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Amazon Seller Central to Hibob integration — real-time data sync

Keep Amazon Seller Central and Hibob in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Why teams connect Amazon Seller Central and Hibob

Keep the people, teams, and status that Amazon Seller Central and Hibob share aligned in real time, so a hire, role change, or departure recorded in one reaches the other within seconds.

Amazon Seller Central is a read-only source: Stacksync reads its data in real time and delivers it into Hibob, so Hibob always reflects the current state of Amazon Seller Central — without exports, scripts, or schedulers.

Each tool in Amazon Seller Central keeps its own list of who can use it: users, members, or agents, along with the team they sit on and whether they are still active. Hibob is the authoritative record of the same people as employees, with their department, manager, and employment status. When those two are connected only by manual account admin or a periodic export, the work tools drift: new hires wait days for access, team and manager changes never catch up, and people who have left keep standing accounts.

Because the sync is field-level, each system keeps its own extras; only the shared facts, who a person is, which team they belong to, and whether their access should be on, are held in agreement.

Common use cases

  • 01 Track price and inventory report changes across marketplaces from one queryable table.
  • 02 Land Amazon orders, reports, and settlement data in your warehouse or ERP as they are produced.
  • 03 Push Salaries and Variable Pay from Bob into a payroll provider or warehouse each pay cycle, using the Payroll-permitted service user.
  • 04 Mirror Work data (department, site, manager, title) into an org-chart or reporting warehouse for headcount and structure analysis.

Common sync patterns

Where Amazon Seller Central routes or assigns work by person: assignments follow the org

When someone changes teams or managers in Hibob, the queues, ownership, or approvals in Amazon Seller Central update to match, so work reaches whoever holds the role now.

Onboarding: access ready on day one

A new hire recorded in Hibob creates the matching user in Amazon Seller Central with the right team and manager already set, so people can start working without waiting on a provisioning ticket.

Offboarding: no standing access after a departure

When someone is marked as leaving in Hibob, the matching account in Amazon Seller Central is deactivated or flagged, so departures do not leave open access behind.

What you can sync between Amazon Seller Central and Hibob

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Amazon Seller Central objects Hibob objects How this pairing syncs
Listings / Catalog Items Product listing content and status, readable and updatable through the Listings and Feeds APIs. Employment Historical table of job terms, contract, and working pattern under /people/{id}/employment; full CRUD, entries keyed by effectiveDate. Listings / Catalog Items is specific to Amazon Seller Central and Employment to Hibob — each maps to any object or custom field on the other side.
FBA Inventory Fulfillable quantity by SKU, synced out for stock planning and replenishment. Work Reporting line, department, site, and title under /people/{id}/work; drives the org chart and is synced two-way to directories. FBA Inventory is specific to Amazon Seller Central and Work to Hibob — each maps to any object or custom field on the other side.
Shipments Inbound and outbound shipment records used to track fulfillment state. Salaries Compensation history at /people/{id}/salaries; full CRUD but gated behind the Payroll permission on the service user. Shipments is specific to Amazon Seller Central and Salaries to Hibob — each maps to any object or custom field on the other side.
Financial Events Settlement, fee, and refund events synced to finance systems for reconciliation. Time off Absence requests and who's-out data via /timeoff/employees/{id}/requests and /timeoff/whosout; submit new requests and read balances. Financial Events is specific to Amazon Seller Central and Time off to Hibob — each maps to any object or custom field on the other side.
Returns Return and refund records routed to support and finance workflows. Lifecycle Hire, termination, and leave status changes at /people/{id}/lifecycle; read-only and the source of lifecycle webhook events. Returns is specific to Amazon Seller Central and Lifecycle to Hibob — each maps to any object or custom field on the other side.
Reports Asynchronous bulk exports used for large reads (orders, inventory, settlements). Documents Employee documents accessed under the Docs API; gated behind the Documents permission granted per service user. Reports is specific to Amazon Seller Central and Documents to Hibob — each maps to any object or custom field on the other side.

How changes propagate between Amazon Seller Central and Hibob

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Amazon Seller Central Hibob Interval-based propagation

DetectionStacksync polls Amazon Seller Central for changes on an incremental schedule, reading only records changed since the previous pass. Historical and incremental syncs (mechanism not further specified).

DeliveryEach detected change is written to Hibob through its API, with automatic retries and rate-limit backoff.

Hibob Amazon Seller Central Sub-second propagation

DetectionHibob notifies Stacksync of record changes through webhook events. Webhooks fire for employee created/updated/deleted, table-entry created/updated, time off, and lifecycle events.

DeliveryAmazon Seller Central does not accept inbound record writes, so this direction carries requests rather than records: Amazon Seller Central's output flows back as field updates on the originating Hibob records.

Rate-limit considerations

  • Amazon Seller Central: Per-operation token-bucket rate limits; bulk reads and writes should go through the asynchronous Reports and Feeds APIs instead of item-by-item calls.
  • Hibob: Rate limits are enforced per service user; violations return HTTP 429 with X-RateLimit-Limit, X-RateLimit-Remaining, and X-RateLimit-Reset response headers. The docs list POST /people/search at 50 requests per minute, and bulk /people/search is preferred over per-record reads.
What ships with Amazon Seller Central ⇄ Hibob

Connect Amazon Seller Central and Hibob for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Amazon Seller Central–Hibob connection.

Real-time

Real-time sync

Changes in Amazon Seller Central or Hibob instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Amazon Seller Central or Hibob data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Amazon Seller Central or Hibob record.

Observability

Monitoring

Track your Amazon Seller Central ⇄ Hibob sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Amazon Seller Central and Hibob.

How the Amazon Seller Central and Hibob connectors work

Amazon Seller Central

Integration surface
REST API (Selling Partner API, SP-API)
Authentication
SP-API app credentials (LWA client ID/secret, application ID, Merchant ID/Seller ID token, refresh token, region) entered into the Stacksync connection form
Change detection
Historical and incremental syncs (mechanism not further specified)
Capabilities
read
Rate limits
Per-operation token-bucket rate limits; bulk reads and writes should go through the asynchronous Reports and Feeds APIs instead of item-by-item calls
Amazon Seller Central setup guide

Hibob

Integration surface
REST API (the Bob API)
Authentication
Service User credentials over HTTP Basic auth (Base64-encoded serviceUserId:serviceUserToken); permissions granted per data category (People, Payroll, Documents) in Bob admin
Change detection
Webhooks fire for employee created/updated/deleted, table-entry created/updated, time off, and lifecycle events; the employee.updated payload flags which fields changed and Bob recommends an API call for the full record. There is no CDC stream, and deleting a table entry fires no webhook (Bob has no table-entry deletion event).
Capabilities
read · write · webhooks
Rate limits
Rate limits are enforced per service user; violations return HTTP 429 with X-RateLimit-Limit, X-RateLimit-Remaining, and X-RateLimit-Reset response headers. The docs list POST /people/search at 50 requests per minute, and bulk /people/search is preferred over per-record reads.
Hibob setup guide
How it works

How to connect Amazon Seller Central to Hibob — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Amazon Seller Central and Hibob with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Amazon Seller Central connected
    Hibob connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Amazon Seller Central and Hibob objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Amazon Seller Central ⇄ Hibob
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Amazon Seller Central Hibob
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Amazon Seller Central and Hibob integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 468 integrations available for Amazon Seller Central and Hibob.

Popular · 7 of 468
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