Real-time
Two-way sync
Changes in Azure Active Directory or Seismic instantly reflect in both systems. No stale data, no manual imports.
Security and identity ⇄ CRM
Azure Active Directory to Seismic integration — real-time, two-way sync
Keep Azure Active Directory and Seismic in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
- SOC 2 and 6 other compliance frameworks
- POC with real engineers in minutes
Adopted by fast-scaling companies moving mission-critical data in real time
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Why teams connect Azure Active Directory and Seismic
Keep the people Seismic and Azure Active Directory both track in agreement in real time: the internal users who own records in Seismic, and the customer login accounts in Azure Active Directory.
A CRM and an identity system usually describe different populations. Seismic tracks customers, contacts, and the deals in motion; Azure Active Directory governs who is allowed to sign in and what they can reach. Where the two meet is people. The reps who own records in Seismic are the same employees Azure Active Directory provisions and disables, and when Azure Active Directory also runs the login accounts for your product, the customers in Seismic are the same users Azure Active Directory authenticates. Left unconnected, a departure in Azure Active Directory leaves stale ownership sitting in Seismic, and a signup in Azure Active Directory never reaches the account it belongs to.
Stacksync syncs Content Versions, Users, User Groups, Teamsites in Seismic with Service principals, Directory roles, Devices, Users in Azure Active Directory in real time and in both directions, matching on email or an external ID and mapping field by field. You decide which system owns which fields, and new users, role and group changes, deactivations, and account status move within seconds instead of waiting on a quarterly access review or a manual export.
Common use cases
- 01 Provision and deactivate Seismic Users and User Groups from an HRIS or IdP so content access mirrors joiner, mover, and leaver changes.
- 02 Extract content-interaction and LiveSend engagement from the Reporting API v2 into a warehouse to tie asset views to CRM Opportunities.
- 03 Provision and deprovision Entra ID Users and Group memberships from an HR system of record so account enablement follows employment status.
- 04 Sync manager, department, and jobTitle from an HRIS back onto Entra ID User attributes to keep dynamic groups and Conditional Access accurate.
Common sync patterns
Where Azure Active Directory governs your workforce: CRM users kept current
New employees in Azure Active Directory become active users in Seismic with the right role, and group or department changes update their access and team, so the CRM's user list matches the directory without an admin re-keying it.
Deactivation and record hand-off
When someone is disabled in Azure Active Directory, the matching user in Seismic is deactivated too, and the accounts, contacts, and deals they owned are flagged for reassignment, so nothing goes unattended after they leave.
Where Azure Active Directory runs customer login accounts: identity on the customer record
Signup, account status, multi-factor enrollment, and last-login from Azure Active Directory land on the matching contact or account in Seismic, so go-to-market teams see who has actually activated and who has gone dormant.
What you can sync between Azure Active Directory and Seismic
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Azure Active Directory objects | Seismic objects | How this pairing syncs | |
|---|---|---|---|
| Users /users in Microsoft Graph; synced two-way — profile attributes, accountEnabled, and assignedLicenses are read out while provisioning writes (create, update, disable, delete) are pushed back. | Users User records managed through SCIM 2.0 and legacy user endpoints; created, updated, and deactivated for provisioning sync. | Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions. | |
| Groups /groups covering security and Microsoft 365 groups; created, updated, and deleted through Graph, and read into warehouses for entitlement reporting. | User Groups Group definitions and membership that govern content access; synced from an IdP or HRIS to keep permissions current. | Groups is specific to Azure Active Directory and User Groups to Seismic — each maps to any object or custom field on the other side. | |
| Group memberships Member and owner relationships on /groups/{id}/members; added and removed via the $ref endpoint and tracked for changes with delta query on $select=members. | Teamsites Tenant-scoped workspace partitions organizing Library content, permissions, and config; scoped by teamSiteId on most content calls. | Group memberships is specific to Azure Active Directory and Teamsites to Seismic — each maps to any object or custom field on the other side. | |
| Applications App registrations under /applications; usually read into a database or CMDB for app ownership and credential-expiry tracking. | LiveSend Links Trackable content-share links created via the engagement API; their open and view engagement is read back through Reporting. | Applications is specific to Azure Active Directory and LiveSend Links to Seismic — each maps to any object or custom field on the other side. | |
| Service principals /servicePrincipals (enterprise apps) plus appRoleAssignments; read for app inventory and access-posture reporting. | Digital Sales Rooms Buyer-facing microsites (DSRs); lifecycle and content-change events surface via webhooks, currently marked Early Access. | Service principals is specific to Azure Active Directory and Digital Sales Rooms to Seismic — each maps to any object or custom field on the other side. | |
| Directory roles /directoryRoles and roleManagement assignments; read for privileged-access reviews, with role-assignment writes where the granted scopes permit. | Reporting Activities Content-interaction, engagement, and usage analytics extracted read-only through the ETL-oriented Reporting API v2 for a warehouse. | Directory roles is specific to Azure Active Directory and Reporting Activities to Seismic — each maps to any object or custom field on the other side. |
How changes propagate between Azure Active Directory and Seismic
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Azure Active Directory Seismic Sub-second propagation
DetectionAzure Active Directory notifies Stacksync of record changes through webhook events. Microsoft Graph delta query (deltaLink tokens returning only changed users and groups, with @removed deletions) paired with change-notification.
