Skip to content
Data warehouse ⇄ E-commerce

Azure Synapse Analytics to Shipwire integration — real-time, two-way sync

Keep Azure Synapse Analytics and Shipwire in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

Case study
Migrated from MuleSoft
Case study
Migrated from Celigo
Migrated from Heroku Connect
Migrated from Matillion
Case study
Migrated from Fivetran
Case study
Migrated from Celigo
Why teams connect Azure Synapse Analytics and Shipwire

Make Azure Synapse Analytics the analytics and enrichment layer behind Shipwire: orders, products, and customers stay current in both directions.

Azure Synapse Analytics is the analytical store where the business joins, models, and reports on its data; Shipwire runs the storefront, catalog, and transactions that generate most of it. The overlap is every record that has to be counted and enriched on one side and acted on the other — and when the bridge is a nightly export, the warehouse reports on yesterday while the store operates without the segments and metrics the warehouse just computed.

Stacksync syncs External tables, Views, Schemas, Materialized views in Azure Synapse Analytics with Products, Stock, Receivings, Returns in Shipwire field by field, in real time, and in both directions. Transactional records land in the warehouse as they change, computed attributes and cleaned catalog data flow back to the store, and you decide which system owns which fields so Stacksync resolves conflicts by rules you set.

Common use cases

  • 01 Load CRM and ERP records into Synapse dedicated SQL pool tables for enterprise reporting.
  • 02 Publish warehouse aggregates (account health scores, LTV) from Synapse back into operational tools like a CRM.
  • 03 Two-way sync Orders between a storefront or ERP database and Shipwire so new orders create fulfillment requests and Stacksync writes Trackings and status (processed, submitted, delivered) back.
  • 04 Push Products, kits, and their dimensions and pricing from a PIM or ERP into the Shipwire catalog and keep SKUs aligned.

Common sync patterns

One product catalog

Where both systems hold product or catalog data, cleaned and enriched attributes stay aligned so the store and the warehouse describe the same items.

Inventory and order status reconciled

Stock levels and order or fulfillment status move between Azure Synapse Analytics and Shipwire so counts and states agree across reporting and operations.

One customer master

Where both systems keep customer records, corrections in either propagate to the other so analytics and the storefront share one identity.

What you can sync between Azure Synapse Analytics and Shipwire

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Azure Synapse Analytics objects Shipwire objects How this pairing syncs
Views Curated projections used when downstream tools should not read base tables directly. Rates Shipping cost quotes for a cart or order; read-only, called at checkout time to estimate carrier costs rather than synced as stored records. Views is specific to Azure Synapse Analytics and Rates to Shipwire — each maps to any object or custom field on the other side.
Schemas Namespaces that separate staging, integration, and presentation layers. Orders B2C fulfillment orders (create, update, cancel, get) with item, hold, routing, and tracking subresources; typically written from a storefront or ERP and synced back with status and trackings. Schemas is specific to Azure Synapse Analytics and Orders to Shipwire — each maps to any object or custom field on the other side.
Materialized views Precomputed aggregates that speed reads of frequently synced result sets. Products Catalog SKUs including kits, virtual kits, and marketplace products; created and edited via API, commonly mastered in a PIM or ERP and pushed into Shipwire with dimensions and pricing. Materialized views is specific to Azure Synapse Analytics and Products to Shipwire — each maps to any object or custom field on the other side.
SQL pools Dedicated or serverless compute contexts that determine how and where queries run. Stock Real-time per-warehouse inventory levels; read-only, pulled into a database or storefront so availability reflects on-hand and backordered quantities. SQL pools is specific to Azure Synapse Analytics and Stock to Shipwire — each maps to any object or custom field on the other side.
Tables (dedicated SQL pool) Distributed warehouse tables that serve as sync destinations for analytics workloads. Receivings Inbound advance ship notices (ASNs) from suppliers; created and updated via API and reconciled against Purchase Orders as inventory arrives at a warehouse. Tables (dedicated SQL pool) is specific to Azure Synapse Analytics and Receivings to Shipwire — each maps to any object or custom field on the other side.
External tables Tables over files in the data lake, queried through serverless SQL and often read-only in syncs. Returns Return orders raised against existing Orders; created via API and read back into support or analytics systems for reverse-logistics tracking. External tables is specific to Azure Synapse Analytics and Returns to Shipwire — each maps to any object or custom field on the other side.

How changes propagate between Azure Synapse Analytics and Shipwire

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Azure Synapse Analytics Shipwire Interval-based propagation

DetectionStacksync polls Azure Synapse Analytics for changes on an incremental schedule, reading only records changed since the previous pass. Polling on watermark columns.

DeliveryEach detected change is written to Shipwire through its API, with automatic retries and rate-limit backoff.

Shipwire Azure Synapse Analytics Sub-second propagation

DetectionShipwire notifies Stacksync of record changes through webhook events. Webhooks (HMAC-SHA256 signed, near real-time) on order, tracking, stock, receiving, return, and product topics.

DeliveryEach detected change is applied to Azure Synapse Analytics as a row-level write, with types converted between the two schemas.

Rate-limit considerations

  • Shipwire: No published per-second request cap; list responses page at 20 items (recommended max ~200) and webhook payloads carry at most 20 items per resource, so large records must be paged via the response next links.
What ships with Azure Synapse Analytics ⇄ Shipwire

Connect Azure Synapse Analytics and Shipwire for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Azure Synapse Analytics–Shipwire connection.

Real-time

Two-way sync

Changes in Azure Synapse Analytics or Shipwire instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Azure Synapse Analytics or Shipwire data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Azure Synapse Analytics or Shipwire record.

Observability

Monitoring

Track your Azure Synapse Analytics ⇄ Shipwire sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Azure Synapse Analytics and Shipwire.

How the Azure Synapse Analytics and Shipwire connectors work

Azure Synapse Analytics

Integration surface
SQL wire protocol (TDS) with T-SQL for SQL pools; additional Spark and pipeline surfaces exist but syncs use the SQL endpoint
Authentication
SQL authentication or Microsoft Entra ID
Change detection
Polling on watermark columns; Synapse SQL pools do not expose log-based CDC for downstream consumers
Capabilities
read · write

Shipwire

Integration surface
REST API (v3)
Authentication
Bearer token sent as `Authorization: ShipwireKey <token>`; up to two keys are generated per account on the Users and Roles page, refreshable/expirable, over HTTPS only (separate sandbox at api.beta.shipwire.com)
Change detection
Webhooks (HMAC-SHA256 signed, near real-time) on order, tracking, stock, receiving, return, and product topics; polling the list endpoints as a fallback (no CDC/log stream)
Capabilities
read · write · webhooks
Rate limits
No published per-second request cap; list responses page at 20 items (recommended max ~200) and webhook payloads carry at most 20 items per resource, so large records must be paged via the response next links.
How it works

How to connect Azure Synapse Analytics to Shipwire — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Azure Synapse Analytics and Shipwire with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Azure Synapse Analytics connected
    Shipwire connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Azure Synapse Analytics and Shipwire objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Azure Synapse Analytics ⇄ Shipwire
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Azure Synapse Analytics Shipwire
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
Try interactive demo
FAQ

Azure Synapse Analytics and Shipwire integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 499 integrations available for Azure Synapse Analytics and Shipwire.

Popular · 8 of 499
All Azure Synapse Analytics integrations All Shipwire integrations Browse all integrations
Coworkers laughing in front of a laptop in a casual office setting

Your last integration took months.
Your next one takes a prompt.

Book a demo Tour the platform on your own