Real-time
Two-way sync
Changes in Braze or Salesmate instantly reflect in both systems. No stale data, no manual imports.
Business productivity ⇄ CRM
Braze to Salesmate integration — real-time, two-way sync
Keep Braze and Salesmate in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
- SOC 2 and 6 other compliance frameworks
- POC with real engineers in minutes
Adopted by fast-scaling companies moving mission-critical data in real time
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Migrated from MuleSoft
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Migrated from Celigo
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Migrated from Matillion
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Migrated from Fivetran
Case study
Migrated from Celigo
Why teams connect Braze and Salesmate
Sync what happens in Braze with the customer records in Salesmate, in real time and in both directions.
The CRM is supposed to be the record of every customer relationship, but customer-relevant information also accumulates in the other tools a team runs. Whatever Braze holds or produces that touches a customer, whether conversations, payments, replies, enriched data, or notes, the CRM only benefits if it arrives without someone copying it over.
Stacksync connects Canvases, Subscription Groups, Content Blocks, Users in Braze to Pipelines and Stages, Products, Notes, Users in Salesmate with bi-directional, real-time sync. Activity and record changes in Braze update the matching contact or account in Salesmate, and CRM data flows the other way wherever Braze can store and use it.
Common use cases
- 01 Export campaign and Canvas engagement data into a warehouse for cross-channel reporting.
- 02 Sync audience membership computed in the warehouse into Braze segments for targeting.
- 03 Keep contact segments aligned bi-directionally with an email marketing platform.
- 04 Push product and pricing data from an ERP or billing system into Salesmate so deals reference current catalog items.
Common sync patterns
Where Braze processes payments
Charges, refunds, and subscription changes appear on the account in Salesmate, so revenue context lives with the relationship.
Where Braze can store CRM context: fields kept current
Owner, lifecycle stage, or account details from Salesmate sync into Braze, so people working there have the context without switching tools.
Where Braze runs outreach
Prospects, sends, and replies sync into Salesmate, keeping lead status current without manual imports.
What you can sync between Braze and Salesmate
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Braze objects | Salesmate objects | How this pairing syncs | |
|---|---|---|---|
| Users The central profile object, identified by external ID, Braze ID, or user aliases; the main sync target. | Users Team member records used for ownership mapping. | Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions. | |
| Custom Events Behavioral events pushed into Braze to trigger campaigns and Canvases. | Deals Pipeline opportunities with stage and value, synced out for revenue reporting. | Custom Events is specific to Braze and Deals to Salesmate — each maps to any object or custom field on the other side. | |
| Purchases Transaction records logged against profiles for revenue-based targeting. | Activities Calls, emails, and tasks logged against records and exported for analytics. | Purchases is specific to Braze and Activities to Salesmate — each maps to any object or custom field on the other side. | |
| Segments Audience definitions read for membership export and campaign targeting. | Pipelines and Stages Sales process definitions read for stage mapping in syncs. | Segments is specific to Braze and Pipelines and Stages to Salesmate — each maps to any object or custom field on the other side. | |
| Campaigns Message sends whose metadata and analytics are read for reporting. | Products Catalog items attached to deals, typically sourced from an ERP or billing system. | Campaigns is specific to Braze and Products to Salesmate — each maps to any object or custom field on the other side. | |
| Canvases Multi-step journeys; entry and performance data is read for lifecycle analysis. | Notes Free-text records synced for context in support or success tools. | Canvases is specific to Braze and Notes to Salesmate — each maps to any object or custom field on the other side. |
How changes propagate between Braze and Salesmate
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Braze Salesmate Interval-based propagation
DetectionStacksync polls Braze for changes on an incremental schedule, reading only records changed since the previous pass. Braze Currents streams engagement events outward.
DeliveryEach detected change is written to Salesmate through its API, with automatic retries and rate-limit backoff.
Salesmate Braze Sub-second propagation
DetectionSalesmate notifies Stacksync of record changes through webhook events. Webhook triggers via the platform's automation features, with scheduled polling on modified timestamps as fallback.
DeliveryEach detected change is written to Braze through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Braze: Endpoints have per-endpoint rate limits documented by Braze; batch endpoints accept multiple users per request.
- Salesmate: Subject to the platform's API rate limits.
What ships with Braze ⇄ Salesmate
Connect Braze and Salesmate for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Braze–Salesmate connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Braze or Salesmate data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Braze or Salesmate record.
Observability
Monitoring
Track your Braze ⇄ Salesmate sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Braze and Salesmate.
How the Braze and Salesmate connectors work
Braze
- Integration surface
- REST API
- Authentication
- REST API keys scoped to specific endpoints, issued per workspace
- Change detection
- Braze Currents streams engagement events outward; profile reads otherwise rely on export endpoints and polling
- Capabilities
- read · write
- Rate limits
- Endpoints have per-endpoint rate limits documented by Braze; batch endpoints accept multiple users per request
Salesmate
- Integration surface
- REST API
- Authentication
- Access token (API key) sent as a request header
- Change detection
- Webhook triggers via the platform's automation features, with scheduled polling on modified timestamps as fallback
- Capabilities
- read · write · webhooks
- Rate limits
- Subject to the platform's API rate limits
How it works
How to connect Braze to Salesmate — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Braze and Salesmate with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Braze
connected
Salesmate
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Braze and Salesmate objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Braze ⇄ SalesmateCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Braze SalesmateCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Braze and Salesmate integration FAQ
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Yes. Stacksync provides a managed, real-time two-way integration between Braze and Salesmate: authenticate both systems, choose the objects to sync (such as Braze's Users and Custom Events), map fields visually, and changes propagate both ways in milliseconds — no code required.
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Stacksync is SOC 2 Type II and ISO 27001 certified with HIPAA BAA support. Data is encrypted in transit, and a zero-persistent-storage architecture means Braze and Salesmate records are not retained after a sync operation.
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Stacksync pricing is usage-based and starts at $1,000/month, including the managed Braze and Salesmate connectors, real-time two-way sync, monitoring, and support. That replaces building and maintaining a custom Braze–Salesmate integration in-house.
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Yes — Stacksync ships production-grade connectors for both Braze and Salesmate. The connectors handle authentication, schema detection, rate limits, and retries; you configure the sync, and Stacksync operates it.
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Change detection on Braze: Braze Currents streams engagement events outward; profile reads otherwise rely on export endpoints and polling. On Salesmate: Webhook triggers via the platform's automation features, with scheduled polling on modified timestamps as fallback. Each detected change propagates to the other side in milliseconds, with field-level conflict resolution and an inspectable event log.
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On the Braze side: Canvases, Subscription Groups, Content Blocks, Users, plus custom fields where Braze exposes them. On the Salesmate side: Pipelines and Stages, Products, Notes, Users. Stacksync auto-detects both schemas and converts types between the two systems.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
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