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Database ⇄ Marketing

Supabase to Twitter Ads integration — real-time, two-way sync

Keep Supabase and Twitter Ads in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Why teams connect Supabase and Twitter Ads

Give your team Twitter Ads's contacts, campaigns, and engagement in Supabase: query them with SQL, push audiences built from your own data back to Twitter Ads, and skip the marketing API.

Twitter Ads holds the people, audiences, and campaign activity that marketing runs on, but that data sits behind interfaces built for marketers, not for your internal systems. Engineers and analysts who need contacts, list membership, or engagement, for reporting, attribution, or product logic, end up writing integration code against a rate-limited API and maintaining it forever. Meanwhile the customer and usage data marketers want for targeting already lives in Supabase, hard to get into campaigns without manual exports.

Stacksync mirrors Analytics (Stats), Ad Accounts, Campaigns, Line Items from Twitter Ads into Database Functions, Storage Object Metadata, Tables, Views in Supabase field by field, in real time, and in both directions. Marketing records become rows your code can query and join with product and customer data; audiences and attributes computed in Supabase, from usage, orders, or account status, sync back into Twitter Ads to drive campaigns and ads, with Twitter Ads kept authoritative for engagement. You decide which side owns which fields, and Stacksync resolves conflicts by rules you set.

Common use cases

  • 01 Consolidate Supabase project data into a warehouse for analytics while keeping the app database as the system of record
  • 02 Sync application tables in Supabase with the CRM two-way so new signups appear as contacts and sales edits flow back to the app
  • 03 Pause or update Promoted Tweets and Line Items automatically when an upstream system such as budget pacing or inventory flags a rule breach.
  • 04 Push Campaigns and Line Items from a planning database or spreadsheet into X Ads so media buyers manage budgets, bids, and targeting without hand-entering each one in Ads Manager.

Common sync patterns

Keep contact attributes consistent

Lifecycle stage, subscription status, or plan maintained on either side stays current on the other, ending exports and dual data entry.

Query Twitter Ads like a database

Contacts, leads, audiences, and campaign metrics from Twitter Ads live in Supabase as ordinary tables or collections, joinable with the rest of your data and reachable without touching the vendor API.

Build audiences from your own data

Segments computed in Supabase from product usage, orders, or account status sync into Twitter Ads as lists or audiences, so campaigns and ads target the people your data says they should.

What you can sync between Supabase and Twitter Ads

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Supabase objects Twitter Ads objects How this pairing syncs
auth.users Managed authentication users, often mirrored into CRM or support systems. Campaigns Schedule and budget container; synced two-way to create and update daily/total budgets and run dates from a planning database or spreadsheet. auth.users is specific to Supabase and Campaigns to Twitter Ads — each maps to any object or custom field on the other side.
Row Level Security Policies Row-level access rules that govern what the REST layer exposes. Line Items Ad groups holding the per-engagement bid, promoted entity, and targeting; written to set bids and targeting, read for account structure. Row Level Security Policies is specific to Supabase and Line Items to Twitter Ads — each maps to any object or custom field on the other side.
JSONB Columns Semi-structured payloads such as event properties or nested objects. Promoted Tweets Tweets promoted under a line item; created, paused, or updated through the API and read back for delivery status. JSONB Columns is specific to Supabase and Promoted Tweets to Twitter Ads — each maps to any object or custom field on the other side.
Database Functions Postgres functions that can transform or validate synced rows. Custom Audiences Match lists (formerly Tailored Audiences); written by uploading hashed emails or device IDs from a CRM or warehouse segment for retargeting and suppression. Database Functions is specific to Supabase and Custom Audiences to Twitter Ads — each maps to any object or custom field on the other side.
Storage Object Metadata File metadata rows that can be joined to synced application data. Targeting Criteria Location, keyword, interest, and device rules attached to line items; read and written to adjust who a line item reaches. Storage Object Metadata is specific to Supabase and Targeting Criteria to Twitter Ads — each maps to any object or custom field on the other side.
Tables Standard Postgres tables; the primary two-way sync target. Funding Instruments Budget source (credit card, credit line, insertion order); read-only in the API and provisioned by an X account manager, referenced by campaigns. Tables is specific to Supabase and Funding Instruments to Twitter Ads — each maps to any object or custom field on the other side.

How changes propagate between Supabase and Twitter Ads

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Supabase Twitter Ads Sub-second propagation

DetectionSupabase pushes changes as they happen — webhook events backed by change data capture. Log-based CDC via Postgres logical replication, the same WAL feed that powers Supabase Realtime.

DeliveryEach detected change is written to Twitter Ads through its API, with automatic retries and rate-limit backoff.

Twitter Ads Supabase Interval-based propagation

DetectionStacksync polls Twitter Ads for changes on an incremental schedule, reading only records changed since the previous pass. Polling only — the Ads API has no webhooks or change-data-capture.

DeliveryEach detected change is applied to Supabase as a row-level write, with types converted between the two schemas.

Rate-limit considerations

  • Supabase: SQL access is bounded by connection limits (pooled connections are provided); the REST layer is subject to the platform's limits.
  • Twitter Ads: Per-endpoint 15-minute windows exposed via x-rate-limit-remaining and x-rate-limit-reset headers; asynchronous analytics is capped by concurrent jobs per account and covers up to 90 days per request.
What ships with Supabase ⇄ Twitter Ads

Connect Supabase and Twitter Ads for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Supabase–Twitter Ads connection.

Real-time

Two-way sync

Changes in Supabase or Twitter Ads instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Supabase or Twitter Ads data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Supabase or Twitter Ads record.

Observability

Monitoring

Track your Supabase ⇄ Twitter Ads sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Supabase and Twitter Ads.

How the Supabase and Twitter Ads connectors work

Supabase

Integration surface
Direct PostgreSQL wire protocol connection, plus an auto-generated REST API (PostgREST)
Authentication
Database credentials (connection string) for SQL access; API keys (anon / service role) for the REST layer
Change detection
Log-based CDC via Postgres logical replication, the same WAL feed that powers Supabase Realtime; database webhooks can also fire on row changes
Capabilities
read · write · CDC · webhooks
Rate limits
SQL access is bounded by connection limits (pooled connections are provided); the REST layer is subject to the platform's limits

Twitter Ads

Integration surface
REST Ads API (synchronous management + asynchronous analytics jobs)
Authentication
OAuth 1.0a signed requests (three-legged user context) from a developer app allowlisted for the Ads API; OAuth 2.0 bearer tokens are limited to some read paths, while campaign, line item, and audience writes require OAuth 1.0a signing
Change detection
Polling only — the Ads API has no webhooks or change-data-capture; sync engines re-read entities and their state on a schedule and submit asynchronous analytics jobs for stats
Capabilities
read · write
Rate limits
Per-endpoint 15-minute windows exposed via x-rate-limit-remaining and x-rate-limit-reset headers; asynchronous analytics is capped by concurrent jobs per account and covers up to 90 days per request
How it works

How to connect Supabase to Twitter Ads — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Supabase and Twitter Ads with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Supabase connected
    Twitter Ads connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Supabase and Twitter Ads objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Supabase ⇄ Twitter Ads
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Supabase Twitter Ads
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Supabase and Twitter Ads integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 500 integrations available for Supabase and Twitter Ads.

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