Two-way sync
Changes in Attio or Freshsales instantly reflect in both systems. No stale data, no manual imports.
Keep Attio and Freshsales in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
Two CRMs in one company is more common than anyone plans for: an acquisition brings its own system, regions or business units standardize differently, or a migration is under way and both are live. In every case, some of the same companies and people exist in both systems, and every day of manual double entry pushes the copies further apart.
Stacksync syncs Companies, Users, Deals, Workspaces in Attio with Appointments, Notes, Sales activities, Products in Freshsales in real time and in both directions, with field-level mapping and matching on identifiers you choose. Update a record in either CRM and the other reflects it within seconds.
Where each CRM serves a different team or region, sync just the shared accounts and contacts so handoffs and cross-sell work.
Deal stage and value on shared accounts stay visible from either CRM.
Keep both CRMs accurate while the merged team decides on a target system, instead of freezing one and losing months of updates.
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Attio objects | Freshsales objects | How this pairing syncs | |
|---|---|---|---|
| Deals Pipeline records; read out for revenue reporting and written to from automation. | Deals Pipeline records synced to a warehouse for revenue reporting. | Same entity on both sides — records pair one-to-one and field-level changes reconcile in both directions. | |
| Custom objects Workspace-defined objects that behave like standard ones in the API. | Accounts Company records kept aligned with billing, ERP, and warehouse tables. | Custom objects is specific to Attio and Accounts to Freshsales — each maps to any object or custom field on the other side. | |
| People Standard person object; synced with marketing tools and warehouse person tables. | Tasks Rep to-dos created from external triggers or synced for productivity reporting. | People is specific to Attio and Tasks to Freshsales — each maps to any object or custom field on the other side. | |
| Companies Standard company object; matched to billing and product accounts in two-way syncs. | Appointments Scheduled meetings readable for activity analytics. | Companies is specific to Attio and Appointments to Freshsales — each maps to any object or custom field on the other side. | |
| Users Synced with incremental and full sync per the Stacksync docs. | Notes Free-text records attached to contacts, accounts, and deals. | Users is specific to Attio and Notes to Freshsales — each maps to any object or custom field on the other side. | |
| Workspaces Synced with incremental and full sync per the Stacksync docs. | Sales activities Configurable activity types logged against records, useful for engagement scoring. | Workspaces is specific to Attio and Sales activities to Freshsales — each maps to any object or custom field on the other side. |
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
DetectionAttio notifies Stacksync of record changes through webhook events. Webhooks on record and list-entry events, with polling as a fallback.
DeliveryEach detected change is written to Freshsales through its API, with automatic retries and rate-limit backoff.
DetectionFreshsales notifies Stacksync of record changes through webhook events. Polling with updated-at filters through views.
DeliveryEach detected change is written to Attio through its API, with automatic retries and rate-limit backoff.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Attio–Freshsales connection.
Changes in Attio or Freshsales instantly reflect in both systems. No stale data, no manual imports.
Trigger automated workflows whenever Attio or Freshsales data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
Handle millions of events per minute without losing a single Attio or Freshsales record.
Track your Attio ⇄ Freshsales sync health, view errors, and replay failed events in one click.
Transform legacy EDI complexity into simple database interactions between Attio and Freshsales.
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
Authenticate Attio and Freshsales with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Pick the Attio and Freshsales objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Yes. Stacksync provides a managed, real-time two-way integration between Attio and Freshsales: authenticate both systems, choose the objects to sync (such as Attio's Deals and Custom objects), map fields visually, and changes propagate both ways in milliseconds — no code required.
Change detection on Attio: Webhooks on record and list-entry events, with polling as a fallback. On Freshsales: Polling with updated-at filters through views; outbound webhooks can be configured via workflow automations. Each detected change propagates to the other side in milliseconds, with field-level conflict resolution and an inspectable event log.
On the Attio side: Companies, Users, Deals, Workspaces, plus custom fields where Attio exposes them. On the Freshsales side: Appointments, Notes, Sales activities, Products. Stacksync auto-detects both schemas and converts types between the two systems.
Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
Common patterns for Attio and Freshsales: Divisional or regional split; Where both track pipeline: deal visibility across systems; Post-acquisition consolidation. Where each CRM serves a different team or region, sync just the shared accounts and contacts so handoffs and cross-sell work.
Attio: REST API. Authentication: Guided in-app connection ("Attio CRM" connection created in a few clicks, "without any coding required"); the docs do not name the underlying auth mechanism (OAuth vs API key). Freshsales: REST API. Authentication: API key sent as a Token authorization header. Stacksync manages authentication, retries, and rate limits on both sides.
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Securely connects to your systems with:
Every pair below is a real-time, two-way sync. Search all 392 integrations available for Attio and Freshsales.