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Database ⇄ CRM

Azure Cosmos DB to HubSpot integration — real-time, two-way sync

Keep Azure Cosmos DB and HubSpot in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Azure Cosmos DB and HubSpot

Treat HubSpot like part of your database: its records live in Azure Cosmos DB as real tables, and writes in either place sync to the other in seconds.

Product and engineering teams constantly need CRM data, and the CRM API is a poor way to get it: rate limits, pagination, custom objects, and integration code that breaks when an admin renames a field. What they actually want is the data in Azure Cosmos DB, where it can be queried and joined like everything else.

Stacksync mirrors Stages, Audit, Contact, Company from HubSpot into Change feed entries, Stored procedures and triggers, Databases, Containers in Azure Cosmos DB with real-time, bi-directional sync. Read CRM records with plain queries; write updates from your application and they appear in HubSpot with validation intact. Go-to-market teams keep working in the CRM, engineers keep working in the database, and neither has to think about the other.

Common use cases

  • Sync HubSpot Tickets with an internal support database to unify service reporting across channels.
  • Push product signup and usage events into HubSpot contact properties to drive lifecycle marketing segmentation.
  • Sync CRM or ERP records into a Cosmos DB container that backs a customer-facing application.
  • Mirror Cosmos DB items into Postgres so teams can query operational data with standard SQL.

Trigger workflows from CRM changes

Field and stage updates in HubSpot arrive as row changes in Azure Cosmos DB, ready to drive jobs and notifications.

Query the CRM like a database

Accounts, contacts, and custom objects from HubSpot become tables in Azure Cosmos DB you can join with application data directly.

Product events onto CRM records

Signup, usage, or lifecycle changes written to Azure Cosmos DB sync onto the matching records in HubSpot, giving go-to-market teams live product context.

What you can sync between Azure Cosmos DB and HubSpot

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Azure Cosmos DB objects HubSpot objects
Stored procedures and triggers Server-side logic scoped to a partition; relevant when writes must respect existing validation. Owner Synced with incremental and full sync per the Stacksync docs.
Databases Top-level namespaces that scope containers and throughput provisioning. Pipeline Synced with incremental and full sync per the Stacksync docs.
Containers The unit of partitioning and throughput; each container maps to a synced collection. Stages Synced with incremental and full sync per the Stacksync docs.
Items (JSON documents) Schema-flexible JSON records read and written during sync; nested structures are flattened or mapped as needed. Audit Synced with incremental and full sync per the Stacksync docs.
Partition keys Determine data distribution and must be included on writes for the sync to route items correctly. Contact Synced with incremental and full sync per the Stacksync docs.
Change feed entries Ordered record of inserts and updates per partition, consumed for incremental sync. Company Synced with incremental and full sync per the Stacksync docs.
What ships with Azure Cosmos DB ⇄ HubSpot

Connect Azure Cosmos DB and HubSpot for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Azure Cosmos DB–HubSpot connection.

Real-time

Two-way sync

Changes in Azure Cosmos DB or HubSpot instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Azure Cosmos DB or HubSpot data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Azure Cosmos DB or HubSpot record.

Observability

Monitoring

Track your Azure Cosmos DB ⇄ HubSpot sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Azure Cosmos DB and HubSpot.

How the Azure Cosmos DB and HubSpot connectors work

Azure Cosmos DB

Integration surface
REST API and SDKs over HTTPS (API for NoSQL, formerly the SQL API); also MongoDB, Cassandra, Gremlin, and Table API surfaces
Authentication
Account keys, resource tokens, or Microsoft Entra ID role-based access
Change detection
Built-in change feed exposing inserts and updates in order within each partition key range
Capabilities
read · write · CDC

HubSpot

Integration surface
REST API (CRM v3)
Authentication
OAuth (choose HubSpot account and authorize Stacksync); requires a HubSpot 'Super Admin' to grant access; optional "Grant access to sensitive fields" checkbox for sensitive/highly sensitive fields
Change detection
Records: incremental near-real-time change tracking. Associations: HubSpot has no native association CDC
Capabilities
read · write · CDC · webhooks
Rate limits
Request limits vary by subscription tier and API type.
HubSpot setup guide
How it works

How to connect Azure Cosmos DB to HubSpot — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Azure Cosmos DB and HubSpot with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Azure Cosmos DB connected
    HubSpot connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Azure Cosmos DB and HubSpot objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Azure Cosmos DB ⇄ HubSpot
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Azure Cosmos DB HubSpot
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Azure Cosmos DB and HubSpot integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Azure Cosmos DB and HubSpot.

Popular · 8 of 386
All Azure Cosmos DB integrations All HubSpot integrations Browse all integrations
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