Real-time
Two-way sync
Changes in Demandbase or Dynamo DB instantly reflect in both systems. No stale data, no manual imports.
Marketing ⇄ Database
Demandbase to Dynamo DB integration — real-time, two-way sync
Keep Demandbase and Dynamo DB in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
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Adopted by fast-scaling companies moving mission-critical data in real time
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Why teams connect Demandbase and Dynamo DB
Give your team Demandbase's contacts, campaigns, and engagement in Dynamo DB: query them with SQL, push audiences built from your own data back to Demandbase, and skip the marketing API.
Demandbase holds the people, audiences, and campaign activity that marketing runs on, but that data sits behind interfaces built for marketers, not for your internal systems. Engineers and analysts who need contacts, list membership, or engagement, for reporting, attribution, or product logic, end up writing integration code against a rate-limited API and maintaining it forever. Meanwhile the customer and usage data marketers want for targeting already lives in Dynamo DB, hard to get into campaigns without manual exports.
Stacksync mirrors Company Details (B2B enrichment), Change Subscriptions, Accounts, Opportunities from Demandbase into Attributes, Partition and Sort Keys, Global Secondary Indexes, DynamoDB Streams in Dynamo DB field by field, in real time, and in both directions. Marketing records become rows your code can query and join with product and customer data; audiences and attributes computed in Dynamo DB, from usage, orders, or account status, sync back into Demandbase to drive campaigns and ads, with Demandbase kept authoritative for engagement. You decide which side owns which fields, and Stacksync resolves conflicts by rules you set.
Common use cases
- 01 Stream item changes from DynamoDB application tables into a Postgres or warehouse copy for SQL analytics.
- 02 Sync customer records between DynamoDB-backed services and a CRM so support and sales see live application state.
- 03 Push warehouse-computed account scores, custom fields, and audiences into Demandbase via the Data Import API so ABM campaigns and sales plays target the segments the warehouse defines.
- 04 Enrich CRM Company and Contact records with Demandbase firmographics, technographics, and verified business emails through the B2B Company and Contact Details endpoints.
Common sync patterns
Query Demandbase like a database
Contacts, leads, audiences, and campaign metrics from Demandbase live in Dynamo DB as ordinary tables or collections, joinable with the rest of your data and reachable without touching the vendor API.
Build audiences from your own data
Segments computed in Dynamo DB from product usage, orders, or account status sync into Demandbase as lists or audiences, so campaigns and ads target the people your data says they should.
Engagement and results next to the customer
Opens, clicks, sends, RSVPs, or ad activity from Demandbase land in Dynamo DB beside the matching customer record, ready for reporting and revenue attribution.
What you can sync between Demandbase and Dynamo DB
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Demandbase objects | Dynamo DB objects | How this pairing syncs | |
|---|---|---|---|
| Opportunities Opportunity records synced from the CRM into Demandbase; exported with calculated insights and imported or updated through the Data Import API. Read and write. | Attributes Per-item fields, including nested maps and lists, flattened or mapped during sync. | Opportunities is specific to Demandbase and Attributes to Dynamo DB — each maps to any object or custom field on the other side. | |
| People (Persons) Contact/person records with verified business email, title, seniority, and quality grades; fetched and matched via the B2B Contact endpoints and exported or imported. | Partition and Sort Keys The primary key pair used as the match key for bi-directional sync. | People (Persons) is specific to Demandbase and Partition and Sort Keys to Dynamo DB — each maps to any object or custom field on the other side. | |
| Activities Engagement and custom activity records (web, campaign, intent); exported via Data Export and pushed in through the Data Import API using custom activity types. | Global Secondary Indexes Alternate access paths used when sync queries filter on non-key attributes. | Activities is specific to Demandbase and Global Secondary Indexes to Dynamo DB — each maps to any object or custom field on the other side. | |
| Campaigns Marketing campaign records and creative assets exported through the Data Export API; read-only reporting feed. | DynamoDB Streams Ordered item-level change records consumed for incremental sync. | Campaigns is specific to Demandbase and DynamoDB Streams to Dynamo DB — each maps to any object or custom field on the other side. | |
| Account & Person Lists (Audiences) Named account and person segments exported via Data Export; custom audiences pushed into Demandbase through the Data Import API. Read and write. | Global Tables Multi-region replicas relevant when syncs must read from a specific region. | Account & Person Lists (Audiences) is specific to Demandbase and Global Tables to Dynamo DB — each maps to any object or custom field on the other side. | |
| Company Details (B2B enrichment) Firmographics, technographics, competitors, and corporate family tree fetched by domain or name via the B2B Company Search and Details endpoints; read-only enrichment. | Tables The top-level containers a sync targets; each table is addressed independently. | Company Details (B2B enrichment) is specific to Demandbase and Tables to Dynamo DB — each maps to any object or custom field on the other side. |
How changes propagate between Demandbase and Dynamo DB
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Demandbase Dynamo DB Sub-second propagation
DetectionDemandbase notifies Stacksync of record changes through webhook events. Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL.
