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CRM ⇄ Database

Dun And Bradstreet to Google Cloud Spanner integration — real-time data sync

Keep Dun And Bradstreet and Google Cloud Spanner in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

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Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Dun And Bradstreet and Google Cloud Spanner

Treat Dun And Bradstreet like part of your database: its records live in Google Cloud Spanner as real tables, and writes in either place sync to the other in seconds.

Dun And Bradstreet is a read-only source: Stacksync reads its data in real time and delivers it into Google Cloud Spanner, so Google Cloud Spanner always reflects the current state of Dun And Bradstreet — without exports, scripts, or schedulers.

Product and engineering teams constantly need CRM data, and the CRM API is a poor way to get it: rate limits, pagination, custom objects, and integration code that breaks when an admin renames a field. What they actually want is the data in Google Cloud Spanner, where it can be queried and joined like everything else.

Common use cases

  • 01 Sync the D&B corporate family tree (parent and subsidiary DUNS) into the CRM so ABM and territory owners see full account hierarchies and roll pipeline up to the global ultimate.
  • 02 Build target-account lists with Criteria Search and land the resulting DUNS plus firmographics in a database for outbound and TAM analysis.
  • 03 Consolidate data from a globally distributed Spanner deployment into regional business systems.
  • 04 Push billing or entitlement changes from finance tools into Spanner tables the application reads at runtime.

Common sync patterns

Trigger workflows from CRM changes

Field and stage updates in Dun And Bradstreet arrive as row changes in Google Cloud Spanner, ready to drive jobs and notifications.

Query the CRM like a database

Accounts, contacts, and custom objects from Dun And Bradstreet become tables in Google Cloud Spanner you can join with application data directly.

Product events onto CRM records

Signup, usage, or lifecycle changes written to Google Cloud Spanner sync onto the matching records in Dun And Bradstreet, giving go-to-market teams live product context.

What you can sync between Dun And Bradstreet and Google Cloud Spanner

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Dun And Bradstreet objects Google Cloud Spanner objects How this pairing syncs
Company Hierarchy & Connections (Family Tree) Parent, subsidiary, branch, and global-ultimate DUNS relationships; read-only, used to build account hierarchies and corporate-family rollups. Secondary indexes Used to make incremental read queries efficient on non-key columns. Company Hierarchy & Connections (Family Tree) is specific to Dun And Bradstreet and Secondary indexes to Google Cloud Spanner — each maps to any object or custom field on the other side.
Financial Strength & Risk Insight (Data Block) D&B risk and credit signals - D&B Rating, PAYDEX, Failure Score, Delinquency Score, Viability - keyed by D-U-N-S Number; read-only. Change streams Capture inserts, updates, and deletes for log-style change data capture. Financial Strength & Risk Insight (Data Block) is specific to Dun And Bradstreet and Change streams to Google Cloud Spanner — each maps to any object or custom field on the other side.
Identity Resolution (Match / cleanseMatch) Sends a company name and address and returns ranked candidate DUNS with confidence codes and a MatchGrade; read-only scored match, not an exact lookup. Views Read-only projections useful for shaping data before it leaves Spanner. Identity Resolution (Match / cleanseMatch) is specific to Dun And Bradstreet and Views to Google Cloud Spanner — each maps to any object or custom field on the other side.
Criteria Search Query companies by firmographic criteria (industry, geography, size) and get back a list of D-U-N-S Numbers to enrich; read-only list building. Databases Top-level containers that scope schema and sync configuration. Criteria Search is specific to Dun And Bradstreet and Databases to Google Cloud Spanner — each maps to any object or custom field on the other side.
Monitoring Notifications Change notices for a registered portfolio of DUNS; read-only feed pulled from the notifications endpoint (retained ~60 days) or delivered as bundled push. Tables Relational tables mapped one-to-one to sync targets. Monitoring Notifications is specific to Dun And Bradstreet and Tables to Google Cloud Spanner — each maps to any object or custom field on the other side.
Company Information (Data Block) Core firmographics for a D-U-N-S Number - legal name, addresses, industry codes, employees, sales, status. Retrieved read-only via the Enrich endpoint; blocks come in levels L1-L4. Rows The unit of read and write in each sync cycle, keyed by primary key. Company Information (Data Block) is specific to Dun And Bradstreet and Rows to Google Cloud Spanner — each maps to any object or custom field on the other side.

