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Security and identity ⇄ CRM

Auth0 to Salesloft integration — real-time, two-way sync

Keep Auth0 and Salesloft in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Auth0 and Salesloft

Keep the people Salesloft and Auth0 both track in agreement in real time: the internal users who own records in Salesloft, and the customer login accounts in Auth0.

A CRM and an identity system usually describe different populations. Salesloft tracks customers, contacts, and the deals in motion; Auth0 governs who is allowed to sign in and what they can reach. Where the two meet is people. The reps who own records in Salesloft are the same employees Auth0 provisions and disables, and when Auth0 also runs the login accounts for your product, the customers in Salesloft are the same users Auth0 authenticates. Left unconnected, a departure in Auth0 leaves stale ownership sitting in Salesloft, and a signup in Auth0 never reaches the account it belongs to.

Stacksync syncs Meetings, Users, Custom Fields, People in Salesloft with Users, Roles, Organizations, Organization Members in Auth0 in real time and in both directions, matching on email or an external ID and mapping field by field. You decide which system owns which fields, and new users, role and group changes, deactivations, and account status move within seconds instead of waiting on a quarterly access review or a manual export.

Common use cases

  • 01 Keep person and account custom fields populated from an enrichment pipeline for personalization tokens.
  • 02 Reconcile ownership by syncing user assignments between the CRM and Salesloft.
  • 03 Sync Organizations and their Connections into a customer database so B2B account records stay aligned with Auth0 tenants.
  • 04 Two-way sync of Users, including user_metadata and app_metadata, with a Postgres database so internal tools read and update profiles in SQL while Auth0 stays the login source of truth.

Common sync patterns

Deactivation and record hand-off

When someone is disabled in Auth0, the matching user in Salesloft is deactivated too, and the accounts, contacts, and deals they owned are flagged for reassignment, so nothing goes unattended after they leave.

Where Auth0 runs customer login accounts: identity on the customer record

Signup, account status, multi-factor enrollment, and last-login from Auth0 land on the matching contact or account in Salesloft, so go-to-market teams see who has actually activated and who has gone dormant.

Group and entitlement membership as CRM fields

Membership of a directory group or an entitlement in Auth0 maps to fields in Salesloft, such as product tier, plan, or internal team, so segmentation reflects real access rather than a manual guess.

What you can sync between Auth0 and Salesloft

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Auth0 objects Salesloft objects How this pairing syncs
Users Core identity records with profile fields plus user_metadata and app_metadata; synced two-way (create, update, delete) via /api/v2/users. Credentials are never returned. Users Seller records used for ownership mapping and activity attribution. Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions.
Roles RBAC role definitions and their permissions; synced with a database to audit which users hold which access, and assigned to Users from either side. Meetings Booked meeting records tied to people and users. Roles is specific to Auth0 and Meetings to Salesloft — each maps to any object or custom field on the other side.
Organizations B2B customer tenants under /api/v2/organizations; synced two-way with a CRM or customer database to keep account records aligned with Auth0 orgs. Custom Fields Per-person and per-account fields commonly populated by enrichment syncs for personalization. Organizations is specific to Auth0 and Custom Fields to Salesloft — each maps to any object or custom field on the other side.
Organization Members Membership records linking Users to Organizations with roles; written to provision and deprovision access as accounts change. People Prospect records with contact data and CRM ID mappings, the primary sync target. Organization Members is specific to Auth0 and People to Salesloft — each maps to any object or custom field on the other side.
Connections Identity-provider configs (database, social, enterprise SAML/OIDC); typically read out to inventory how each tenant authenticates. Accounts Company records mirrored from the CRM for account-based workflows. Connections is specific to Auth0 and Accounts to Salesloft — each maps to any object or custom field on the other side.
Clients (Applications) Registered applications and their metadata under /api/v2/clients; mirrored to a database for app and credential inventories. Cadences Multi-step outreach sequences that people are enrolled in and reported on. Clients (Applications) is specific to Auth0 and Cadences to Salesloft — each maps to any object or custom field on the other side.

How changes propagate between Auth0 and Salesloft

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Auth0 Salesloft Sub-second propagation

DetectionAuth0 notifies Stacksync of record changes through webhook events. Event Streams and Log Streams deliver near-real-time user.created/updated/deleted and tenant events to a custom webhook or Amazon EventBridge.

DeliveryEach detected change is written to Salesloft through its API, with automatic retries and rate-limit backoff.

Salesloft Auth0 Sub-second propagation

DetectionSalesloft notifies Stacksync of record changes through webhook events. Webhook event subscriptions plus polling on updated_at timestamps.

DeliveryEach detected change is written to Auth0 through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Auth0: Per-tenant limit of about 15 Management API requests/second (bursts to 50) on paid tenants; X-RateLimit-* headers and HTTP 429 signal throttling.
  • Salesloft: Subject to the platform's per-minute API rate limits.
What ships with Auth0 ⇄ Salesloft

Connect Auth0 and Salesloft for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Auth0–Salesloft connection.

Real-time

Two-way sync

Changes in Auth0 or Salesloft instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Auth0 or Salesloft data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Auth0 or Salesloft record.

Observability

Monitoring

Track your Auth0 ⇄ Salesloft sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Auth0 and Salesloft.

How the Auth0 and Salesloft connectors work

Auth0

Integration surface
Management API v2 (REST); Authentication API issues the access token
Authentication
OAuth 2.0 client credentials from a machine-to-machine application; scoped Bearer JWT where each operation needs its own scope (e.g. read:users, create:users, update:users) or returns 403
Change detection
Event Streams and Log Streams deliver near-real-time user.created/updated/deleted and tenant events to a custom webhook or Amazon EventBridge; polling falls back to the Get Users search filtered on updated_at
Capabilities
read · write · webhooks
Rate limits
Per-tenant limit of about 15 Management API requests/second (bursts to 50) on paid tenants; X-RateLimit-* headers and HTTP 429 signal throttling

Salesloft

Integration surface
REST API (v2)
Authentication
OAuth 2.0
Change detection
Webhook event subscriptions plus polling on updated_at timestamps
Capabilities
read · write · webhooks
Rate limits
Subject to the platform's per-minute API rate limits
How it works

How to connect Auth0 to Salesloft — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Auth0 and Salesloft with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Auth0 connected
    Salesloft connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Auth0 and Salesloft objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Auth0 ⇄ Salesloft
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Auth0 Salesloft
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Auth0 and Salesloft integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
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ISO 27001
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DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 502 integrations available for Auth0 and Salesloft.

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