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AI ⇄ CRM

Azure OpenAI to Gladly integration — real-time data sync

Keep Azure OpenAI and Gladly in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Azure OpenAI and Gladly

Flow Azure OpenAI data into Gladly in real time — no exports, no schedulers, no custom scripts.

Azure OpenAI is a read-only source: Stacksync reads its data in real time and delivers it into Gladly, so Gladly always reflects the current state of Azure OpenAI — without exports, scripts, or schedulers.

Azure OpenAI turns data into something a revenue team can act on: scores, classifications, summaries, and embeddings. But the customers those results describe live in Gladly, where reps and marketers actually work. Intelligence that stays inside Azure OpenAI rarely reaches the record where a decision gets made, and Azure OpenAI is only as sharp as the data it sees, which is also held in Gladly.

Because the mapping is field-level, you choose exactly which attributes cross and in which direction, so Gladly stays the record of the customer while Azure OpenAI stays where the computation happens.

Common use cases

  • 01 Poll Batch jobs into an operational database and fire the next pipeline step when a job's status turns to completed.
  • 02 Pull per-deployment TPM/RPM usage into a warehouse for FinOps chargeback and quota-exhaustion alerting.
  • 03 Push conversation outcomes into a CRM so account teams see support context on their accounts.
  • 04 Sync Gladly customer profiles with an order database so agents see purchase history and profile updates flow back.

Common sync patterns

Where Azure OpenAI scores or ranks records: results on the CRM record

Lead scores, fit ratings, or priority computed in Azure OpenAI land as fields on the matching contact or account in Gladly, so reps sort and act on them without leaving the CRM.

Where Azure OpenAI classifies or tags: labels sync onto the record

Categories, sentiment, or intent produced in Azure OpenAI attach to the right contact, account, or deal in Gladly, keeping segmentation current as new data arrives.

Where Azure OpenAI indexes records for retrieval: Gladly keeps it fresh

Contacts, accounts, and notes from Gladly sync into Azure OpenAI as they change, so embeddings or search stay aligned with the live CRM instead of a stale export.

What you can sync between Azure OpenAI and Gladly

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Azure OpenAI objects Gladly objects How this pairing syncs
Batch jobs Asynchronous bulk-inference jobs; status and output-file IDs are polled to completion to drive downstream pipeline triggers. Topics Categorization applied to conversations; the key dimension for contact-driver reporting. Batch jobs is specific to Azure OpenAI and Topics to Gladly — each maps to any object or custom field on the other side.
Usage and quota Per-deployment TPM/RPM consumption and remaining quota, read from usage endpoints and Azure Monitor for cost and throttling reporting. Tasks Follow-up work items created from external triggers or synced for workload reporting. Usage and quota is specific to Azure OpenAI and Tasks to Gladly — each maps to any object or custom field on the other side.
Assistants Persistent assistants (preview) with instructions, tools, and linked files; read as configuration inventory, not authored via sync. Customer profiles The central entity; merges identifiers like email, phone, and order IDs, which syncs use for matching. Assistants is specific to Azure OpenAI and Customer profiles to Gladly — each maps to any object or custom field on the other side.
Vector stores File collections (preview) backing file-search retrieval; read as metadata such as name, file counts, and status. Conversations Each customer's continuous timeline; status and outcomes sync to CRMs and warehouses. Vector stores is specific to Azure OpenAI and Conversations to Gladly — each maps to any object or custom field on the other side.
Deployments Named model deployments (model, version, SKU, assigned TPM capacity) read as a control-plane inventory via Azure Resource Manager; read-only in sync. Conversation items Individual messages across voice, SMS, chat, and email attached to the conversation. Deployments is specific to Azure OpenAI and Conversation items to Gladly — each maps to any object or custom field on the other side.
Models Catalog of base and fine-tunable models available per region; read-only reference data used to resolve deployment and fine-tuning targets. Agents User records used to attribute work in CX analytics. Models is specific to Azure OpenAI and Agents to Gladly — each maps to any object or custom field on the other side.

How changes propagate between Azure OpenAI and Gladly

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Azure OpenAI Gladly Interval-based propagation

DetectionStacksync polls Azure OpenAI for changes on an incremental schedule, reading only records changed since the previous pass. Polling: list endpoints plus GET on job IDs for status.

DeliveryEach detected change is written to Gladly through its API, with automatic retries and rate-limit backoff.

Gladly Azure OpenAI Sub-second propagation

DetectionGladly notifies Stacksync of record changes through webhook events. Webhook event subscriptions for conversation and customer events, supplemented by polling and report exports.

DeliveryAzure OpenAI does not accept inbound record writes, so this direction carries requests rather than records: Azure OpenAI's output flows back as field updates on the originating Gladly records.

Rate-limit considerations

  • Azure OpenAI: Per-deployment TPM and RPM limits (about 6 RPM per 1000 TPM), scoped by region and subscription; control-plane ARM calls throttle separately.
  • Gladly: Subject to the platform's API rate limits.
What ships with Azure OpenAI ⇄ Gladly

Connect Azure OpenAI and Gladly for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Azure OpenAI–Gladly connection.

Real-time

Real-time sync

Changes in Azure OpenAI or Gladly instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Azure OpenAI or Gladly data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Azure OpenAI or Gladly record.

Observability

Monitoring

Track your Azure OpenAI ⇄ Gladly sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Azure OpenAI and Gladly.

How the Azure OpenAI and Gladly connectors work

Azure OpenAI

Integration surface
REST data-plane (inference + authoring) and Azure Resource Manager control-plane
Authentication
API key in the api-key header, or a Microsoft Entra ID bearer token / managed identity
Change detection
Polling: list endpoints plus GET on job IDs for status; no webhooks or change feed. Fine-tuning and batch jobs expose queued/running/succeeded states.
Capabilities
read
Rate limits
Per-deployment TPM and RPM limits (about 6 RPM per 1000 TPM), scoped by region and subscription; control-plane ARM calls throttle separately.

Gladly

Integration surface
REST API
Authentication
API tokens used with basic authentication tied to an agent email
Change detection
Webhook event subscriptions for conversation and customer events, supplemented by polling and report exports
Capabilities
read · write · webhooks
Rate limits
Subject to the platform's API rate limits
How it works

How to connect Azure OpenAI to Gladly — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Azure OpenAI and Gladly with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Azure OpenAI connected
    Gladly connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Azure OpenAI and Gladly objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Azure OpenAI ⇄ Gladly
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Azure OpenAI Gladly
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Azure OpenAI and Gladly integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 384 integrations available for Azure OpenAI and Gladly.

Popular · 7 of 384
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