---
title: "CRM integration - Stacksync"
description: "Connect your CRM instantly and keep customer data consistent across every platform, real-time, two-way, no nightly batches."
canonical: https://www.stacksync.com/use-case/crm-integration
last_modified: 2026-07-05
---

Stacksync × Supabase Miami: **AI-Native Operations** Oct 13 [Reserve your spot](https://www.stacksync.com/events/2026-10-13-supabase-miami)

Real-time, two-way CRM sync at enterprise scale

# CRM integration for every system of record

Sync Salesforce, HubSpot, Pipedrive, Microsoft Dynamics, two-way, in real time, with the conflict resolution your CRM admins actually want.

[Book a demo](https://www.stacksync.com/book-a-demo) [Talk to a solutions architect](https://www.stacksync.com/book-a-demo)

## Adopted by fast-scaling companies moving mission-critical data in real time

- Gladia Case study
- IDEXX
- MedPro Migrated from MuleSoft
- Eko Case study
- Ubicloud
- Vimeo
- Codility Migrated from Celigo
- ACERTUS Migrated from Heroku Connect
- Syringa Migrated from Matillion
- Truora
- Streaam Case study
- SEAL SQ
- Rinsed Migrated from Fivetran
- IA Capital Group Case study
- Meter
- Golden Pear Funding Migrated from Celigo

What every CRM integration project hits

## Three reasons most CRM integrations rot in production.

CRM integration is the most attempted and most failed project in B2B ops. Here's where it breaks first.

01 - One-way is not enough

### Marketing's leads stop at the gate

Most ETL tools push data INTO the CRM but never out. Marketing scoring, finance lifetime value, support sentiment, all stuck in their tools, never enriching the seller's view.

SYNC DIRECTION

02 - Conflict resolution

### Two systems, two truths, no policy

When Salesforce and HubSpot disagree on contact ownership, lifecycle stage, or email, which wins? Most syncs default to last-write-wins and overwrite the wrong field nightly.

DATA QUALITY

03 - Custom-object hell

### Standard objects sync; custom objects don't

Out-of-the-box integrations cover Lead/Account/Contact/Opportunity. The custom objects your business actually runs on, quotes, renewals, plays, accounts hierarchy, require a one-off integration each.

SCHEMA

PLATFORM

## Six products. One Platform. Replace many legacy vendors.

Every tool Stacksync replaces is one fewer vendor, one fewer bill, one fewer integration to maintain.

[Start building now](https://www.stacksync.com/book-a-demo)

### [Two-way sync](https://www.stacksync.com/two-way-sync)

Changes made in one platform automatically update across all connected systems in real time, eliminating data silos and reducing errors.

Replaces:
Heroku Connect and Salesforce Data 360

Heroku Connect Salesforce Data 360

### [Workflow automation](https://www.stacksync.com/workflow-automation)

Stop building brittle API scripts. With Stacksync, you can trigger complex automated workflows using simple SQL commands.

Replaces:
Workato and Boomi

### [AI Agents](https://www.stacksync.com/ai-agents)

Expose every enterprise system to your agents through a single MCP layer. Claude, ChatGPT and Gemini get production-grade tools without custom glue code.

Natively available in:
Claude and ChatGPT and Gemini

Claude ChatGPT Gemini

### [Event queues](https://www.stacksync.com/event-queues)

Handle massive traffic spikes without losing a single event. Queues buffer your data during surges, ensuring strict ordering and reliable delivery.

Replaces:
Kafka and Amazon SQS and Confluent

Kafka Amazon SQS

### [Database hosting](https://www.stacksync.com/database-hosting)

Interact with your CRM, ERP, and payment tools as if they were just another table in your database. Say goodbye to rate limits and complex API documentation.

Replaces:
AWS RDS and Self-hosted databases

AWS RDS Self-hosted databases

### [EDI](https://www.stacksync.com/edi)

Transform legacy EDI complexity into simple database interactions. Stacksync automatically parses incoming EDI documents directly into your database tables.

Replaces:
SPS Commerce and TrueCommerce

[Start building now](https://www.stacksync.com/book-a-demo)

Connectors

## Every CRM, every system that needs to talk to it.

Stacksync ships pre-built two-way connectors for every major CRM, with first-class support for custom objects and field-level conflict policies.

CRMs

05

- Salesforce
- HubSpot
- Pipedrive
- Microsoft Dynamics
- Zoho

Marketing automation

05

- Marketo
- Pardot
- HubSpot Marketing
- Iterable
- Customer.io

Customer success & support

05

- Gainsight
- ChurnZero
- Zendesk
- Intercom
- Catalyst

Finance & billing

05

- Stripe
- Chargebee
- NetSuite
- Snowflake
- BigQuery

Custom Salesforce objects, HubSpot custom objects, and Dynamics entities are first-class, no scripting required.

[Browse all 1,000+ connectors](https://www.stacksync.com/connectors)

SECURITY

## Security teams trust Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

[Learn more about security](https://www.stacksync.com/security)

|  |  |
| --- | --- |
|  | SOC 2 Type II |
|  | ISO 27001 |
|  | HIPAA BAA |
|  | GDPR |
|  | CCPA |
|  | DPF US-EU-UK-CH |

→ SECURITY WITH BENEFITS

### SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

### Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

### Secure connection options

Securely connects to your systems with:

[OAuth 2](https://www.stacksync.com/security) [SSH Tunnelling](https://docs.stacksync.com/two-way-sync/connectors/setup-options/ssh-tunneling) [SSL certificates](https://docs.stacksync.com/two-way-sync/connectors/postgres/authorize-postgres/amazon-rds/ensuring-secure-rds-connections-with-ssl-certificate) [IP Whitelisting](https://docs.stacksync.com/two-way-sync/connectors/setup-options/ip-whitelisting) [VPN gateway](https://docs.stacksync.com/two-way-sync/legal/service-consumption-tables#:~:text=%E2%9C%93-,VPN%20gateway,-%2D) [VPC peering](https://www.stacksync.com/security) and more

Common questions

## Common questions about CRM integration.

Most CRM integration questions come down to four concerns: field-level conflict resolution, custom-object support, coexistence with Salesforce flows, and sync latency.

[Talk to a solutions architect](https://www.stacksync.com/book-a-demo)

### How do you handle field-level conflicts between CRMs?

Conflict resolution is configurable per field: last-write-wins, source-of-truth wins, longest-value-wins, or human-in-the-loop. Most teams default to source-of-truth (e.g., Salesforce wins on Account, HubSpot wins on Contact lifecycle) and override per field where needed.

### Can we sync custom objects?

Yes. Salesforce custom objects, HubSpot custom objects, and Dynamics custom entities are first-class, they show up in the visual mapper alongside standard objects and sync the same way.

### What happens to existing Salesforce flows and triggers?

Stacksync syncs at the data layer, your Salesforce flows, triggers, validation rules, and Apex still run. The two complement each other: Stacksync handles inter-system sync, Salesforce automation handles in-CRM logic.

### How fast is the sync?

Sub-second when the source supports webhooks (Salesforce CDC, HubSpot webhooks). Otherwise 1–60s depending on poll frequency (configurable). No sync lags more than a minute by default.

## Your last integration took months. Your next one takes a prompt.

[Book a demo](https://www.stacksync.com/book-a-demo) [Get started](https://app.stacksync.com/)
