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Newrelic to SendGrid integration — real-time, two-way sync

Keep Newrelic and SendGrid in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Newrelic and SendGrid

Connect the tickets, records, and events in SendGrid to the systems engineering runs in Newrelic, kept current in real time and in both directions.

SendGrid is where customer-facing and operational work happens: the tickets, conversations, contacts, and records a team touches every day. Newrelic is where engineering runs the systems behind that work — the issue trackers, message brokers, directories, and monitors that keep services moving. The same items, people, and events matter to both, and when the only link between them is a manual hand-off or an overnight export, each side acts on a stale copy of what the other already knows.

Stacksync syncs Segments, Categories, Senders, Single Sends in SendGrid with Entities, Workloads, Synthetics Monitors, Custom Events in Newrelic field by field, in real time, and in both directions. You decide which system owns which fields; Stacksync maps the overlap, resolves conflicts by rules you set, and keeps every copy current, with no middleware to build and no API limits to babysit.

Common use cases

  • 01 Sync CRM contacts and their custom fields into SendGrid lists so campaign targeting reflects live sales data
  • 02 Write bounces, spam reports, and unsubscribes back to the CRM to keep email opt-in status accurate everywhere
  • 03 Record deployment and change markers from CI/CD through NerdGraph change tracking to correlate releases with performance and error-rate shifts.
  • 04 Sync the Entity catalog into a CMDB or warehouse for asset inventory, and add or replace entity Tags to keep ownership and environment metadata current.

Common sync patterns

Where Newrelic tracks engineering work: requests become issues

A ticket or request raised in SendGrid opens or updates a matching issue in Newrelic, and status, comments, and resolution flow back, so support and engineering work the same item instead of retyping it.

Where Newrelic moves messages between services: activity lands on the stream

Records created or changed in SendGrid publish to the queue or topic in Newrelic as they happen, so downstream services react to real events rather than polling for them.

Where Newrelic is the directory or identity source: one set of users

People and accounts in SendGrid stay matched to the users in Newrelic, so access, provisioning, and org changes propagate instead of being keyed in twice.

What you can sync between Newrelic and SendGrid

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Newrelic objects SendGrid objects How this pairing syncs
Workloads Workload groupings of related entities via NerdGraph workloadCreate/workloadUpdate/workloadDelete with full CRUD; read for status rollups or provisioned from a service catalog to keep team-level views current. Single Sends One-off marketing campaigns whose stats are read back for reporting. Workloads is specific to Newrelic and Single Sends to SendGrid — each maps to any object or custom field on the other side.
Synthetics Monitors Synthetic uptime and scripted browser checks managed through NerdGraph synthetics mutations (create, update, delete); monitor results are read via NRQL for availability and latency reporting. Unsubscribe Groups Synced with incremental and full sync per the Stacksync docs. Synthetics Monitors is specific to Newrelic and Unsubscribe Groups to SendGrid — each maps to any object or custom field on the other side.
Custom Events Custom events posted write-only to the Event API on insights-collector with a License/Ingest key; business or pipeline events pushed into New Relic to enrich dashboards, then queried back out with NRQL. Email Activity Synced with incremental and full sync per the Stacksync docs. Custom Events is specific to Newrelic and Email Activity to SendGrid — each maps to any object or custom field on the other side.
Change Tracking (Deployments) Deployment and change markers recorded through NerdGraph changeTrackingCreateDeployment; written from CI/CD to annotate charts, and read back via NRQL on the Deployment event for release correlation. Contacts Marketing recipients upserted from CRM or database records, including custom field values. Change Tracking (Deployments) is specific to Newrelic and Contacts to SendGrid — each maps to any object or custom field on the other side.
Dashboards Dashboard definitions and widgets via NerdGraph dashboardCreate/dashboardUpdate/dashboardDelete mutations and entity queries, with full CRUD; exported for backup and audit or provisioned and updated programmatically from a source of truth. List Synced with incremental and full sync per the Stacksync docs. Dashboards is specific to Newrelic and List to SendGrid — each maps to any object or custom field on the other side.
Alert Policies & Conditions Alert policies and NRQL alert conditions managed through NerdGraph alertsPolicy and alertsNrqlCondition mutations with full create, update, and delete; read out for audit or provisioned from a config source so alerting stays consistent across accounts. Segments Query-based contact groups whose membership SendGrid computes from contact fields. Alert Policies & Conditions is specific to Newrelic and Segments to SendGrid — each maps to any object or custom field on the other side.