DeliveryEach detected change is applied to Dynamo DB as a row-level write, with types converted between the two schemas.
Dynamo DB Demandbase Sub-second propagation
DetectionChanges in Dynamo DB are captured at the source via change data capture — no polling loop against its API. Item-level change streams via DynamoDB Streams or Kinesis Data Streams integration.
DeliveryEach detected change is written to Demandbase through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Demandbase: Credit-based per API call; bulk jobs accept up to 10,000 records per submission, CSV uploads up to 5GB, and result URLs stay valid 24 hours; subscription alerts page up to 5,000 entities and list endpoints up to 100 per page.
- Dynamo DB: Throughput is governed by the table's provisioned or on-demand capacity mode.
What ships with Demandbase ⇄ Dynamo DB
Connect Demandbase and Dynamo DB for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Demandbase–Dynamo DB connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Demandbase or Dynamo DB data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Demandbase or Dynamo DB record.
Observability
Monitoring
Track your Demandbase ⇄ Dynamo DB sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Demandbase and Dynamo DB.
How the Demandbase and Dynamo DB connectors work
Demandbase
- Integration surface
- REST APIs (Demandbase One) - a B2B API (company/contact search, details, and match with async bulk enrichment jobs), a read-only Data Export API and a write-capable Data Import API (both async bulk jobs), and a Subscription API for webhook change alerts.
- Authentication
- JWT bearer tokens minted from Demandbase One API Key Sets at the platform level; each credential set expires after 8 hours and is rotated. Legacy single-user API tokens are deprecated.
- Change detection
- Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL secured with a signing secret; bulk reads run as async export jobs (submit, poll, download). No log-based CDC.
- Capabilities
- read · write · webhooks
- Rate limits
- Credit-based per API call; bulk jobs accept up to 10,000 records per submission, CSV uploads up to 5GB, and result URLs stay valid 24 hours; subscription alerts page up to 5,000 entities and list endpoints up to 100 per page.
Dynamo DB
- Integration surface
- Proprietary JSON-over-HTTPS API accessed through AWS SDKs; PartiQL supported for SQL-like queries
- Authentication
- AWS IAM credentials with SigV4 request signing
- Change detection
- Item-level change streams via DynamoDB Streams or Kinesis Data Streams integration
- Capabilities
- read · write · CDC
- Rate limits
- Throughput is governed by the table's provisioned or on-demand capacity mode
How it works
How to connect Demandbase to Dynamo DB — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Demandbase and Dynamo DB with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Demandbase
connected
Dynamo DB
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Demandbase and Dynamo DB objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Demandbase ⇄ Dynamo DBCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Demandbase Dynamo DBCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Demandbase and Dynamo DB integration FAQ
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Yes. Stacksync provides a managed, real-time two-way integration between Demandbase and Dynamo DB: authenticate both systems, choose the objects to sync (such as Demandbase's Opportunities and People (Persons)), map fields visually, and changes propagate both ways in milliseconds — no code required.
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Yes — Stacksync ships production-grade connectors for both Demandbase and Dynamo DB. The connectors handle authentication, schema detection, rate limits, and retries; you configure the sync, and Stacksync operates it.
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Change detection on Demandbase: Subscription API webhooks - company firmographic, company news, family-tree (ownership), and person employment-change alerts to a configurable URL secured with a signing secret; bulk reads run as async export jobs (submit, poll, download). No log-based CDC. On Dynamo DB: Item-level change streams via DynamoDB Streams or Kinesis Data Streams integration. Each detected change propagates to the other side in milliseconds, with field-level conflict resolution and an inspectable event log.
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On the Dynamo DB side: Attributes, Partition and Sort Keys, Global Secondary Indexes, DynamoDB Streams, plus custom fields where Dynamo DB exposes them. On the Demandbase side: Company Details (B2B enrichment), Change Subscriptions, Accounts, Opportunities. Stacksync auto-detects both schemas and converts types between the two systems.
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Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
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Common patterns for Demandbase and Dynamo DB: Query Demandbase like a database; Build audiences from your own data; Engagement and results next to the customer. Contacts, leads, audiences, and campaign metrics from Demandbase live in Dynamo DB as ordinary tables or collections, joinable with the rest of your data and reachable without touching the vendor API.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
Every pair below is a real-time, two-way sync. Search all 410 integrations available for Demandbase and Dynamo DB.
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