DeliveryEach detected change is written to Seismic through its API, with automatic retries and rate-limit backoff.
Seismic Azure Active Directory Sub-second propagation
DetectionSeismic notifies Stacksync of record changes through webhook events. Webhooks for content, version, user, group, workflow, DSR, and LiveSend events.
DeliveryEach detected change is written to Azure Active Directory through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Azure Active Directory: Resource-unit throttling: roughly 8,000 ResourceUnits per 10 seconds per app for reads on tenants over 500 users, writes near 3,000 requests per 2.5 minutes; 429 responses include a Retry-After header.
- Seismic: Tiered per-endpoint limits over a rolling 60-second window; exceeding returns HTTP 429, with X-Seismic-Remaining-Calls and X-Seismic-Total-Calls headers.
What ships with Azure Active Directory ⇄ Seismic
Connect Azure Active Directory and Seismic for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Azure Active Directory–Seismic connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Azure Active Directory or Seismic data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Azure Active Directory or Seismic record.
Observability
Monitoring
Track your Azure Active Directory ⇄ Seismic sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Azure Active Directory and Seismic.
How the Azure Active Directory and Seismic connectors work
Azure Active Directory
- Integration surface
- Microsoft Graph REST API (v1.0)
- Authentication
- OAuth 2.0 via the Microsoft identity platform using an Entra ID app registration; app-only (client credentials) or delegated flows, with directory scopes such as User.ReadWrite.All and Group.ReadWrite.All requiring tenant admin consent
- Change detection
- Microsoft Graph delta query (deltaLink tokens returning only changed users and groups, with @removed deletions) paired with change-notification webhook subscriptions for near-real-time push
- Capabilities
- read · write · webhooks
- Rate limits
- Resource-unit throttling: roughly 8,000 ResourceUnits per 10 seconds per app for reads on tenants over 500 users, writes near 3,000 requests per 2.5 minutes; 429 responses include a Retry-After header
Seismic
- Integration surface
- REST Integration APIs and Reporting API v2
- Authentication
- OAuth 2.0 / OpenID Connect; Bearer token in the Authorization header, via Authorization Code (user context) or client-credentials app-only flows
- Change detection
- Webhooks for content, version, user, group, workflow, DSR, and LiveSend events; the Reporting API v2 is polled for batch historical extracts (ETL-oriented, not high-frequency)
- Capabilities
- read · write · webhooks
- Rate limits
- Tiered per-endpoint limits over a rolling 60-second window; exceeding returns HTTP 429, with X-Seismic-Remaining-Calls and X-Seismic-Total-Calls headers
How it works
How to connect Azure Active Directory to Seismic — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Azure Active Directory and Seismic with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Azure Active Directory
connected
Seismic
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Azure Active Directory and Seismic objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Azure Active Directory ⇄ SeismicCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Azure Active Directory SeismicCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Azure Active Directory and Seismic integration FAQ
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Yes. Stacksync provides a managed, real-time two-way integration between Azure Active Directory and Seismic: authenticate both systems, choose the objects to sync (such as Azure Active Directory's Users and Groups), map fields visually, and changes propagate both ways in milliseconds — no code required.
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Common patterns for Azure Active Directory and Seismic: Where Azure Active Directory governs your workforce: CRM users kept current; Deactivation and record hand-off; Where Azure Active Directory runs customer login accounts: identity on the customer record. New employees in Azure Active Directory become active users in Seismic with the right role, and group or department changes update their access and team, so the CRM's user list matches the directory without an admin re-keying it.
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Azure Active Directory: Microsoft Graph REST API (v1.0). Authentication: OAuth 2.0 via the Microsoft identity platform using an Entra ID app registration; app-only (client credentials) or delegated flows, with directory scopes such as User.ReadWrite.All and Group.ReadWrite.All requiring tenant admin consent. Seismic: REST Integration APIs and Reporting API v2. Authentication: OAuth 2.0 / OpenID Connect; Bearer token in the Authorization header, via Authorization Code (user context) or client-credentials app-only flows. Stacksync manages authentication, retries, and rate limits on both sides.
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Seismic: User provisioning follows SCIM 2.0 alongside legacy user endpoints, aligning identity sync with standard IdP connectors. Azure Active Directory: Change-notification webhook subscriptions on users and groups deliver near-real-time pushes but have a maximum lifetime and must be renewed before they expire. Stacksync's field mapping accounts for these differences between Azure Active Directory and Seismic without custom code.
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Stacksync is SOC 2 Type II and ISO 27001 certified with HIPAA BAA support. Data is encrypted in transit, and a zero-persistent-storage architecture means Azure Active Directory and Seismic records are not retained after a sync operation.
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Stacksync pricing is usage-based and starts at $1,000/month, including the managed Azure Active Directory and Seismic connectors, real-time two-way sync, monitoring, and support. That replaces building and maintaining a custom Azure Active Directory–Seismic integration in-house.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
Every pair below is a real-time, two-way sync. Search all 527 integrations available for Azure Active Directory and Seismic.
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Azure Active Directory ⇄ Insightly -
Azure Active Directory ⇄ Intercom -
Azure Active Directory ⇄ Kommo -
Azure Active Directory ⇄ Kustomer - Seismic ⇄ Active Directory
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Seismic ⇄ Okta -
Seismic ⇄ Onelogin -
Seismic ⇄ Auth0
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