaigns is specific to Demandbase and Databases to StarRocks — each maps to any object or custom field on the other side.

How changes propagate between Demandbase and StarRocks

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Demandbase StarRocks Sub-second propagation

DetectionDemandbase notifies Stacksync of record changes through webhook events. Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL.

DeliveryEach detected change is applied to StarRocks as a row-level write, with types converted between the two schemas.

StarRocks Demandbase Interval-based propagation

DetectionStacksync polls StarRocks for changes on an incremental schedule, reading only records changed since the previous pass. Query-based polling when reading.

DeliveryEach detected change is written to Demandbase through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Demandbase: Credit-based per API call; bulk jobs accept up to 10,000 records per submission, CSV uploads up to 5GB, and result URLs stay valid 24 hours; subscription alerts page up to 5,000 entities and list endpoints up to 100 per page.
  • StarRocks: Ingestion throughput is bounded by cluster resources rather than API quotas.
What ships with Demandbase ⇄ StarRocks

Connect Demandbase and StarRocks for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Demandbase–StarRocks connection.

Real-time

Two-way sync

Changes in Demandbase or StarRocks instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Demandbase or StarRocks data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Demandbase or StarRocks record.

Observability

Monitoring

Track your Demandbase ⇄ StarRocks sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Demandbase and StarRocks.

How the Demandbase and StarRocks connectors work

Demandbase

Integration surface
REST APIs (Demandbase One) - a B2B API (company/contact search, details, and match with async bulk enrichment jobs), a read-only Data Export API and a write-capable Data Import API (both async bulk jobs), and a Subscription API for webhook change alerts.
Authentication
JWT bearer tokens minted from Demandbase One API Key Sets at the platform level; each credential set expires after 8 hours and is rotated. Legacy single-user API tokens are deprecated.
Change detection
Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL secured with a signing secret; bulk reads run as async export jobs (submit, poll, download). No log-based CDC.
Capabilities
read · write · webhooks
Rate limits
Credit-based per API call; bulk jobs accept up to 10,000 records per submission, CSV uploads up to 5GB, and result URLs stay valid 24 hours; subscription alerts page up to 5,000 entities and list endpoints up to 100 per page.

StarRocks

Integration surface
MySQL wire protocol for SQL; HTTP-based Stream Load API for ingestion
Authentication
Database credentials (MySQL-compatible username/password)
Change detection
Query-based polling when reading; StarRocks is most often the destination side of a sync
Capabilities
read · write
Rate limits
Ingestion throughput is bounded by cluster resources rather than API quotas
How it works

How to connect Demandbase to StarRocks — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Demandbase and StarRocks with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Demandbase connected
    StarRocks connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Demandbase and StarRocks objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Demandbase ⇄ StarRocks
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Demandbase StarRocks
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
Try interactive demo
FAQ

Demandbase and StarRocks integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 394 integrations available for Demandbase and StarRocks.

Popular · 7 of 394
All Demandbase integrations All StarRocks integrations Browse all integrations
Coworkers laughing in front of a laptop in a casual office setting

Your last integration took months.
Your next one takes a prompt.

Book a demo Tour the platform on your own