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Security and identity ⇄ Business productivity

Active Directory to Klaviyo integration — real-time, two-way sync

Keep Active Directory and Klaviyo in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Active Directory and Klaviyo

Keep the users, groups, and profile details that Klaviyo and Active Directory share consistent in real time, so who can work in Klaviyo always matches who your directory in Active Directory says belongs there.

Active Directory is where a company records who its people are: their accounts, the groups and roles they hold, and the attributes attached to each one. Klaviyo is where a slice of those same people do their work, as agents, members, or seats, and every one of them needs a matching account with the right access. When a directory and a productivity tool are maintained by hand, someone added, moved, or offboarded in one becomes a stale entry in the other within the hour.

Stacksync syncs Campaigns, Flows, Templates, Catalog Items in Klaviyo with Service principals & applications, Organizational units, Organizational contacts, Users in Active Directory bi-directionally and in real time. A user created, renamed, moved between groups, or deactivated in either system updates the matching record in the other within seconds, with field-level mapping and conflict resolution in place of CSV uploads and nightly IT batch jobs.

That matters most at the edges of employment. When both systems agree on who has an account, which groups they belong to, and whether they are still active, granting access on day one and revoking it on the last day stops being a manual checklist that trails the directory.

Common use cases

  • 01 Mirror campaign and flow engagement events into a warehouse for revenue attribution alongside order data
  • 02 Keep suppression and consent status consistent between Klaviyo and other email or SMS tools
  • 03 Read Devices and service principals into a database for identity, asset, and license inventory across the tenant.
  • 04 Two-way sync Users and Groups between Microsoft Entra ID and an HRIS or Postgres so joiners, movers, and leavers provision and deprovision automatically.

Common sync patterns

Provision access when someone joins

A user added to Active Directory, or moved into a group inside it, gets the matching account or membership created in Klaviyo, so a new hire can start working without a separate setup ticket.

Close access when someone leaves

When a user is disabled or removed in Active Directory, their account in Klaviyo is deactivated in step, so offboarding shuts down access everywhere instead of leaving a live login behind.

Keep profile attributes current

A person's name, email, department, manager, or phone number corrected in either system updates the other, so the productivity tool shows the same details the directory holds of record.

What you can sync between Active Directory and Klaviyo

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Active Directory objects Klaviyo objects How this pairing syncs
Devices Registered and joined device objects; typically read into a database for inventory and compliance reporting. Templates Message templates are accessible via API for content management workflows. Devices is specific to Active Directory and Templates to Klaviyo — each maps to any object or custom field on the other side.
Directory roles Admin role assignments (directoryRole); read for access reviews and least-privilege governance. Catalog Items Product catalog records synced from an ERP or PIM power product blocks and back-in-stock triggers. Directory roles is specific to Active Directory and Catalog Items to Klaviyo — each maps to any object or custom field on the other side.
Service principals & applications App registrations and enterprise apps; read-mostly for entitlement and license inventory. Tags Organizational labels on campaigns, flows, and lists support reporting rollups. Service principals & applications is specific to Active Directory and Tags to Klaviyo — each maps to any object or custom field on the other side.
Organizational units On-prem AD DS containers (LDAP organizationalUnit) used to scope which users and groups a sync includes. Profiles Person records with arbitrary custom properties are the target for CRM and warehouse-sourced attributes. Organizational units is specific to Active Directory and Profiles to Klaviyo — each maps to any object or custom field on the other side.
Organizational contacts Directory contact objects (orgContact); synced for shared address-book and CRM person records. Lists Static audience memberships sync in from CRMs and forms for targeting. Organizational contacts is specific to Active Directory and Lists to Klaviyo — each maps to any object or custom field on the other side.
Users User accounts in Entra ID and on-prem AD DS; synced two-way to create, update attributes, and enable or disable accounts. Segments Dynamic audiences are readable so other tools can mirror who qualifies. Users is specific to Active Directory and Segments to Klaviyo — each maps to any object or custom field on the other side.

How changes propagate between Active Directory and Klaviyo

Each direction of the sync is driven by what the source system can signal and what the destination accepts — detection, delivery, and expected latency below.

Active Directory Klaviyo Sub-second propagation

DetectionActive Directory notifies Stacksync of record changes through webhook events. Microsoft Graph delta query (change tracking) for Users and Groups, plus change-notification subscriptions (webhooks) for near-real-time triggers.

DeliveryEach detected change is written to Klaviyo through its API, with automatic retries and rate-limit backoff.

Klaviyo Active Directory Sub-second propagation

DetectionKlaviyo notifies Stacksync of record changes through webhook events. Polling on updated timestamps.

DeliveryEach detected change is written to Active Directory through its API, with automatic retries and rate-limit backoff.

Rate-limit considerations

  • Active Directory: Graph throttles by resource-unit cost per app per tenant in 10-second windows (about 3,500–8,000 units by tenant size); directory delta tokens expire after ~7 days.
  • Klaviyo: Per-endpoint burst and steady rate limits apply.
What ships with Active Directory ⇄ Klaviyo

Connect Active Directory and Klaviyo for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Active Directory–Klaviyo connection.

Real-time

Two-way sync

Changes in Active Directory or Klaviyo instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Active Directory or Klaviyo data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Active Directory or Klaviyo record.

Observability

Monitoring

Track your Active Directory ⇄ Klaviyo sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Active Directory and Klaviyo.

How the Active Directory and Klaviyo connectors work

Active Directory

Integration surface
Microsoft Graph REST API (Entra ID / cloud) and LDAP/LDAPS (on-premises AD DS)
Authentication
OAuth 2.0 via the Microsoft identity platform — an app registration with application or delegated permissions (e.g. User.ReadWrite.All, Group.ReadWrite.All) and admin consent; on-prem AD DS uses a bound service account over LDAPS.
Change detection
Microsoft Graph delta query (change tracking) for Users and Groups, plus change-notification subscriptions (webhooks) for near-real-time triggers; on-prem AD DS uses the DirSync control and uSNChanged polling.
Capabilities
read · write · webhooks
Rate limits
Graph throttles by resource-unit cost per app per tenant in 10-second windows (about 3,500–8,000 units by tenant size); directory delta tokens expire after ~7 days.

Klaviyo

Integration surface
REST API compliant with the JSON:API specification
Authentication
OAuth 2.0 for apps or private API keys
Change detection
Polling on updated timestamps; outbound webhooks exist for event topics (availability depends on plan or app-partner status) and as flow webhook actions
Capabilities
read · write · webhooks
Rate limits
Per-endpoint burst and steady rate limits apply
How it works

How to connect Active Directory to Klaviyo — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Active Directory and Klaviyo with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Active Directory connected
    Klaviyo connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Active Directory and Klaviyo objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Active Directory ⇄ Klaviyo
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Active Directory Klaviyo
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Active Directory and Klaviyo integration FAQ

SECURITY

Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 Type II
ISO 27001
HIPAA BAA
GDPR
CCPA
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 499 integrations available for Active Directory and Klaviyo.

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