Real-time
Two-way sync
Changes in Anaplan or Bingads instantly reflect in both systems. No stale data, no manual imports.
Accounting and finance ⇄ Marketing
Anaplan to Bingads integration — real-time, two-way sync
Keep Anaplan and Bingads in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
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Adopted by fast-scaling companies moving mission-critical data in real time
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Why teams connect Anaplan and Bingads
Put revenue reality behind every campaign: Anaplan and Bingads share the same customers, contacts, and billing status in real time, in both directions.
Anaplan records the money — who pays, how much, and whether they are current; Bingads decides who hears from the business and what they hear. The two overlap wherever the same customers and contacts matter to both, and when that overlap is bridged by CSV exports or an overnight batch, campaigns target on stale billing data and finance works from lists marketing has already changed underneath it.
Stacksync syncs Line Items, Lists, List Items, Versions in Anaplan with Campaigns, Ad Groups, Ads, Keywords & Negative Keywords in Bingads field by field, in real time, and in both directions. You decide which system owns which fields — finance keeps the revenue and payment truth, marketing keeps consent and engagement — and Stacksync keeps every copy consistent and resolves conflicts by rules you set.
Common use cases
- 01 Push approved plan and target numbers from Anaplan back to the CRM or compensation systems.
- 02 Keep dimension lists (products, cost centers, territories) aligned with master data systems of record.
- 03 Sync shared budgets and automated bid strategies so finance-approved spend and bids in an internal tool apply to live Microsoft Advertising campaigns.
- 04 Pull performance Reports (campaign, ad group, keyword, geographic) into Postgres or a warehouse to blend Microsoft Advertising spend and conversions with Google Ads, CRM, and revenue data.
Common sync patterns
One customer and contact list
Where both systems keep customer or contact records, an edit on either side propagates to the other, ending dual maintenance and the drift it creates.
Where Bingads captures new people: clean records flow to finance
Registrants, form fills, or leads created in Bingads create or update the matching customer or contact in Anaplan, so billing and reporting start from accurate details without re-entry.
Where Anaplan tracks lifecycle state: keep Bingads current
Trial, renewal, churn, or payment state from Anaplan updates the contact in Bingads, so lifecycle campaigns and audience suppression run on current billing reality.
What you can sync between Anaplan and Bingads
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Anaplan objects | Bingads objects | How this pairing syncs | |
|---|---|---|---|
| Lists Dimension members (accounts, products, cost centers) synced from master data systems. | Campaigns Search, Audience, Shopping, and Performance Max campaigns with budget, status, and campaign-type settings; full create/read/update/delete through the Campaign Management service (or Bulk for scale). | Lists is specific to Anaplan and Campaigns to Bingads — each maps to any object or custom field on the other side. | |
| List Items Individual dimension members created or updated from external systems of record. | Ad Groups Ad groups under a campaign with bids, network and audience targeting, and status; CRUD via Campaign Management, so structure can be pushed in from a database. | List Items is specific to Anaplan and Ad Groups to Bingads — each maps to any object or custom field on the other side. | |
| Versions Scenario dimensions (actual, budget, forecast) that scope which slice a sync reads or writes. | Ads Responsive search ads, expanded text ads, image and responsive ads; created and updated through Campaign Management so ad copy is managed from a source of truth. | Versions is specific to Anaplan and Ads to Bingads — each maps to any object or custom field on the other side. | |
| Import and Export Actions Predefined data-movement definitions the Bulk API executes. | Keywords & Negative Keywords Bidded keywords and account/campaign/ad-group negative keywords with match types; CRUD, and the Bulk service is recommended for large keyword changes. | Import and Export Actions is specific to Anaplan and Keywords & Negative Keywords to Bingads — each maps to any object or custom field on the other side. | |
| Processes Ordered bundles of actions run as a unit during scheduled syncs. | Budgets & Bid Strategies Shared budgets and automated bid strategies (e.g. Maximize Conversions, Target CPA); read and write so finance-approved spend and bids apply to live campaigns. | Processes is specific to Anaplan and Budgets & Bid Strategies to Bingads — each maps to any object or custom field on the other side. | |
| Cell Data Individual intersections readable and writable through the transactional API. | Audiences & Remarketing Lists Remarketing, customer-match, in-market, and similar audiences; read and create/associate to keep audience lists aligned with a CDP or CRM. | Cell Data is specific to Anaplan and Audiences & Remarketing Lists to Bingads — each maps to any object or custom field on the other side. |
How changes propagate between Anaplan and Bingads
Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.
Anaplan Bingads Interval-based propagation
DetectionStacksync polls Anaplan for changes on an incremental schedule, reading only records changed since the previous pass. Polling and scheduled export actions.
DeliveryEach detected change is written to Bingads through its API, with automatic retries and rate-limit backoff.
Bingads Anaplan Interval-based propagation
DetectionStacksync polls Bingads for changes on an incremental schedule, reading only records changed since the previous pass. No webhooks or change-data-capture.
DeliveryEach detected change is written to Anaplan through its API, with automatic retries and rate-limit backoff.
Rate-limit considerations
- Anaplan: Subject to the platform's API rate limits; large data movements are designed to run through bulk actions.