How changes propagate between Newrelic and SendGrid

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Newrelic SendGrid Sub-second propagation

DetectionNewrelic notifies Stacksync of record changes through webhook events. NRQL polling over timestamp windows for telemetry (events, metrics, logs, spans).

DeliveryEach detected change is written to SendGrid through its API, with automatic retries and rate-limit backoff.

SendGrid Newrelic Sub-second propagation

DetectionSendGrid notifies Stacksync of record changes through webhook events. Event Webhook posts delivery and engagement events (processed, delivered, open, click, bounce, spam report) to an HTTP endpoint.

DeliveryEach detected change is written to Newrelic through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Newrelic: NerdGraph allows 25 concurrent requests per user and returns HTTP 429 when exceeded; NRQL run via APIs is capped at 3,000 queries per account per minute with a 5-second default timeout and about 5,000 data points per response. The Event API accepts 1MB per POST and 100,000 POSTs per minute per account.
  • SendGrid: Subject to the platform's API rate limits; contact upserts are batched, asynchronous jobs rather than per-row writes.
What ships with Newrelic ⇄ SendGrid

Connect Newrelic and SendGrid for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Newrelic–SendGrid connection.

Real-time

Two-way sync

Changes in Newrelic or SendGrid instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Newrelic or SendGrid data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Newrelic or SendGrid record.

Observability

Monitoring

Track your Newrelic ⇄ SendGrid sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Newrelic and SendGrid.

How the Newrelic and SendGrid connectors work

Newrelic

Integration surface
NerdGraph (GraphQL) plus REST data-ingest APIs (Event, Metric, Log, Trace) and the legacy REST API v2
Authentication
User API key (prefixed NRAK-) sent in the API-Key header for NerdGraph queries and mutations; the data-ingest APIs (Event, Metric, Log) use a License/Ingest key in the Api-Key header. Keys, endpoints, and data are region-scoped (US, EU, JP).
Change detection
NRQL polling over timestamp windows for telemetry (events, metrics, logs, spans); config objects such as dashboards, alert policies, and workloads carry no modified-date and are diffed on each run. Alert workflows can push outbound webhook notifications for near-real-time alerting. No CDC feed.
Capabilities
read · write · webhooks
Rate limits
NerdGraph allows 25 concurrent requests per user and returns HTTP 429 when exceeded; NRQL run via APIs is capped at 3,000 queries per account per minute with a 5-second default timeout and about 5,000 data points per response. The Event API accepts 1MB per POST and 100,000 POSTs per minute per account.

SendGrid

Integration surface
REST API (v3)
Authentication
API key (create in SendGrid Settings > API Keys with Custom Access / Full Access for the objects to sync; key begins with "SG")
Change detection
Event Webhook posts delivery and engagement events (processed, delivered, open, click, bounce, spam report) to an HTTP endpoint; contact and list changes are detected by polling
Capabilities
read · write · webhooks
Rate limits
Subject to the platform's API rate limits; contact upserts are batched, asynchronous jobs rather than per-row writes
SendGrid setup guide
How it works

How to connect Newrelic to SendGrid — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Newrelic and SendGrid with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Newrelic connected
    SendGrid connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Newrelic and SendGrid objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Newrelic ⇄ SendGrid
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Newrelic SendGrid
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Newrelic and SendGrid integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 334 integrations available for Newrelic and SendGrid.

Popular · 8 of 334
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