How changes propagate between Dun And Bradstreet and Google Cloud Spanner

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Dun And Bradstreet Google Cloud Spanner Interval-based propagation

DetectionStacksync polls Dun And Bradstreet for changes on an incremental schedule, reading only records changed since the previous pass. Polling via D&B Monitoring - register a portfolio of DUNS and pull change notices from the notifications endpoint (retained ~60 days).

DeliveryEach detected change is applied to Google Cloud Spanner as a row-level write, with types converted between the two schemas.

Google Cloud Spanner Dun And Bradstreet Sub-second propagation

DetectionChanges in Google Cloud Spanner are captured at the source via change data capture — no polling loop against its API. Change streams (log-style CDC), or timestamp-based polling queries.

DeliveryDun And Bradstreet does not accept inbound record writes, so this direction carries requests rather than records: Dun And Bradstreet's output flows back as field updates on the originating Google Cloud Spanner records.

Rate-limit considerations

  • Dun And Bradstreet: Per-contract transactions-per-second cap plus weekly/monthly/yearly quotas; exceeding TPS returns HTTP 429 with error 0045/0046 (0047 on spike arrest). Quotas reset on UTC boundaries.
  • Google Cloud Spanner: Throughput is bounded by the instance's provisioned compute capacity rather than a fixed API quota.
What ships with Dun And Bradstreet ⇄ Google Cloud Spanner

Connect Dun And Bradstreet and Google Cloud Spanner for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Dun And Bradstreet–Google Cloud Spanner connection.

Real-time

Real-time sync

Changes in Dun And Bradstreet or Google Cloud Spanner instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Dun And Bradstreet or Google Cloud Spanner data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Dun And Bradstreet or Google Cloud Spanner record.

Observability

Monitoring

Track your Dun And Bradstreet ⇄ Google Cloud Spanner sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Dun And Bradstreet and Google Cloud Spanner.

How the Dun And Bradstreet and Google Cloud Spanner connectors work

Dun And Bradstreet

Integration surface
D&B Direct+ REST API (plus.dnb.com) - capability groups for Identity Resolution (Match), Search, Enrich (Data Blocks by D-U-N-S Number), Multi-Process, Data File/Batch, and Monitoring
Authentication
OAuth 2.0 client-credentials: Base-auth a consumer key/secret to POST /v3/token for a bearer token; access tokens expire after 24 hours.
Change detection
Polling via D&B Monitoring - register a portfolio of DUNS and pull change notices from the notifications endpoint (retained ~60 days). Bundled push delivery is configured with your D&B rep; there is no standard HTTP webhook and no log-based CDC.
Capabilities
read
Rate limits
Per-contract transactions-per-second cap plus weekly/monthly/yearly quotas; exceeding TPS returns HTTP 429 with error 0045/0046 (0047 on spike arrest). Quotas reset on UTC boundaries.

Google Cloud Spanner

Integration surface
gRPC/REST client API with SQL query surface (GoogleSQL and PostgreSQL-interface dialects)
Authentication
Google Cloud IAM (service accounts)
Change detection
Change streams (log-style CDC), or timestamp-based polling queries
Capabilities
read · write · CDC
Rate limits
Throughput is bounded by the instance's provisioned compute capacity rather than a fixed API quota.
How it works

How to connect Dun And Bradstreet to Google Cloud Spanner — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Dun And Bradstreet and Google Cloud Spanner with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Dun And Bradstreet connected
    Google Cloud Spanner connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Dun And Bradstreet and Google Cloud Spanner objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Dun And Bradstreet ⇄ Google Cloud Spanner
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Dun And Bradstreet Google Cloud Spanner
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Dun And Bradstreet and Google Cloud Spanner integration FAQ

SECURITY

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As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

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SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 404 integrations available for Dun And Bradstreet and Google Cloud Spanner.

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