- Bingads: Service-specific throttling rather than one global limit. Ad Insight caps calls per user per minute with a 60-second sliding window at the customer level. The Bulk service caps download/upload calls and, once hit, returns 'no more bulk upload or download calls will be permitted for this account,' clearing after up to 15 minutes; Campaign Management caps entities per call, so large changes go through Bulk.
What ships with Anaplan ⇄ Bingads
Connect Anaplan and Bingads for flexible, real-time data sync.
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Anaplan–Bingads connection.
No-code + pro-code
Workflow automation
Trigger automated workflows whenever Anaplan or Bingads data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
At scale
Event queues
Handle millions of events per minute without losing a single Anaplan or Bingads record.
Observability
Monitoring
Track your Anaplan ⇄ Bingads sync health, view errors, and replay failed events in one click.
Trading partners
EDI
Transform legacy EDI complexity into simple database interactions between Anaplan and Bingads.
How the Anaplan and Bingads connectors work
Anaplan
- Integration surface
- REST APIs: a Bulk API that runs predefined import/export actions and a transactional API for model metadata and cell data
- Authentication
- Token-based sessions obtained via basic authentication, CA certificates, or OAuth 2.0 through Anaplan's authentication service
- Change detection
- Polling and scheduled export actions; the platform does not expose change events
- Capabilities
- read · write
- Rate limits
- Subject to the platform's API rate limits; large data movements are designed to run through bulk actions
Bingads
- Integration surface
- SOAP web services (Bing Ads API v13): Campaign Management, Bulk, Reporting, Customer Management, Customer Billing, and Ad Insight services, plus offline conversion import. SDKs for C#, Java, Python, and PHP; a Sandbox environment mirrors production.
- Authentication
- OAuth 2.0 (Microsoft identity platform / Azure AD) access tokens passed in the SOAP AuthenticationToken header, plus a Microsoft Advertising Developer Token that authorizes API access; calls are scoped by CustomerId and account (CustomerAccountId).
- Change detection
- No webhooks or change-data-capture. Reporting is asynchronous - submit a report request, poll until it completes, then download the file. Current campaign state is refreshed via scheduled Bulk downloads (full or by last-sync date) or entity list calls.
- Capabilities
- read · write
- Rate limits
- Service-specific throttling rather than one global limit. Ad Insight caps calls per user per minute with a 60-second sliding window at the customer level. The Bulk service caps download/upload calls and, once hit, returns 'no more bulk upload or download calls will be permitted for this account,' clearing after up to 15 minutes; Campaign Management caps entities per call, so large changes go through Bulk.
How it works
How to connect Anaplan to Bingads — three steps, no code
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
- 01
Connect your apps
Authenticate Anaplan and Bingads with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Anaplan
connected
Bingads
connected
OAuth 2.0SSH tunnelSSL certificateVPC peering - 02
Choose tables
Pick the Anaplan and Bingads objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
objects · Anaplan ⇄ BingadsCustomers 12,480Sales Orders 8,213Invoices 5,902Items 1,344 - 03
Map fields
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Anaplan BingadsCompany company_name textEmail email textAmount amount numericCreated created_at timestamp
FAQ
Anaplan and Bingads integration FAQ
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Yes. Stacksync provides a managed, real-time two-way integration between Anaplan and Bingads: authenticate both systems, choose the objects to sync (such as Anaplan's Lists and List Items), map fields visually, and changes propagate both ways in milliseconds — no code required.
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Stacksync pricing is usage-based and starts at $1,000/month, including the managed Anaplan and Bingads connectors, real-time two-way sync, monitoring, and support. That replaces building and maintaining a custom Anaplan–Bingads integration in-house.
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Yes — Stacksync ships production-grade connectors for both Anaplan and Bingads. The connectors handle authentication, schema detection, rate limits, and retries; you configure the sync, and Stacksync operates it.
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Change detection on Anaplan: Polling and scheduled export actions; the platform does not expose change events. On Bingads: No webhooks or change-data-capture. Reporting is asynchronous - submit a report request, poll until it completes, then download the file. Current campaign state is refreshed via scheduled Bulk downloads (full or by last-sync date) or entity list calls. Each detected change propagates to the other side in milliseconds, with field-level conflict resolution and an inspectable event log.
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On the Anaplan side: Line Items, Lists, List Items, Versions, plus custom fields where Anaplan exposes them. On the Bingads side: Campaigns, Ad Groups, Ads, Keywords & Negative Keywords. Stacksync auto-detects both schemas and converts types between the two systems.
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Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
SECURITY
Security teams trust Stacksync
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS
SSO & SCIM
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Alerts
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Secure connection options
Securely connects to your systems with:
Related integrations
Every pair below is a real-time, two-way sync. Search all 448 integrations available for Anaplan and Bingads.
Popular · 8 of 448
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Anaplan ⇄ Iterable -
Anaplan ⇄ Rollworks -
Anaplan ⇄ Twitter Ads -
Anaplan ⇄ Marketo -
Bingads ⇄ Workday -
Bingads ⇄ Chargebee -
Bingads ⇄ Hyperline -
Bingads ⇄ Pigment
No integrations match .
